Average Subscription Circulation for Top 100 ABC Magazines
2000
| RANK 2000 |
RANK 1999 |
Publication Name |
Subscriptions 2000 |
Subscriptions 1999 |
% CHANGE |
| 1 |
1 |
NRTA/AARP BULLETIN |
20,936,279 |
20,554,989 |
1.9% |
| 2 |
2 |
MODERN MATURITY |
20,894,343 |
20,419,458 |
2.3% |
| 3 |
3 |
READER’S DIGEST |
11,847,022 |
12,230,785 |
-3.1% |
| 4 |
4 |
TV GUIDE |
8,776,455 |
9,408,760 |
-6.7% |
| 5 |
5 |
NATIONAL GEOGRAPHIC MAGAZINE |
7,638,951 |
8,265,471 |
-7.6% |
| 6 |
6 |
BETTER HOMES AND GARDENS |
7,302,648 |
7,231,929 |
1.0% |
| 7 |
8 |
TIME - THE WEEKLY NEWSMAGAZINE |
3,918,949 |
3,901,724 |
0.4% |
| 8 |
7 |
LADIES’ HOME JOURNAL |
3,730,006 |
4,066,180 |
-8.3% |
| 9 |
9 |
MCCALL’S |
3,707,657 |
3,768,408 |
-1.6% |
| 10 |
10 |
GOOD HOUSEKEEPING |
3,484,410 |
3,406,780 |
2.3% |
|
|
Total Top 10 |
92,236,720 |
92,509,866 |
-0.3% |
| 11 |
11 |
HOME & AWAY |
3,250,983 |
3,231,059 |
0.6% |
| 12 |
12 |
FAMILY CIRCLE |
3,199,987 |
3,157,108 |
1.4% |
| 13 |
13 |
SPORTS ILLUSTRATED |
3,099,637 |
3,152,584 |
-1.7% |
| 14 |
14 |
NEWSWEEK |
2,992,514 |
2,985,022 |
0.3% |
| 15 |
15 |
WESTWAYS |
2,676,605 |
2,666,925 |
0.4% |
| 16 |
18 |
VIA MAGAZINE |
2,612,806 |
2,551,805 |
2.4% |
| 17 |
16 |
THE AMERICAN LEGION MAGAZINE |
2,612,135 |
2,664,745 |
-2.0% |
| 18 |
19 |
PREVENTION |
2,558,137 |
2,534,727 |
0.9% |
| 19 |
- |
GUIDEPOSTS |
2,546,565 |
- |
- |
| 20 |
17 |
PLAYBOY |
2,535,799 |
2,587,576 |
-2.0% |
| 21 |
20 |
WOMAN’S DAY |
2,446,435 |
2,488,424 |
-1.7% |
| 22 |
21 |
SOUTHERN LIVING |
2,315,198 |
2,300,843 |
0.6% |
| 23 |
22 |
PEOPLE WEEKLY |
2,146,987 |
2,191,628 |
-2.0% |
| 24 |
24 |
AAA GOING PLACES |
2,065,799 |
2,040,951 |
1.2% |
| 25 |
23 |
U.S. NEWS & WORLD REPORT |
2,053,379 |
2,151,764 |
-4.6% |
|
|
Total Top 25 |
131,349,686 |
131,986,984 |
-0.5% |
| 26 |
25 |
SMITHSONIAN |
2,046,053 |
2,027,339 |
0.9% |
| 27 |
27 |
MARTHA STEWART LIVING |
1,951,766 |
1,895,784 |
3.0% |
| 28 |
33 |
PARENTS |
1,870,022 |
1,681,314 |
11.2% |
| 29 |
31 |
SEVENTEEN |
1,783,486 |
1,705,744 |
4.6% |
| 30 |
28 |
V.F.W. MAGAZINE |
1,766,113 |
1,795,352 |
-1.6% |
| 31 |
32 |
TEEN |
1,752,951 |
1,702,092 |
3.0% |
| 32 |
26 |
REDBOOK |
1,723,691 |
1,974,051 |
-12.7% |
| 33 |
29 |
FIELD & STREAM |
1,720,962 |
1,746,271 |
-1.5% |
| 34 |
30 |
MONEY |
1,696,898 |
1,725,744 |
-0.5% |
| 35 |
34 |
YM |
1,629,697 |
1,609,638 |
1.3% |
| 36 |
35 |
EBONY |
1,490,713 |
1,513,245 |
-1.5% |
| 37 |
45 |
AMERICAN RIFLEMAN |
1,450,818 |
1,269,795 |
14.3% |
| 38 |
36 |
GOLF DIGEST |
1,416,037 |
1,407,774 |
0.6% |
| 39 |
37 |
POPULAR SCIENCE |
1,412,586 |
1,399,552 |
0.9% |
| 40 |
38 |
ENTERTAINMENT WEEKLY |
1,411,883 |
1,382,157 |
2.2% |
| 41 |
40 |
PARENTING MAGAZINE |
1,394,101 |
1,335,319 |
4.4% |
| 42 |
41 |
SUNSET, THE MAGAZINE OF WESTERN LIVING |
1,332,841 |
1,330,940 |
0.1% |
| 43 |
42 |
OUTDOOR LIFE |
1,326,190 |
1,325,703 |
0.0% |
| 44 |
87 |
MAXIM |
1,321,162 |
748,000 |
76.6% |
| 45 |
43 |
BOYS’ LIFE |
1,299,944 |
1,307,468 |
-0.6% |
| 46 |
44 |
GOLF MAGAZINE |
1,285,995 |
1,287,420 |
-0.1% |
| 47 |
65 |
HEALTH |
1,246,751 |
1,039,664 |
19.9% |
| 48 |
48 |
CAR AND DRIVER |
1,236,175 |
1,218,582 |
1.4% |
| 49 |
49 |
COUNTRY LIVING |
1,233,422 |
1,218,534 |
1.2% |
| 50 |
47 |
MEN’S HEALTH |
1,226,554 |
1,219,429 |
0.6% |
|
|
Total Top 50 |
169,376,497 |
168,841,605 |
0.3% |
| 51 |
46 |
SCHOLASTIC PARENT & CHILD |
1,215,073 |
1,230,634 |
-1.3% |
| 52 |
51 |
ENDLESS VACATION |
1,207,106 |
1,171,817 |
3.0% |
| 53 |
50 |
COOKING LIGHT |
1,202,576 |
1,205,680 |
-0.3% |
| 54 |
57 |
FAMILYFUN |
1,194,663 |
1,107,475 |
7.9% |
| 55 |
58 |
SHAPE |
1,159,922 |
1,104,591 |
5.0% |
| 56 |
56 |
PC MAGAZINE |
1,140,205 |
1,110,439 |
2.7% |
| 57 |
73 |
THE AMERICAN HUNTER |
1,117,186 |
955,666 |
16.9% |
| 58 |
52 |
SESAME STREET MAGAZINE |
1,115,526 |
1,146,690 |
-2.7% |
| 59 |
53 |
THE ELKS MAGAZINE |
1,114,703 |
1,145,609 |
-2.7% |
| 60 |
60 |
PC WORLD |
1,114,229 |
1,063,446 |
4.8% |
| 61 |
55 |
MOTOR TREND |
1,113,292 |
1,130,985 |
-1.6% |
| 62 |
61 |
GLAMOUR |
1,107,750 |
1,060,510 |
4.5% |
| 63 |
64 |
THE FAMILY HANDYMAN |
1,081,878 |
1,050,709 |
3.0% |
| 64 |
62 |
ROLLING STONE |
1,079,953 |
1,057,614 |
2.1% |
| 65 |
92 |
ESPN THE MAGAZINE |
1,067,644 |
771,167 |
38.5% |
| 66 |
70 |
BON APPETIT |
1,057,534 |
982,211 |
7.7% |
| 67 |
59 |
POPULAR MECHANICS |
1,038,389 |
1,064,950 |
-2.5% |
| 68 |
67 |
MICHIGAN LIVING |
1,028,858 |
1,024,554 |
0.4% |
| 69 |
- |
VIM & VIGOR |
1,004,165 |
- |
- |
| 70 |
76 |
TEEN PEOPLE |
981,398 |
923,629 |
6.3% |
| 71 |
66 |
SCOUTING |
979,356 |
1,031,533 |
-5.1% |
| 72 |
71 |
KIPLINGER’S PERSONAL FINANCE MAGAZINE |
972,784 |
977,601 |
-0.5% |
| 73 |
68 |
SPORT |
966,713 |
1,024,438 |
-5.6% |
| 74 |
|
ZIFF DAVIS SMART BUSINESS FOR THE NEW ECONOMY |
951,726 |
- |
- |
| 75 |
74 |
TODAY’S HOMEOWNER |
943,674 |
941,379 |
0.2% |
|
|
Total Top 75 |
196,332,800 |
195,147,297 |
0.6% |
| 76 |
54 |
CONSUMERS DIGEST |
941,481 |
1,140,028 |
-17.4% |
| 77 |
72 |
TRAVEL + LEISURE |
932,309 |
969,812 |
-3.9% |
| 78 |
78 |
HOME |
920,363 |
893,924 |
3.0% |
| 79 |
63 |
DISCOVER |
917,143 |
1,056,130 |
-13.2% |
| 80 |
81 |
BUSINESSWEEK |
910,608 |
884,828 |
2.9% |
| 81 |
79 |
AMERICAN HOMESTYLE & GARDENING |
901,722 |
887,736 |
1.6% |
| 82 |
82 |
CHILD |
880,308 |
882,604 |
-0.5% |
| 83 |
39 |
LIFE |
880,117 |
1,366,399 |
-35.6% |
| 84 |
120 |
YAHOO! INTERNET LIFE |
868,424 |
622,073 |
39.6% |
| 85 |
85 |
SELF |
844,222 |
761,277 |
10.9% |
| 86 |
94 |
FORBES |
827,167 |
762,434 |
8.5% |
| 87 |
82 |
JET |
826,855 |
830,274 |
-0.4% |
| 88 |
- |
O, THE OPRAH MAGAZINE |
824,362 |
- |
- |
| 89 |
90 |
GOURMET |
821,068 |
784,653 |
4.6% |
| 90 |
83 |
COUNTRY HOME |
819,887 |
806,195 |
1.7% |
| 91 |
- |
HANDY, HANDYMAN CLUB OF AMERICA MAGAZINE |
816,245 |
- |
- |
| 92 |
81 |
COSMOPOLITAN |
806,464 |
844,755 |
-4.5% |
| 93 |
89 |
SOAP OPERA DIGEST |
804,530 |
723,182 |
11.3% |
| 94 |
87 |
THE NEW YORKER |
802,378 |
794,019 |
1.1% |
| 95 |
103 |
FITNESS |
800,813 |
723,914 |
10.6% |
| 96 |
88 |
MUTUAL FUNDS MAGAZINE |
787,819 |
787,711 |
0.0% |
| 97 |
96 |
VICTORIA |
783,909 |
754,368 |
3.9% |
| 98 |
89 |
THE AMERICAN LEGION AUXILIARY NATIONAL NEWS |
779,825 |
784,837 |
-0.6% |
| 99 |
91 |
FOOD & WINE |
773,538 |
777,595 |
-0.5% |
| 100 |
101 |
FORTUNE |
770,646 |
732,513 |
5.2% |
|
|
Total Top 100 |
217,375,003 |
214,720,782 |
1.2% |
Sources: Averages calculated by the MPA from Audit Bureau of Circulations statements for the first and second six months of each year. Domestic titles audited by ABC; Annuals, international editions and comics have been excluded. Totals may not add exactly, due to rounding of averaged numbers.
View this fact sheet as a PDF
Top 100 Subs 2000.pdf
