Presentations

Presentations will continuously be uploaded as they are received so please check back often.
Only presentations that owners have given permission will be posted on the website.

NOTE: Due to the extensive amount of information, some presentations may take longer to open/download.

Sunday, October 5

(Click on the speaker's name to view presentation)

IMAG Day

IMAG LUNCH: REDISCOVERING THE PROMISE OF MEDIA AND THE POWER OF GOOD
Jonathan Greenblatt, CEO, GOOD

PANEL: GO DIGITAL: PUBLICIZE YOUR BRAND AND ENGAGE YOUR READERS
Mitchell Fox, CEO, 8020 Media
Kent Kirschner, Media Specialist,  Neighborhood America
Nancy Alonzo, Associate Publisher, Dwell.com

WORKING SESSIONS: TACKLE YOUR TOUGHEST CHALLENGES: AUDIENCE DEVELOPMENT, MONETIZATION AND BUDGETS
John Sheehy, President, John Sheehy and Associates
Laura Simkins, VP Consumer Marketing, 8020 Media

Monday, October 6

(Click on the speaker's name to view presentation)

General Sessions
 

BUSINESS SESSION
Cathie Black, President, Hearst Magazines

ELECTION OUTLOOK AND IMPACT ON THE MAGAZINE INDUSTRY
Steve Elmendorf, President, Elmendorf Strategies, Inc.

THIRD ANNUAL ASME BEST COVER CONTEST
View the powerpoint presentation of the best cover winners and finalists

PANEL: GETTING TO GREEN
David Refkin, Director of Sustainable Development, Time Inc.
Kim Rendleman, CEO, Metafore, Inc.
Avrim Lazar, President and CEO, Forest Products Association of Canada

PANEL: WHAT MAKES GREAT MAGAZINE ADS?
Jeff Goodby, Chairman and Chief Creative Officer, Goodby, Silverstein and Partners

Concurrent Sessions

CONCURRENT A: JUMPSTART YOUR WEBSITE
Jamie Pallot, Editorial Director, CondéNet
Christy Tanner, Vice President of Marketing and Editor-in-Chief, the TV Guide Online site network
Alexa Wriggins, Director of Online Marketing, PCWorld and Macworld
Jason Jercinovic, Vice President, Content and Production, Complex Media

CONCURRENT B: INTERNATIONAL SUCCESS STORIES
Peter Phippen, CEO, BBC Magazines Worldwide
Tarun Rai, CEO, Worldwide Media Ltd.

CONCURRENT C: NEW USES FOR USER-GENERATED CONTENT
Mitchell Fox, President and CEO, 8020 Media
Chris Johns, Editor-in-Chief, National Geographic
Susan Kane, Editorial Director and Editor-in-Chief, the Parenting Group
Edward Grinnan, Editor-in-Chief and Vice President, Guideposts and Guideposts.com
Alexandra Bandon, Senior Editor, This Old House

Individual presentations have been merged into one.
Click here to view presentation

Tuesday, October 7

(Click on the speaker's name to view presentation)

General Sessions
 

THE HARD SELL IN A SOFT ECONOMY: HOW PUBLISHERS CAN FIGHT FOR MORE AD DOLLARS
Dom Rossi, Senior Advisor, Marketing and Advertising, Magazine Publishers of America

WHY MAGAZINES ARE A MUST-HAVE MEDIUM FOR ADVERTISERS
Rex Briggs, CEO, Marketing Evolution

Click here to view Dom Rossi and Rex Briggs presentation

THE MOST INNOVATIVE THING I'VE DONE THIS YEAR
Steve Sachs, President, Real Simple

PANEL: MONETIZING BEYOND THE AD PAGE
Jennifer Andre, Online Sales and Marketing Director, Healthy Living Group

THE MOST INNOVATIVE THING I'VE DONE THIS YEAR
Jane Chesnutt, SVP, Group Editorial Director, Woman's Day
Carlos Lamadrid, VP, Publisher, Woman's Day

Click here to view Jane Chesnutt and Carlos Lamadrid presentation