Don’t miss the first and only conference to dive deep into the challenges and opportunities associated with managing the technology of print and digital content.

Why you need to be there:

The key to succeeding in today's publishing world is by harnessing technology to manage magazine content on print and digital platforms.  At MPA's immersion into the technology of magazine content, you'll get the tools you need to plot the best strategy for your brand.

Explore workflow and software solutions from a number of companies that are wrestling with the reflow of content to the tablet, from building out the basic print version with InDesign tools to creating a rich media experience.

Learn how using simple technologies such as bar codes, augmented reality, and an array of sensory treatments can enrich editorial and advertising content to increase consumer engagement.

Get hands-on practical advice from:

Hear what’s available now and what is coming from companies that enhance the physical magazine through use of technology, such as SMUB (hy.pr) on inexpensive ways to link print magazines to social media through the mobile web.

Network with colleagues and share best practices, meet new contacts and participate in exclusive one-on-ones with innovative tech companies that can help you navigate the future of publishing -- print and digital.