MPA

Magazine Publishers of America

 
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2010 "Magazines 24/7" Digital Conference

March 18, 2010

The sixth annual “Magazines 24/7” digital conference is slated to be held March 18, 2010, at the Sheraton New York. “Magazines 24/7: The E-Reading Revolution” will focus on mobile e-reading and e-reader devices, and their impact on magazine publishers.

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Magazine Digital Initiatives

December 31, 2009

Over 250 digital initiatives have been announced by MPA members so far in 2009: iPhone apps, online communities, paid content innovations, and many, many others!

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Digital Newsstand

The ebook format mess; Use video SEO to jump to top of Google search results; Reuters sets up social media guidelines; and more! Read more

Report: O’Reilly Tools of Change for Publishing Conference
March 4, 2010

MPA's Charles McCullagh on publishers'relationship with Apple, content censorship, as well as working with Adobe. Read more

Beyond the App Store
February 19, 2010

MPA's Charles McCullagh: "When content is 'stateful' my daughter can listen to her favorite band on the web, pick it up on her mobile device .. Read more

MPA's Charles McCullagh on Mobile Metrics
February 11, 2010

"I have learned in my study of psychology [that] every development has a shadow side, and with mobile...the shadow side probably has to do with metrics." Read more

Michael Kinsley Elected to Magazine Editors’ Hall of Fame
February 8, 2010

ASME to honor pioneering journalist at first-ever National Magazine Awards for Digital Media event. Read more

Q&A: Analytics for Editors
January 29, 2010

MPA's Charles McCullagh chats with Outsell's lead analyst Chuck Richard about "analytics-wired content" and the importance of analyzing reader engagement with online edit Read more

Recap: Mark Logic Digital Publishing Summit
December 14, 2009

MPA's Chuck McCullagh provides a recap of the topics, stories, and new digital services present at the Mark Logic Digital Publishing Summit on December 10, 2009 in NYC. Read more

The iPhone Handbook
December 10, 2009

A preview of the newly launched iPhone Handbook. Tips and stories include: 15 ways to enhance the iPhone’s functionality and “How to Take Better iPhone Photos.” Read more

Member News: Leading Publishers Form Venture to Offer Consumers New Digital Storefront and Portable Reading Experience
December 8, 2009

Initiative will also offer marketers rich array of innovative advertising opportunities. Read more

The Four Questions 2009-Josh Macht, Harvard Business Review
December 3, 2009

HBR's Group Publisher on their recession approach, digital, international and adapting to changing times. Read more

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