MPA

Feb 07, 2012
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 Top Ten New Media Boxscores

Provided exclusively to MPA by Media Industry Newsletter
TOP 10 Websites Associated with Magazine Brands


TOP 10 BY PAGEVIEWS HIGHEST % GAIN  WITH MINIMUM OF 2 MILLION PAGE VIEWS
RANK
MEDIA SITES/PARENT
URL
FEB.
PV '07
JAN.
PV '07
%
DIFF
SOURCE
1
Atlantic, The theatlantic.com

2,950,373

1,358,626

117.16

Coremetrics

2
Style/CondNet

style.com

195,838,040

112,601,068

73.92

Visual Sciences

3
Women's Health/Rodale womenshealthmag.com

4,285,648

2,611,960

64.08

Webtrends

4
Nickelodeon

nick.com

455,985,413

286,208,998

59.32

Omniture

5
New York Magazine nymag.com

42,734,199

27,805,902

53.69

Nielsen

6
Elle/Hachette Filipacchi

elle.com

32,755,171

25,756,698

27.17

Webtrends

7

Entrepreneur

entrepreneur.com

26,069,002

21,209,111

22.91

Omniture

8

Sports Illustrated/Time Inc.

SI.com

532,615,708

450,709,497

18.17

Omniture

9

Entertainment Weekly/Time Inc.

ew.com

32,306,236

27,593,257

17.08

Omniture

10

Concierge/CondNet

concierge.com

5,943,095

5,129,227

15.87

Visual Sciences



TOP 10 BY HIGHEST UNIQUE VISITOR % GAIN WITH MINIMUM OF 500,000 UNIQUE VISITS
RANK
MEDIA SITES/PARENT
URL
FEB.
UV '07
JAN.
UV '07
%
DIFF
SOURCE
1

Women's Health/Rodale

womenshealthmag.com

533,182

265,778

100.61

Webtrends
2
Atlantic, The theatlantic.com

868,054

522,066

66.27 Coremetrics
3
People/Time Inc. people.com

5,500,000

3,586,000

53.37 MediaMetrix
4
Vanity Fair/CondNet

vanityfair.com

545,252

372,565

46.35 Visual Sciences
5
Elle/Hachette Filipacchi elle.com

643,698

478,737

34.46 Webtrends
6
Concierge/CondNet concierge.com

671,548

513,448

30.79 Visual Sciences
7
Entrepreneur entrepreneur.com

3,918,536

3,137,928

24.88 Omniture
8
Nickelodeon nick.com

16,817,363

13,821,448

21.68 Omniture
9
New Yorker, The/CondNet

newyorker.com

1,388,146

1,150,065

20.70 Visual Sciences
10
Entertainment Weekly/Time Inc.

ew.com

3,954,212

3,327,206

18.84 Omniture

Unique Visitors: Unduplicated audience coming to the site this month, often retrieved from third-party panel based measurement services;

min's digital media boxscores is comprised of self-reported traffic logs direct from magazine publishers, and they represent a range of metrics services and approaches. The boxscores are not designed to rank sites by traffic results or declare category winners."  We offer them to the magazine and digital-media industries as tools for tracking general Web usage trends month-to-month and changes over time for specific sites.  Because the metrics come from different sources, we do not make apple-to-apples comparisons.



Copyright 2006:  min New Media Boxscores is based on publisher self-reported data aggregated by min. To view the complete list of this months min's New Media Boxscores tracking more than 60 magazine sites, and the accompanying analysis, go to http://www.minonline.com/top10_boxscore.htm.  For inclusion on this list, contact Greer Jonas at gjonas@accessintel.com

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