Magazine Publishers of America
Nov 21, 2009
Create login
Forgot your password?
Accountability and Engagement
Ad Categories and Demographics
Ad Positioning and Guidelines
Ad Trends and Magazine Handbook
Case Studies
Kelly Awards
Measurement and Circulation
PIB Revenue and Pages
Sales Edge - Behind the Numbers
Sales Tools and Coalition
Thanks to our Advertisers
Thanks to our Sponsors
Home
/
Advertising and PIB
/
Accountability and Engagement
/
Hudson River Group: Media Mix Study
Hudson River Group: Media Mix Study
June 1, 2007
Hudson River Group: Media Mix Study
View results from the media mix study conducted by Hudson River Group, showing that magazines enhance ROI and efficiency for the Financial Services, Personal Care Products, and OTC/Healthcare Products advertising categories.
Click on the below link to view this Power Point presentation:
HudsonRiverGroup.ppt
No items were found.
