MPA

Magazine Publishers of America

 
Min's Top Ten July/August

 Top Ten New Media Boxscores

Provided exclusively to MPA by Media Industry Newsletter
TOP 10 Websites Associated with Magazine Brands


TOP 10 BY PAGEVIEWS HIGHEST % GAIN
RANK
MEDIA SITES/PARENT
URL
AUGUST
PV '07
JULY
PV '07
%
DIFF
SOURCE
1
Allure allure.com

11,281,235

1,538,196

633.41

Visual Sciences

2
Road and Track roadandtrack.com

11,872,622

4,643,363

155.69

Webtrends

3
Premiere premiere.com

4,656,042

2,174,785

114.09

Webtrends

4
Parents parents.com

19,990,000

10,377,640

92.63

Omniture

5
Esquire esquire.com

3,469,648

2,047,993

69.42

Omniture

6
US News

usnews.com

31,721,751

20,096,121

57.85

Omniture

7
Entrepreneur entrepreneur.com

48,241,669

31,592,369

52.70

Omniture

8
Lucky Magazine

luckymag.com

1,988,041

1,349,642

47.30

Visual Sciences

9
Scholastic scholastic.com

39,170,140

27,336,936

43.29

Omniture

10

Women's Health

womenshealthmag.com

5,113,928

3,722,790

37.37

Omniture



TOP 10 BY HIGHEST UNIQUE VISITOR % GAIN
RANK
MEDIA SITES/PARENT
URL
AUGUST
UV '07
JULY
UV '07
%
DIFF
SOURCE
1
Allure

allure.com

1,023,275

157,049

551.56 Visual Sciences
2
Parents parents.com

2,036,000

1,163,298

75.02 Omniture
3
Esquire esquire.com

801,282

538,935

48.68 Omniture
4
US News usnews.com

3,413,273

2,311,784

47.65 Omniture
5
Women's Health womenshealthmag.com

384,577

261,715

46.94 Coremetrics
6
Men's Health menshealth.com

2,451,245

1,717,293

42.74 Coremetrics
7
Popular Science popsci.com

703,440

525,073

33.97 Omniture
8
EW

ew.com

1,866,000

1,394,000

33.86

Omniture/Nielsen

9
Premiere premiere.com

260,314

196,171

32.70 Webtrends
10
Teen Vogue teenvogue.com

338,313

260,997

29.62 Visual Sciences

Unique Visitors: Unduplicated audience coming to the site this month, often retrieved from third-party panel based measurement services;

min's digital media boxscores is comprised of self-reported traffic logs direct from magazine publishers, and they represent a range of metrics services and approaches. The boxscores are not designed to rank sites by traffic results or declare category winners."  We offer them to the magazine and digital-media industries as tools for tracking general Web usage trends month-to-month and changes over time for specific sites.  Because the metrics come from different sources, we do not make apple-to-apples comparisons.



Copyright 2006:  min New Media Boxscores is based on publisher self-reported data aggregated by min. To view the complete list of this months min's New Media Boxscores tracking more than 60 magazine sites, and the accompanying analysis, go to http://www.minonline.com/top10_boxscore.htm.  For inclusion on this list, contact Greer Jonas at mailtgjonas@accessintel.com

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