Magazine Publishers of America - The Definitive Resource for the Magazine Industry

Average Single Copy Circulation for Top 100 ABC Magazines

2007

RANK 2007	RANK 2006	Publication Name	2007 Single Copy Sales	2006 Single Copy Sales	% Change
1	1	COSMOPOLITAN	1,882,061	1,937,685	-2.9%
2	2	PEOPLE	1,433,210	1,542,622	-7.1%
3	3	WOMAN'S WORLD	1,374,195	1,423,747	-3.5%
4	5	IN TOUCH WEEKLY	1,248,176	1,187,370	5.1%
5	4	FIRST FOR WOMEN	1,219,981	1,258,190	-3.0%
6	6	US WEEKLY	988,735	992,238	-0.4%
7	8	FAMILY CIRCLE	960,454	848,629	13.2%
8	7	O, THE OPRAH MAGAZINE	862,303	878,925	-1.9%
9	9	GLAMOUR	751,152	837,725	-10.3%
10	11	IN STYLE	726,735	774,663	-6.2%
		TOTAL TOP 10	11,447,001	11,681,792	-2.0%
11	12	STAR MAGAZINE	719,385	747,969	-3.8%
12	13	LIFE & STYLE WEEKLY	707,701	720,616	-1.8%
13	10	NATIONAL ENQUIRER	707,380	792,143	-10.7%
14	14	GOOD HOUSEKEEPING	630,006	693,857	-9.2%
15	15	WOMAN'S DAY	613,765	646,500	-5.1%
16	-	PEOPLE STYLEWATCH**	548,600	-	-
17	16	MEN'S HEALTH	544,054	530,725	2.5%
18	19	FIGURE	535,387	457,423	17.0%
19	22	OK! WEEKLY	487,165	425,744	14.4%
20	26	ALL YOU	475,102	395,432	20.1%
21	18	MAXIM	458,424	470,363	-2.5%
22	20	VOGUE	433,711	434,838	-0.3%
23	24	WEIGHT WATCHERS	425,284	408,220	4.2%
24	17	EVERY DAY WITH RACHAEL RAY	413,651	492,297	-16.0%
25	27	REAL SIMPLE	405,700	394,877	2.7%
		TOTAL TOP 25	19,552,315	19,292,793	1.3%
26	37	PREVENTION	399,368	324,716	23.0%
27	29	J-14	391,972	375,976	4.3%
28	23	READER'S DIGEST	390,752	408,735	-4.4%
29	31	SEVENTEEN	388,012	366,927	5.7%
30	30	COSMO GIRL!	378,689	373,170	1.5%
31	32	M	376,777	362,607	3.9%
32	21	VANITY FAIR	371,934	433,365	-14.2%
33	34	SHAPE	366,274	348,839	5.0%
34	33	SELF	355,773	351,839	1.1%
35	28	GLOBE	354,670	387,863	-8.6%
36	36	ELLE	353,117	341,092	3.5%
37	35	MARTHA STEWART LIVING	349,368	347,332	0.6%
38	25	MARIE CLAIRE	335,248	404,378	-17.1%
39	44	LADIES' HOME JOURNAL	333,655	270,351	23.4%
40	59	BETTER HOMES AND GARDENS	311,250	200,250	55.4%
41	-	QUICK & SIMPLE**	308,411	-	-
42	42	COOKING WITH PAULA DEEN	298,552	275,562	8.3%
43	47	FITNESS	295,813	248,500	19.0%
44	62	WOMEN'S HEALTH	278,858	189,491	47.2%
45	43	ESSENCE	260,409	274,877	-5.3%
46	41	REDBOOK	256,366	285,926	-10.3%
47	39	ALLURE	254,143	292,870	-13.2%
48	48	LUCKY	253,301	245,217	3.3%
49	46	TEEN VOGUE	251,608	250,954	0.3%
50	38	PLAYBOY	239,493	296,220	-19.2%
		TOTAL TOP 50	27,706,122	26,949,843	2.8%
51	52	GQ-GENTLEMEN'S QUARTERLY	232,930	220,917	5.4%
52	49	MARTHA STEWART WEDDINGS	232,269	244,736	-5.1%
53	40	TV GUIDE	225,821	287,842	-21.5%
54	51	COOKING LIGHT	217,948	227,823	-4.3%
55	45	XXL	216,653	263,765	-17.9%
56	50	TEEN	213,628	228,688	-6.6%
57	58	SOAPS IN DEPTH - CBS	207,773	200,287	3.7%
58	61	TWIST	205,395	193,727	6.0%
59	56	SOAPS IN DEPTH - ABC	204,016	207,329	-1.6%
60	54	COUNTRY LIVING	196,682	216,286	-9.1%
61	55	EBONY	195,722	210,952	-7.2%
62	69	MORE	195,700	166,800	17.3%
63	60	BRIDES	195,664	196,344	-0.3%
64	77	POPSTAR!*	189,250	150,133	26.1%
65	67	COUNTRY SAMPLER	183,661	169,323	8.5%
66	53	STUFF	181,528	217,071	-16.4%
67	57	SOUTHERN LIVING	180,992	204,967	-11.7%
68	64	HARPER'S BAZAAR	180,398	179,553	0.5%
69	65	SOPHISTICATE'S HAIRSTYLE GUIDE	177,103	177,382	-0.2%
70	66	NATIONAL GEOGRAPHIC	175,631	174,039	0.9%
71	63	SOAP OPERA DIGEST	171,940	180,495	-4.7%
72	70	MODERN BRIDE	163,199	160,502	1.7%
73	-	TASTE OF HOME**	162,119	-	-
74	71	SOPHISTICATE'S BLACK HAIR STYLES AND CARE GUIDE	158,694	159,824	-0.7%
75	68	MUSCLE & FITNESS	154,260	167,446	-7.9%
		TOTAL TOP 75	32,525,095	31,756,067	2.4%
76	75	BETTER HOMES AND GARDENS SPECIAL INTEREST PUBLICATIONS KITCHEN AND BATH	154,167	151,887	1.5%
77	72	POPULAR MECHANICS	149,117	154,066	-3.2%
78	78	POPULAR SCIENCE	143,415	146,505	-2.1%
79	84	VERANDA	141,056	137,471	2.6%
80	82	BRIDAL GUIDE	138,197	141,316	-2.2%
81	79	MOTOR TREND	137,185	144,559	-5.1%
82	73	EVERYDAY FOOD	135,692	153,454	-11.6%
83	85	ROLLING STONE	133,340	135,446	-1.6%
84	83	BON APPETIT	133,327	138,537	-3.8%
85	81	SOAP OPERA WEEKLY	132,667	141,487	-6.2%
86	74	KING	131,839	152,535	-13.6%
87	76	TRADITIONAL HOME	130,976	151,712	-13.7%
88	97	MEN'S FITNESS	130,280	113,774	14.5%
89	98	BETTER HOMES AND GARDENS SPECIAL INTEREST PUBLICATIONS DIABETIC LIVING	130,000	113,571	14.5%
90	89	GOLF DIGEST	125,055	127,248	-1.7%
91	86	COTTAGE LIVING	117,136	134,399	-12.8%
92	91	CAR AND DRIVER	116,567	122,533	-4.9%
93	93	MONEY	112,080	116,922	-4.1%
94	80	VIBE	111,365	142,911	-22.1%
95	88	COUNTRY WEEKLY	111,343	128,050	-13.0%
96	107	SCIENTIFIC AMERICAN	110,421	104,850	5.3%
97	94	JET	107,710	115,591	-6.8%
98	105	DISCOVER	107,688	107,070	0.6%
99	100	SPORTS WEEKLY	107,474	110,769	-3.0%
100	104	ESQUIRE	106,746	107,224	-0.4%
		TOTAL TOP 100	35,679,931	35,049,948	1.8%

* denotes first half figures only.
** denotes second half figures only.
- Indicates no data available for the period; title may be new to ABC
Sources: Averages calculated by the MPA from Audit Bureau of Circulations statements for the first and second six months of each year. Domestic titles audited by ABC; Annuals, international editions and comics have been excluded. Totals may not add exactly, due to rounding of averaged numbers.

FYABC2007TOP100Single Copy.xls