Average Subscription Circulation for Top 100 ABC Magazines
2001
| RANK 2001 |
RANK 2000 |
Publication Name |
Subscriptions 2001 |
Subscriptions 2000 |
% CHANGE |
| 1 |
1 |
NRTA/AARP BULLETIN |
21,465,126 |
20,936,279 |
2.5% |
| 2 |
2 |
MODERN MATURITY |
18,363,840 |
20,894,343 |
-12.1% |
| 3 |
3 |
READER'S DIGEST |
11,841,776 |
11,847,022 |
0.0% |
| 4 |
4 |
TV GUIDE |
8,096,076 |
8,776,455 |
-7.8% |
| 5 |
5 |
NATIONAL GEOGRAPHIC MAGAZINE |
7,477,732 |
7,638,951 |
-2.1% |
| 6 |
6 |
BETTER HOMES AND GARDENS |
7,243,173 |
7,302,648 |
-0.8% |
| 7 |
7 |
TIME-THE WEEKLY NEWSMAGAZINE |
3,908,323 |
3,918,949 |
-0.3% |
| 8 |
8 |
LADIES' HOME JOURNAL |
3,722,970 |
3,730,006 |
-0.2% |
| 9 |
10 |
GOOD HOUSEKEEPING |
3,493,087 |
3,484,410 |
0.2% |
| 10 |
11 |
HOME & AWAY |
3,310,934 |
3,250,983 |
1.8% |
|
|
Total Top Ten |
88,923,037 |
91,780,046 |
-3.1% |
| 11 |
- |
ROSIE |
3,271,967 |
- |
- |
| 12 |
12 |
FAMILY CIRCLE |
3,227,727 |
3,199,987 |
0.9% |
| 13 |
15 |
WESTWAYS |
3,150,371 |
2,676,605 |
17.7% |
| 14 |
13 |
SPORTS ILLUSTRATED |
3,114,588 |
3,099,637 |
0.5% |
| 15 |
14 |
NEWSWEEK |
3,052,811 |
2,992,514 |
2.0% |
| 16 |
19 |
GUIDEPOSTS |
2,696,316 |
2,546,565 |
5.9% |
| 17 |
18 |
PREVENTION |
2,694,598 |
2,558,137 |
5.3% |
| 18 |
20 |
PLAYBOY |
2,674,895 |
2,535,799 |
5.5% |
| 19 |
16 |
VIA MAGAZINE |
2,647,933 |
2,612,806 |
1.3% |
| 20 |
17 |
THE AMERICAN LEGION MAGAZINE |
2,613,923 |
2,612,135 |
0.1% |
| 21 |
21 |
WOMAN'S DAY |
2,595,357 |
2,446,435 |
6.1% |
| 22 |
22 |
SOUTHERN LIVING |
2,325,283 |
2,315,198 |
0.4% |
| 23 |
23 |
PEOPLE WEEKLY |
2,245,855 |
2,146,987 |
4.6% |
| 24 |
24 |
AAA GOING PLACES |
2,142,601 |
2,065,799 |
3.7% |
| 25 |
26 |
SMITHSONIAN |
2,027,983 |
2,046,053 |
-0.9% |
|
|
Total Top 25 |
129,405,245 |
127,634,703 |
1.4% |
| 26 |
25 |
U.S. NEWS & WORLD REPORT |
2,019,528 |
2,053,379 |
-1.6% |
| 27 |
27 |
MARTHA STEWART LIVING |
1,970,447 |
1,951,766 |
1.0% |
| 28 |
28 |
PARENTS |
1,916,079 |
1,870,022 |
2.5% |
| 29 |
34 |
MONEY |
1,901,776 |
1,696,898 |
12.1% |
| 30 |
29 |
SEVENTEEN |
1,873,220 |
1,783,486 |
5.0% |
| 31 |
32 |
REDBOOK |
1,737,822 |
1,723,691 |
0.8% |
| 32 |
35 |
YM |
1,732,009 |
1,629,697 |
6.3% |
| 33 |
88 |
O, THE OPRAH MAGAZINE |
1,730,423 |
824,362 |
109.9% |
| 34 |
33 |
FIELD & STREAM |
1,723,588 |
1,720,962 |
0.2% |
| 35 |
30 |
V.F.W. MAGAZINE |
1,693,699 |
1,766,113 |
-4.1% |
| 36 |
41 |
PARENTING MAGAZINE |
1,689,112 |
1,321,162 |
27.9% |
| 37 |
44 |
MAXIM |
1,670,370 |
1,321,162 |
26.4% |
| 38 |
37 |
AMERICAN RIFLEMAN |
1,642,540 |
1,450,818 |
13.2% |
| 39 |
36 |
EBONY |
1,542,485 |
1,490,713 |
3.5% |
| 40 |
31 |
'TEEN |
1,511,300 |
1,752,951 |
-13.8% |
| 41 |
40 |
ENTERTAINMENT WEEKLY |
1,434,953 |
1,411,883 |
1.6% |
| 42 |
39 |
POPULAR SCIENCE |
1,424,813 |
1,412,586 |
0.9% |
| 43 |
38 |
GOLF DIGEST |
1,414,526 |
1,416,037 |
-0.1% |
| 44 |
52 |
ENDLESS VACATION |
1,381,030 |
1,207,106 |
14.4% |
| 45 |
42 |
SUNSET, THE MAGAZINE OF WESTERN LIVING |
1,343,577 |
1,332,841 |
0.8% |
| 46 |
54 |
FAMILYFUN |
1,341,554 |
1,194,663 |
12.3% |
| 47 |
53 |
COOKING LIGHT |
1,341,352 |
1,202,576 |
11.5% |
| 48 |
43 |
OUTDOOR LIFE |
1,327,560 |
1,326,190 |
0.1% |
| 49 |
65 |
ESPN THE MAGAZINE |
1,327,168 |
1,067,644 |
24.3% |
| 50 |
46 |
GOLF MAGAZINE |
1,296,913 |
1,285,995 |
0.8% |
|
|
Total Top 50 |
169,393,089 |
164,849,406 |
2.8% |
| 51 |
45 |
BOYS' LIFE |
1,280,320 |
1,299,944 |
-1.5% |
| 52 |
47 |
HEALTH |
1,267,640 |
1,246,751 |
1.7% |
| 53 |
51 |
SCHOLASTIC PARENT & CHILD |
1,250,387 |
1,215,073 |
2.9% |
| 54 |
49 |
COUNTRY LIVING |
1,243,580 |
1,233,422 |
0.8% |
| 55 |
50 |
MEN'S HEALTH |
1,242,741 |
1,226,554 |
1.3% |
| 56 |
57 |
THE AMERICAN HUNTER |
1,227,425 |
1,117,186 |
9.9% |
| 57 |
48 |
CAR AND DRIVER |
1,223,628 |
1,236,175 |
-1.0% |
| 58 |
55 |
SHAPE |
1,189,517 |
1,159,922 |
2.6% |
| 59 |
56 |
PC MAGAZINE |
1,163,519 |
1,140,205 |
2.0% |
| 60 |
62 |
GLAMOUR |
1,147,310 |
1,107,750 |
3.6% |
| 61 |
60 |
PC WORLD |
1,114,378 |
1,114,229 |
0.0% |
| 62 |
64 |
ROLLING STONE |
1,111,286 |
1,079,953 |
2.9% |
| 63 |
61 |
MOTOR TREND |
1,104,529 |
1,113,292 |
-0.8% |
| 64 |
59 |
ELKS MAGAZINE, THE |
1,100,563 |
1,114,703 |
-1.3% |
| 65 |
72 |
KIPLINGER'S PERSONAL FINANCE MAGAZINE |
1,089,085 |
972,784 |
12.0% |
| 66 |
66 |
BON APPETIT |
1,086,192 |
1,057,534 |
2.7% |
| 67 |
63 |
THE FAMILY HANDYMAN |
1,085,811 |
1,081,878 |
0.4% |
| 68 |
70 |
TEEN PEOPLE |
1,063,617 |
981,398 |
8.4% |
| 69 |
84 |
YAHOO! INTERNET LIFE |
1,058,455 |
868,424 |
21.9% |
| 70 |
85 |
SELF |
1,044,844 |
844,222 |
23.8% |
| 71 |
71 |
SCOUTING |
1,040,998 |
1,028,858 |
1.2% |
| 72 |
68 |
MICHIGAN LIVING |
1,038,292 |
1,028,858 |
0.9% |
| 73 |
67 |
POPULAR MECHANICS |
1,028,080 |
1,038,389 |
-1.0% |
| 74 |
77 |
TRAVEL + LEISURE |
975,760 |
932,309 |
4.7% |
| 75 |
80 |
BUSINESSWEEK (NORTH AMERICA) |
936,742 |
910,608 |
2.9% |
|
|
Total Top 75 |
197,507,788 |
191,999,827 |
2.9% |
| 76 |
54 |
HOME |
928,960 |
920,363 |
0.9% |
| 77 |
72 |
CHILD |
919,745 |
880,308 |
4.5% |
| 78 |
78 |
DISCOVER |
918,886 |
917,143 |
0.2% |
| 79 |
63 |
AMERICAN HOMESTYLE & GARDENING |
903,536 |
901,722 |
0.2% |
| 80 |
81 |
FORBES |
877,462 |
827,167 |
6.1% |
| 81 |
79 |
FOOD & WINE |
870,451 |
773,538 |
12.5% |
| 82 |
102 |
MADEMOISELLE |
850,223 |
762,586 |
11.5% |
| 83 |
95 |
FITNESS |
849,564 |
800,813 |
6.1% |
| 84 |
138 |
THIS OLD HOUSE |
845,382 |
576,880 |
46.5% |
| 85 |
89 |
GOURMET |
844,528 |
821,068 |
2.9% |
| 86 |
87 |
JET |
828,563 |
826,855 |
0.2% |
| 87 |
101 |
ESSENCE |
827,980 |
766,808 |
8.0% |
| 88 |
96 |
MUTUAL FUNDS MAGAZINE |
826,802 |
787,819 |
4.9% |
| 89 |
92 |
COSMOPOLITAN |
825,433 |
806,464 |
2.4% |
| 90 |
94 |
THE NEW YORKER |
821,937 |
802,378 |
2.4% |
| 91 |
74 |
ZIFF DAVIS SMART BUSINESS FOR THE NEW ECONOMY |
821,410 |
951,726 |
-13.7% |
| 92 |
91 |
HANDY, HANDYMAN CLUB OF AMERICA MAGAZINE |
817,836 |
816,245 |
0.2% |
| 93 |
89 |
HOMESTYLE |
811,081 |
- |
- |
| 94 |
100 |
FORTUNE (NORTH AMERICA) |
799,783 |
770,646 |
3.8% |
| 95 |
97 |
VICTORIA |
793,901 |
783,909 |
1.3% |
| 96 |
93 |
SOAP OPERA DIGEST |
791,747 |
804,530 |
-1.6% |
| 97 |
98 |
THE AMERICAN LEGION AUXILIARY NATIONAL NEWS |
780,689 |
779,825 |
0.1% |
| 98 |
90 |
COUNTRY HOME |
776,255 |
819,887 |
-5.3% |
| 99 |
104 |
CONDE NAST TRAVELER |
755,143 |
742,275 |
1.7% |
| 100 |
106 |
HOUSE BEAUTIFUL |
741,316 |
720,275 |
2.9% |
|
|
Total Top 100 |
218,336,401 |
211,361,057 |
3.3% |
Sources: Averages calculated by the MPA from Audit Bureau of Circulations statements for the first and second six months of each year. Domestic titles audited by ABC; Annuals, international editions and comics have been excluded. Totals may not add exactly, due to rounding of averaged numbers.
View this fact sheet as a PDF
Top 100 Subs 2001.pdf
