Magazine Publishers of America
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This MPA white paper produced by Metafore, a non-profit organization, will assist publishers in evaluating the environment trade-offs between recycled content and virgin fiber paper. The paper reviews the numerous elements in the manufacturing process that impact the environment including the type of paper used, the source of the fiber, the amount and type of energy used to manufacture different pulps and papers throughout the supply chain, transportation requirements and final disposition (landfill or recycled) of the used product.For an overview available to non-members, click here.
From Our Members Resources
MPA has surveyed paper manufacturing companies to benchmark the amount of magazine paper manufactured and measure the percentage of fiber certified to the land. Read more
14 Hearst brands develop content organic to eco-themes for April issues. Read more
The greatest impact you can have on the environment is the paper you choose. Discover the new tool "EPAT- the Environmental Paper Assessment Tool. Read more
MPA's "Please Recycle This Magazine" campaign continues to grow as publishers embrace and promote the logos and ads in magazines. Read more
Forest certification programs respond to environmental concerns by: defining, implementing, and certifying sustainable forest management... Read more
First published in 1996, the MPA Environment Handbook covers environmental topics applicable to the lifecycle of magazine publishing. Read more
Anthony C. Janetos, Director Joint Global Change Research Institute, presents an overview of The Heinz Center’s Following the Paper Trail at Ideallian Read more
This document presents a review and analysis of information on the degree to which magazines, catalogs, and direct mail are recycled for their paper fiber content, and whether there are technical or economic factors that might limit future efforts to increase the effective recycling and recovery of paper fiber in these materials. Read more