MPA

Magazine Publishers of America

 
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Circulation Revenue for Top 100 ABC Magazines

2006

RANK 2006 Publication Name Paid Subscription Sales Single Copy Sales Combined Circulation Sales
1 PEOPLE $253,407,062 $279,291,763 $532,698,825
2 SPORTS ILLUSTRATED $266,397,313 $17,982,444 $284,379,757
3 US WEEKLY $72,704,610 $180,071,352 $252,775,962
4 READER'S DIGEST $231,769,475 $14,665,412 $246,434,886
5 TV GUIDE $182,050,719 $32,330,357 $214,381,076
6 TIME-THE WEEKLY NEWSMAGAZINE $176,432,216 $27,205,639 $203,637,856
7 STAR MAGAZINE $48,465,000 $135,741,323 $184,206,323
8 NATIONAL GEOGRAPHIC $166,546,926 $10,337,917 $176,884,843
9 BETTER HOMES AND GARDENS $159,360,883 $8,386,470 $167,747,353
10 ENDLESS VACATION* $153,166,419 - $153,166,419
TOTAL TOP 10 $1,710,300,623 $706,012,678 $2,416,313,301
11 NEWSWEEK $124,066,489 $24,361,029 $148,427,518
12 NATIONAL ENQUIRER $21,707,472 $123,162,394 $144,869,865
13 IN TOUCH WEEKLY $5,822,363 $122,869,048 $128,691,410
14 COSMOPOLITAN $28,157,489 $99,751,998 $127,909,487
15 WOMAN'S WORLD $6,349,833 $110,311,918 $116,661,751
16 ENTERTAINMENT WEEKLY $101,499,400 $9,221,629 $110,721,029
17 SOUTHERN LIVING $91,113,696 $12,273,394 $103,387,090
18 GOOD HOUSEKEEPING $81,121,501 $20,815,710 $101,937,211
19 PLAYBOY $78,808,393 $21,896,545 $100,704,938
20 U.S. NEWS & WORLD REPORT $88,363,596 $6,827,484 $95,191,080
21 ECONOMIST  (NORTH AMERICAN EDITION) $72,461,432 $16,415,034 $88,876,466
22 WOMAN'S DAY $56,888,382 $30,663,506 $87,551,888
23 FAMILY CIRCLE $62,082,637 $25,331,570 $87,414,206
24 O, THE OPRAH MAGAZINE $41,460,916 $41,661,021 $83,121,937
25 LIFE & STYLE WEEKLY $1,159,608 $74,569,292 $75,728,899
TOTAL TOP 25 $2,571,363,827 $1,446,144,249 $4,017,508,076
26 PREVENTION $62,044,510 $11,650,792 $73,695,302
27 AARP THE MAGAZINE ± $73,422,652 $39,709 $73,462,361
28 SMITHSONIAN $73,047,456 $366,214 $73,413,670
29 LADIES' HOME JOURNAL $62,712,185 $8,078,073 $70,790,258
30 MARTHA STEWART LIVING $46,319,070 $19,922,935 $66,242,005
31 GLOBE $5,549,148 $60,304,862 $65,854,010
32 OK! WEEKLY $21,466,716 $43,213,010 $64,679,726
33 GLAMOUR $24,101,541 $40,110,249 $64,211,790
34 MAXIM $35,613,205 $28,165,307 $63,778,512
35 IN STYLE $25,814,217 $37,090,841 $62,905,058
36 NEW YORKER $52,978,404 $9,576,114 $62,554,518
37 REAL SIMPLE $41,676,220 $19,546,421 $61,222,640
38 BUSINESSWEEK $53,368,562 $7,326,371 $60,694,934
39 FORBES $53,329,452 $4,768,075 $58,097,526
40 SOAP OPERA DIGEST $23,590,498 $32,850,090 $56,440,588
41 MEN'S HEALTH $31,292,929 $23,882,625 $55,175,554
42 ESPN THE MAGAZINE $48,969,505 $3,767,196 $52,736,701
43 SPORTING NEWS MAGAZINE $48,731,241 $2,071,265 $50,802,506
44 AARP BULLETIN ± $47,278,055 - $47,278,055
45 FIRST FOR WOMEN $4,330,174 $42,564,552 $46,894,726
46 VOGUE $24,887,432 $21,707,088 $46,594,520
47 GOLF DIGEST $40,387,005 $6,092,634 $46,479,639
48 SHAPE $28,884,113 $16,702,411 $45,586,524
49 ROLLING STONE $32,645,155 $12,834,851 $45,480,006
50 BARRON'S $34,621,640 $10,793,016 $45,414,656
TOTAL TOP 50 $3,568,424,911 $1,909,568,948 $5,477,993,859
51 GAME INFORMER MAGAZINE $42,297,700 $1,680,339 $43,978,039
52 COUNTRY LIVING $34,439,472 $9,084,012 $43,523,484
53 COOKING LIGHT $31,899,174 $11,277,216 $43,176,390
54 VANITY FAIR $18,966,000 $23,401,710 $42,367,710
55 REDBOOK $31,814,620 $10,259,007 $42,073,626
56 TRAVEL + LEISURE $39,149,753 $2,016,360 $41,166,113
57 MONEY $33,500,458 $5,598,201 $39,098,659
58 GUIDEPOSTS $37,908,510 $300,926 $38,209,435
59 FORTUNE (NORTH AMERICA) $32,163,234 $4,864,596 $37,027,830
60 SEVENTEEN $23,661,840 $13,165,341 $36,827,181
61 JET $27,659,377 $8,842,713 $36,502,090
62 BON APPETIT $28,548,192 $6,915,767 $35,463,959
63 ARCHITECTURAL DIGEST $27,998,518 $7,170,345 $35,168,863
64 SUNSET $28,621,392 $5,952,371 $34,573,763
65 SELF $19,695,003 $14,777,217 $34,472,220
66 FOOD & WINE $30,621,977 $3,161,106 $33,783,083
67 ELLE $17,983,658 $15,676,565 $33,660,223
68 PARENTS $31,362,276 $2,171,820 $33,534,096
69 WEEK $33,037,620 $155,532 $33,193,152
70 EBONY $24,076,624 $8,859,984 $32,936,608
71 STUFF $19,150,654 $12,998,182 $32,148,836
72 POPULAR MECHANICS $24,744,780 $7,376,680 $32,121,460
73 COUNTRY HOME $26,637,226 $5,050,213 $31,687,439
74 CAR AND DRIVER $25,214,578 $6,116,847 $31,331,425
75 HARVARD BUSINESS REVIEW $26,057,646 $4,849,158 $30,906,804
TOTAL TOP 75 $4,285,635,192 $2,101,291,156 $6,386,926,348
76 FITNESS $20,265,014 $10,437,000 $30,702,014
77 POPULAR SCIENCE $23,463,215 $7,014,635 $30,477,850
78 PC MAGAZINE $26,528,275 $3,802,644 $30,330,919
79 ESSENCE $16,198,094 $13,161,111 $29,359,205
80 BOYS' LIFE $29,293,296 - $29,293,296
81 FAMILY HANDYMAN $25,923,672 $3,063,462 $28,987,134
82 SOAP OPERA WEEKLY $5,550,644 $21,998,399 $27,549,043
83 GOLF MAGAZINE $22,747,100 $4,287,869 $27,034,969
84 MARIE CLAIRE $9,449,305 $16,983,855 $26,433,160
85 PARENTING $25,311,183 $1,050,216 $26,361,399
86 MORE $19,403,830 $6,672,000 $26,075,830
87 NEW YORK $22,012,561 $3,551,850 $25,564,410
88 TEEN PEOPLE $17,018,346 $8,477,385 $25,495,731
89 COSMO GIRL! $14,336,535 $11,157,783 $25,494,318
90 OFFICIAL XBOX MAGAZINE* $12,886,911 $12,307,720 $25,194,631
91 TRADITIONAL HOME $19,110,384 $6,007,795 $25,118,179
92 GQ-GENTLEMEN'S QUARTERLY $14,159,800 $10,577,482 $24,737,282
93 DISCOVER $18,097,422 $6,411,322 $24,508,744
94 ALLURE $12,164,136 $12,019,364 $24,183,500
95 PC WORLD $17,414,451 $6,713,629 $24,128,081
96 HEALTH $21,688,189 $2,407,284 $24,095,473
97 EVERY DAY WITH RACHAEL RAY $10,326,782 $13,749,863 $24,076,645
98 SCIENTIFIC AMERICAN $16,773,256 $6,278,388 $23,051,644
99 HOME $20,602,392 $1,927,800 $22,530,192
100 COTTAGE LIVING $17,221,477 $4,826,256 $22,047,733
TOTAL TOP 100 $4,743,581,462 $2,296,176,268 $7,039,757,730
* denotes first half figures only.
** denotes second half figures only.
± High proportion of title's circulation attributed to membership benefits.

Sources: Averages calculated by the MPA from Audit Bureau of Circulations statements for the first and second six months of each year. Effective 2006, ABC established verified circulation as a separate category. This circulation is no longer included in revenue calculations. Domestic titles audited by ABC; Annuals, international editions and comics have been excluded. Totals may not add exactly, due to rounding of averaged numbers.

Click on the link below to view in Excel:
FYABC2006REVENUETop100.xls