Magazine Publishers of America
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You are invited to attend this one-of-a-kind conference in New York City and take your first step into the exciting world of magazine publishing. You will have the unique opportunity to meet and make connections with seasoned magazine professionals, who will share insights, strategies and tools for successfully building and navigating a career in magazines.
Whats more, you will find out about the many different career options that magazines offer, including:
Time
Agenda Item
8:30am - 12:00pm
Registration
8:30am - 8:45am
Welcome & Opening Remarks
Shaunice Hawkins, VP, Membership Services, MPA
8:45am - 9:15am
Keynote Address
Chandra Czape Turner, President & Founder, Ed2010
Transition Break (9:15am – 9:20am)
9:20am - 10:20am
“Media 3.0: How to Build a Career in Magazines in the Digital Age”
What role do blogs play in magazines? What magazine content is appropriate for podcasts or online video? What is the relationship between the print and digital versions of a magazine? How can digital technology help drive revenue for magazines? These are just a few of the many questions that magazine professionals must now answer each day. As the world of digital media has expanded dramatically, magazines have transformed too, now offering content in nearly every medium, from Internet to podcasts to cell phones to video and beyond. Find out the unique opportunities that digital publishing offers. This session features some of the magazine industry’s most innovative minds on how magazines are changing and what the hottest opportunities for career seekers will be.
PanelistsBeth Ellard, Content Director, Hearst Digital MediaRobbyn Footlick, Executive Producer, Multi-Media, ESPNLesley Pinckney, Director, Digital Development, Essence Communications, Inc.Nicole Raymond, Executive Editor, People en Espanol
ModeratorNathan Richardson, CEO, ContentNext Media
Internship Fair & Meet n’ Greet (10:20am – 11:20am)Human Resources Representatives
Transition Break (11:20am – 11:25am)
11:25am - 12:25pm
“Framework for a Successful Magazine Career during Changing Times”
You know that magazines are where you want to be professionally . . . but what are the keys to succeeding in this evolving industry? Find out how you can successfully navigate the unique opportunities (as well as the challenges) that the magazine workplace offers, including the most up-to-date advice on:
Panelists
Ayana Byrd, Articles Editor, Glamour Brad Young, Director, Integrated Marketing, Fortune/MoneyKevin Delaney, Programs Manager. NewsweekE.J. Morales-Gomez, Account Manager, Meredith Hispanic Ventures
Conference Close (12:25pm - 12:30pm)
The sessions will be interactive, with experts on the various areas of the magazine industry offering an overview of their specialty and answering questions from the attendees. Get the edge on breaking into the magazine industry!