2007 MPA Digital Awards

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2006 Winners & Finalists | Magazines 24/7 Digital Conference

congratulations to the winners
of the 2007 MPA Digital Awards

The winners of the second annual MPA Digital Awards were revealed at the magazine industrys premier digital summit, Magazines 24/7, on February 27, 2008, at New World Stages in New York, NY. The awards were presented by superstar podcaster Mignon Fogarty, creator and host of "Grammar Girl."

And the winners are...

WEBSITE OF THE YEAR
News & Social Topics / Business & Finance
Recognizes overall excellence and innovation in content, design, functionality and usability in magazine websites that focus primarily on general news, social topics, business or finance

Winner: TIME.com
2^nd Place: BusinessWeek.com
3^rd Place: Slate Magazine

WEBSITE OF THE YEAR
Fashion / Beauty
Recognizes overall excellence and innovation in content, design, functionality and usability in magazine websites that focus primarily on fashion and beauty topics

Winner: Style.com
2^nd Place: InStyle.com
3^rd Place: ShopVogue.TV
 

WEBSITE OF THE YEAR
Entertainment / Celebrity
Recognizes overall excellence and innovation in content, design, functionality and usability in magazine websites that focus primarily on the entertainment industry (film, tv, music, celebrities)

Winner: PEOPLE.com
2^nd Place: EW.com
3^rd Place: TVGuide.com

WEBSITE OF THE YEAR
Sports
Recognizes overall excellence and innovation in content, design, functionality usability in magazine websites that primarily focus on professional and recreational sports

Winner: SI.com
2^nd Place: Runners World
3^rd Place: Bicycling.com

WEBSITE OF THE YEAR
Service / Lifestyle
Recognizes overall excellence and innovation in content, design, functionality and usability in magazine websites that primarily focus on regional living, food, home, entertaining, family, health, or hobbies.

Winner: nymag.com
2^nd Place: ConsumerReports.org
3^rd Place: dwell.com
 

MAGAZINE BLOG OF THE YEAR
Recognizes creativity, voice, writing style, the use of hyperlinks and comments to encourage conversation

Winner: nymag.com Daily Intelligencer
2^nd Place: Wired.com Danger Room
3^rd Place: Self.com Eat Like Me

BEST ONLINE VIDEO STANDALONE
Recognizes creativity and content in a magazines standalone online video. The video must be original content created by the magazine

Winner: Slate V Justice Scalia Joins 24
2^nd Place: National Geographic Magazine Gorilla Massacre
3^rd Place: Fine Woodworking Teaching Stradivarius

BEST ONLINE VIDEO SERIES
Recognizes creativity and content innovation in a magazines online video series. The series must be original content created by the magazine

Winner: Newsweek.com Voices of the Fallen
2^nd Place: ConsumerReports.org Crash Tests
3^rd Place: Technology Review Documentaries

BEST PODCAST SERIES
Recognizes creativity and content innovation in a magazines podcast series

Winner: NewYorker.com Fiction Podcast
2^nd Place: Newsweek.com Newsweek On Air
3^rd Place: Discover Magazine Vital Signs

BEST MOBILE STRATEGY
Recognizes innovative and effective use of the mobile original content, applications, wallpapers, ringtones, etc.

Winner: Bicycling GPS Rides Tool
2^nd Place: Car and Driver Mobile
3^rd Place: InStyle.coms Mobile Application

BEST ONLINE COMMUNITY
Recognizes the innovative and effective use online social networks, forums, chat rooms, user-generated content and other interactive features that engage readers

Winner: FanNation.com from SI.com
2^nd Place: Epicurious.com My Epi
3^rd Place: National Geographic Magazine Your Shot

BEST WEB-ONLY TOOL
Recognizes the best web-only applications that facilitate user-customizable content

Winner: National Geographic Magazine Your Shot Jigsaw Puzzles
2^nd Place: SI.com mySI
3^rd Place: WineSpectator.com Wine Ratings Search