NATIONAL MAGAZINE AWARDS 2012CLICK HERE TO DOWNLOAD THE CALL FOR ENTRIES
1 MAGAZINE OF THE YEARHonors magazines that in 2011 demonstrated the greatest success in accomplishing their mission and serving their readers both in print and across multiple digital platforms
2 GENERAL-INTEREST MAGAZINESHonors large-circulation weeklies, bi-weeklies and general-interest monthlies3 WOMEN'S MAGAZINESHonors women's fashion, service and lifestyle magazines, including health and fitness titles and family-centric publications4 LIFESTYLE MAGAZINESHonors food, travel and shelter magazines as well as city and regional publications5 ACTIVE- AND SPECIAL-INTEREST MAGAZINESHonors magazines serving targeted audiences, including enthusiast titles6 THOUGHT-LEADER MAGAZINESHonors literary, scholarly and professional publications as well as small-circulation general-interest magazines
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7 DESIGNHonors overall excellence in magazine design
8 PHOTOGRAPHYHonors overall excellence in magazine photography
9 NEWS AND DOCUMENTARY PHOTOGRAPHYHonors photojournalism and photography that documents news events or news-related subjects or provides coverage of subjects such as entertainment and sports
10 FEATURE PHOTOGRAPHYHonors the best use of original photography in a feature story, photo-essay or photo portfolio
11 SINGLE-TOPIC ISSUEHonors magazines that have devoted a single issue to the comprehensive examination of one subject or topic
12 MAGAZINE SECTIONHonors the editorial direction of a regularly published, clearly branded front- or back-of-the-book department or section
13 PERSONAL SERVICEHonors the superior and consistent use of print to serve readers' needs and aspirations, including coverage of topics such as health care, personal relationships, parenting, career planning and personal finance
14 LEISURE INTERESTSHonors the superior and consistent use of print to provide information about recreational activities and special interests such as fashion and beauty; travel; decorating and gardening; food; fitness and active sports; cars and boats; and hobbies and crafts
15 PUBLIC INTERESTHonors magazine journalism that illuminates issues of local or national importance
16 REPORTINGHonors reporting excellence as exemplified by one article or a series of articles
17 FEATURE WRITINGHonors original, stylish storytelling
18 PROFILE WRITINGHonors the best news or feature stories about an individual or a group of closely linked individuals
19 ESSAYS AND CRITICISMHonors long-form journalism that presents the opinions of the writer on topics ranging from the personal to the political
20 COLUMNS AND COMMENTARYHonors short-form journalism that presents the views of the writer or publication, including political and social commentary; news analysis; and reviews and criticism
21 FICTIONHonors the best fiction published in magazines; special weight is given to fiction written for a general audience
DIGITAL ELLIES 2012
D1 GENERAL EXCELLENCE, DIGITAL MEDIAHonors the best magazines published on digital platforms in the United States
D2 WEBSITEHonors the best magazine websites
D3 TABLET EDITIONHonors magazine editions published on tablets and e-readers
D4 DESIGN, DIGITAL MEDIAHonors the visual and functional excellence of magazine websites, tablet and e-reader editions and utility apps
D5 WEBSITE DEPARTMENTHonors the editorial direction of a clearly branded department, channel or microsite
D6 UTILITY APPHonors single-purpose apps distributed on mobile devices, including tablets and smartphones
D7 PERSONAL SERVICE, DIGITAL MEDIAHonors service journalism on digital platforms, including coverage of health and fitness, personal finance, fashion and beauty, travel, decorating and gardening, food, cars and boats, consumer electronics and hobbies and crafts
D8 REPORTING, DIGITAL MEDIAHonors excellence in reporting for digital media
D9 COMMENTARY, DIGITAL MEDIAHonors excellence in opinion journalism for digital platforms, including but not limited to blogs, microblogs, podcasts and videos
D10 MULTIMEDIAHonors the use of interactivity and multimedia in the reporting of an event or coverage of a subject, including fashion, service and lifestyle topics
D11 VIDEOHonors the outstanding use of video, including user-generated content, by magazines published on digital platforms