Magazine Publishers of America - January-September 2008 vs 2007 (3Q)

January-September 2008 vs 2007 (3Q)

October 14, 2008

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Publication	*2008 Dollars**	*2007 Dollars**	%CHG	*2008 Pages**	*2007 Pages**	%CHG
AARP-THE MAGAZINE	125,967,405	145,295,663	-13.3	222.47	271.99	-18.2
ABA JOURNAL-THE LAWYERS MAGAZINE	5,094,820	5,707,998	-10.7	175.04	182.23	-3.9
ADVOCATE	6,929,612	7,671,995	-9.7	361.07	433.32	-16.7
ALL YOU	18,768,277	15,854,670	18.4	745.88	761.48	-2.0
ALLURE	140,555,123	128,642,265	9.3	1,187.08	1,228.45	-3.4
AMERICAN BABY	79,096,795	79,830,327	-0.9	434.68	474.23	-8.3
AMERICAN HERITAGE	0	2,026,133	-	0.00	50.66	-
AMERICAN PHOTO	10,502,638	10,947,786	-4.1	226.13	242.73	-6.8
AMERICAN WAY	35,479,410	34,918,060	1.6	1,176.60	1,183.25	-0.6
AMERICAN WOODWORKER	0	1,129,982	-	0.00	38.81	-
ARCHITECTURAL DIGEST	120,104,410	116,811,128	2.8	1,115.05	1,146.44	-2.7
ARTHUR FROMMERS BDGT TRVL	23,733,510	22,365,989	6.1	474.76	523.03	-9.2
ATLANTIC THE	21,704,738	22,037,669	-1.5	354.79	422.52	-16.0
AUDUBON	10,468,582	9,924,979	5.5	250.66	248.20	1.0
AUTOMOBILE MAGAZINE	51,225,140	58,426,470	-12.3	560.56	676.99	-17.2
AUTOWEEK	30,010,217	31,791,859	-5.6	869.63	936.26	-7.1
BABY TALK	47,901,767	47,366,790	1.1	327.32	338.76	-3.4
BACKPACKER	20,141,627	18,300,738	10.1	401.59	380.89	5.4
BARRONS	45,066,615	43,969,792	2.5	1,060.68	1,070.08	-0.9
BASSMASTER	12,419,233	10,639,216	16.7	327.53	284.70	15.0
BESTLIFE	27,347,261	22,378,457	22.2	391.94	369.28	6.1
BETTER HOMES & GARDENS	547,346,531	610,905,583	-10.4	1,226.29	1,463.66	-16.2
BICYCLING	32,640,629	31,345,790	4.1	574.95	591.40	-2.8
BLACK ENTERPRISE	25,040,299	30,292,922	-17.3	580.04	718.07	-19.2
BLENDER	37,407,971	43,237,399	-13.5	378.45	501.66	-24.6
BOATING	28,298,672	35,541,149	-20.4	648.30	868.74	-25.4
BODY + SOUL	19,965,560	14,010,085	42.5	470.91	446.88	5.4
BON APPETIT	74,001,479	80,283,097	-7.8	604.89	693.37	-12.8
BOYS' LIFE	3,220,175	3,414,212	-5.7	74.89	85.81	-12.7
BRIDAL GUIDE	64,784,788	77,830,999	-16.8	1,635.50	2,016.11	-18.9
BRIDE'S	169,157,920	164,747,534	2.7	2,274.69	2,326.87	-2.2
BUSINESS 2.0 MAGAZINE	0	24,290,188	-	0.00	355.22	-
BUSINESS WEEK	164,303,585	185,307,022	-11.3	1,316.21	1,540.38	-14.6
CAR AND DRIVER	145,420,761	157,329,859	-7.6	731.59	832.01	-12.1
CELEBRATED LIVING	3,476,791	3,375,248	3.0	165.98	166.00	0.0
CHILD	0	28,923,235	-	0.00	404.64	-
COASTAL LIVING	30,985,170	38,936,493	-20.4	554.52	768.66	-27.9
CONDE NAST PORTFOLIO	22,522,450	13,091,913	72.0	444.60	320.95	38.5
CONDE NAST TRAVELER	128,923,138	125,252,825	2.9	1,187.97	1,229.76	-3.4
COOKIE	37,049,867	22,743,886	62.9	490.49	428.33	14.5
COOKING LIGHT	93,894,797	107,539,974	-12.7	915.63	1,134.07	-19.3
COOKING WITH PAULA DEEN	6,396,069	5,601,652	14.2	110.97	93.33	18.9
COSMOGIRL	51,049,844	56,949,635	-10.4	460.07	535.29	-14.1
COSMOPOLITAN	278,632,612	303,776,641	-8.3	1,182.82	1,360.61	-13.1
COTTAGE LIVING	24,999,912	26,437,460	-5.4	357.73	393.49	-9.1
COUNTRY HOME	97,937,511	106,708,446	-8.2	454.95	550.59	-17.4
COUNTRY LIVING	103,080,677	104,985,408	-1.8	715.84	779.06	-8.1
COUNTRY WEEKLY	17,182,841	22,325,470	-23.0	428.74	585.97	-26.8
CRUISING WORLD	22,111,019	22,028,646	0.4	763.32	802.92	-4.9
CYCLE WORLD	30,490,039	36,483,470	-16.4	620.84	766.17	-19.0
DEPARTURES	53,232,229	51,559,406	3.2	659.97	698.96	-5.6
DETAILS	51,068,449	49,769,146	2.6	845.82	863.52	-2.0
DIABETES FOCUS	4,289,977	5,354,176	-19.9	43.43	62.80	-30.8
DIABETES FORECAST	7,950,080	7,681,233	3.5	348.83	356.46	-2.1
DISCOVER	10,199,230	10,309,705	-1.1	189.20	201.07	-5.9
DISNEY ADVENTURES	0	10,566,755	-	0.00	137.36	-
DOMINO	38,851,180	30,099,952	29.1	472.99	463.14	2.1
DUCKS UNLIMITED	6,955,954	5,118,585	35.9	181.44	198.29	-8.5
DWELL	30,207,805	30,029,053	0.6	827.67	907.12	-8.8
EBONY	41,881,438	46,469,641	-9.9	719.36	815.22	-11.8
ECONOMIST	93,483,849	73,766,123	26.7	1,769.13	1,670.71	5.9
ELEGANT BRIDE	12,629,219	13,011,752	-2.9	348.68	391.05	-10.8
ELLE	226,266,780	202,455,741	11.8	1,817.92	1,725.30	5.4
ELLE DECOR	62,654,646	60,356,451	3.8	809.96	811.29	-0.2
ENDLESS VACATION	10,493,050	10,642,232	-1.4	132.95	135.55	-1.9
ENTERTAINMENT WEEKLY	142,703,090	168,442,999	-15.3	904.01	1,118.08	-19.1
ENTREPRENEUR	67,059,401	70,277,025	-4.6	800.41	857.95	-6.7
ESPN MAGAZINE	198,525,050	230,917,226	-14.0	955.99	1,189.69	-19.6
ESQUIRE	70,400,549	77,253,979	-8.9	626.53	728.88	-14.0
ESSENCE	77,956,215	76,299,861	2.2	945.47	1,002.82	-5.7
EVERY DAY W/ RACHAEL RAY	66,789,625	49,201,750	35.7	506.55	467.27	8.4
EVERYDAY FOOD	19,768,195	22,625,012	-12.6	373.75	461.83	-19.1
EXECUTIVETRAVEL SKYGUIDE	5,473,012	4,665,760	17.3	199.23	175.70	13.4
FAMILY CIRCLE	254,590,657	280,426,576	-9.2	1,059.21	1,252.59	-15.4
FAMILY FUN	75,434,521	70,545,697	6.9	493.69	487.66	1.2
FAMILY HANDYMAN	39,197,273	37,278,270	5.1	388.28	400.84	-3.1
FAST COMPANY	28,919,943	21,070,154	37.3	386.98	295.21	31.1
FHM	0	9,611,491	-	0.00	90.14	-
FIELD & STREAM	58,841,030	55,490,601	6.0	424.28	429.32	-1.2
FIRST FOR WOMEN	33,070,597	30,678,491	7.8	484.03	477.51	1.4
FIT PREGNANCY	19,771,487	21,530,519	-8.2	366.67	417.34	-12.1
FITNESS	70,798,273	87,428,151	-19.0	532.12	693.77	-23.3
FLYING	11,933,596	12,385,088	-3.6	489.47	511.30	-4.3
FOOD & WINE	72,340,393	70,755,731	2.2	945.43	997.08	-5.2
FORBES	213,091,513	240,705,938	-11.5	1,757.25	2,106.28	-16.6
FORTUNE	202,531,255	181,171,040	11.8	1,746.42	1,601.49	9.0
FORTUNE SMALL BUSINESS	35,176,273	33,920,389	3.7	316.20	315.81	0.1
GLAMOUR	236,874,832	253,845,241	-6.7	1,302.37	1,447.59	-10.0
GOLF DIGEST	128,873,897	134,005,870	-3.8	1,028.30	1,126.87	-8.7
GOLF FOR WOMEN	20,675,897	19,414,506	6.5	334.53	360.90	-7.3
GOLF MAGAZINE	150,395,492	147,220,120	2.2	934.52	944.12	-1.0
GOLF WORLD	37,126,217	33,136,030	12.0	1,077.04	1,021.54	5.4
GOOD HOUSEKEEPING	392,544,163	368,797,994	6.4	1,183.78	1,177.34	0.5
GOURMET	68,399,856	81,489,357	-16.1	641.30	810.79	-20.9
GQ	139,555,199	132,714,372	5.2	1,115.39	1,156.98	-3.6
GUIDEPOSTS	30,763,844	30,646,309	0.4	377.58	387.60	-2.6
HARPER'S BAZAAR	151,757,494	135,437,346	12.0	1,411.00	1,316.21	7.2
HARVARD BUSINESS REVIEW	13,411,736	11,979,731	12.0	330.84	298.88	10.7
HEALTH	68,648,237	74,064,605	-7.3	722.32	820.75	-12.0
HEMISPHERES	34,311,893	43,924,222	-21.9	686.61	875.14	-21.5
HOME	32,696,899	45,202,785	-27.7	314.40	438.19	-28.3
HOT ROD	46,920,632	51,508,924	-8.9	469.90	551.59	-14.8
HOUSE & GARDEN	0	68,221,895	-	0.00	623.97	-
HOUSE BEAUTIFUL	71,293,971	63,520,942	12.2	559.27	494.23	13.2
IN STYLE	258,991,690	279,264,812	-7.3	1,959.16	2,222.55	-11.9
IN TOUCH WEEKLY	108,377,853	100,624,905	7.7	871.87	773.88	12.7
INC.	63,978,788	58,153,850	10.0	602.10	583.52	3.2
J-14	5,544,985	5,845,891	-5.1	180.37	204.51	-11.8
JANE	0	23,680,521	-	0.00	350.04	-
JET	20,855,922	23,105,596	-9.7	675.27	778.66	-13.3
KIPLINGERS PERSNL FINANCE	22,809,397	25,378,046	-10.1	308.72	357.20	-13.6
LADIES' HOME JOURNAL	220,113,560	256,431,937	-14.2	898.33	1,111.35	-19.2
LATINA	23,253,654	23,616,039	-1.5	518.76	590.14	-12.1
LIFE & STYLE WEEKLY	26,460,122	33,004,388	-19.8	416.04	478.84	-13.1
LUCKY	124,330,686	128,523,331	-3.3	1,184.38	1,290.12	-8.2
M MAGAZINE	3,871,632	3,640,391	6.4	162.09	161.03	0.7
MARIE CLAIRE	104,502,375	102,778,812	1.7	937.87	973.86	-3.7
MARLIN	4,813,968	5,568,230	-13.5	490.02	588.36	-16.7
MARTHA STEWART LIVING	136,093,783	136,359,126	-0.2	917.26	990.67	-7.4
MARTHA STEWART WEDDINGS	27,476,588	24,811,929	10.7	794.59	786.41	1.0
MAXIM	139,196,124	136,185,825	2.2	590.48	610.66	-3.3
MEDIZINE HEALTHY LIVING	33,838,626	36,000,053	-6.0	187.92	227.60	-17.4
MEN'S FITNESS	48,156,974	51,663,772	-6.8	628.34	650.88	-3.5
MEN'S HEALTH	109,989,481	119,954,637	-8.3	687.04	791.42	-13.2
MEN'S JOURNAL	83,366,084	71,631,682	16.4	920.82	830.76	10.8
MEN'S VOGUE	24,807,713	22,337,727	11.1	449.48	472.08	-4.8
METROPOLITAN HOME	63,509,427	63,265,307	0.4	692.55	692.78	0.0
MIDWEST LIVING	67,819,737	68,867,278	-1.5	561.71	624.97	-10.1
MODERN BRIDE	108,670,122	109,154,614	-0.4	1,449.87	1,544.62	-6.1
MONEY	102,684,723	100,452,616	2.2	540.04	534.09	1.1
MORE	82,346,521	98,008,649	-16.0	647.85	888.24	-27.1
MOTOR TREND	119,737,346	134,507,991	-11.0	771.87	922.02	-16.3
MOTORBOATING	11,887,890	15,194,558	-21.8	374.84	514.02	-27.1
MUSCLE & FITNESS	71,483,698	66,643,508	7.3	1,435.35	1,384.40	3.7
NATIONAL ENQUIRER	36,631,186	43,987,152	-16.7	627.65	684.22	-8.3
NATIONAL GEOGRAPHIC	71,303,289	69,032,813	3.3	319.79	318.21	0.5
NATIONAL GEOGRAPHIC ADVNT	26,780,640	22,792,189	17.5	339.04	326.60	3.8
NATIONAL GEOGRAPHIC KIDS	5,370,141	9,143,020	-41.3	53.42	93.22	-42.7
NATIONAL GEOGRAPHIC TRVLR	29,144,346	26,329,135	10.7	412.08	391.88	5.2
NATIONAL JOURNAL	9,019,192	9,849,977	-8.4	624.83	717.65	-12.9
NATURAL HEALTH	15,815,360	16,909,097	-6.5	375.82	392.81	-4.3
NATURAL HISTORY	0	3,423,952	-	0.00	172.00	-
NEW YORK MAGAZINE	153,419,701	149,746,010	2.5	2,199.35	2,236.39	-1.7
NEW YORKER	122,690,970	146,649,166	-16.3	1,015.11	1,306.04	-22.3
NEWSWEEK	237,578,612	315,464,901	-24.7	1,034.68	1,244.06	-16.8
NEXOS	3,283,493	2,683,442	22.4	155.31	128.76	20.6
NICK JR FAMILY MAGAZINE	0	7,481,770	-	0.00	93.67	-
NICKELODEON	9,210,196	12,861,476	-28.4	138.03	197.72	-30.2
O-THE OPRAH MAGAZINE	196,123,758	209,957,304	-6.6	1,306.18	1,421.56	-8.1
OK WEEKLY	47,755,400	32,466,998	47.1	586.21	436.15	34.4
ORGANIC GARDENING	3,198,473	2,580,483	23.9	168.13	170.22	-1.2
OUT	13,215,876	12,753,426	3.6	392.85	403.78	-2.7
OUTDOOR LIFE	23,262,709	23,259,545	0.0	295.58	318.38	-7.2
OUTSIDE MAGAZINE	57,882,426	57,123,148	1.3	601.55	644.74	-6.7
PARENTING	99,831,195	105,279,132	-5.2	684.87	714.38	-4.1
PARENTS	162,611,293	152,732,308	6.5	1,039.02	1,031.75	0.7
PC MAGAZINE	0	57,646,588	-	0.00	716.27	-
PEOPLE	669,969,559	684,519,890	-2.1	2,551.53	2,720.76	-6.2
PEOPLE EN ESPANOL	36,122,006	33,874,016	6.6	608.12	614.30	-1.0
PEOPLE STYLE WATCH	19,675,743	0	-	335.82	0.00	-
PLAYBOY	50,900,088	60,234,459	-15.5	321.79	344.20	-6.5
POPULAR MECHANICS	81,746,717	73,974,829	10.5	628.06	596.67	5.3
POPULAR PHOTOGRAPHY&IMGNG	61,177,776	64,946,709	-5.8	720.15	710.72	1.3
POPULAR SCIENCE	55,827,414	58,626,124	-4.8	473.64	498.92	-5.1
POWER & MOTORYACHT	43,216,888	55,746,783	-22.5	1,531.79	2,014.69	-24.0
POWER CRUISING	1,863,861	1,900,966	-2.0	235.36	254.55	-7.5
PREMIERE	0	8,294,165	-	0.00	135.81	-
PREVENTION	118,800,442	123,017,015	-3.4	832.73	918.08	-9.3
QUICK & SIMPLE	3,794,015	3,410,186	11.3	222.16	251.26	-11.6
RD LARGE EDITION/ESR RDNG	11,293,447	11,782,062	-4.1	203.37	229.17	-11.3
RD SELECCIONES	9,774,449	11,744,161	-16.8	235.63	307.31	-23.3
READER'S DIGEST	184,569,534	238,738,394	-22.7	669.02	763.33	-12.4
READYMADE	3,226,489	1,993,040	61.9	114.04	109.30	4.3
REAL SIMPLE	192,935,749	207,751,796	-7.1	1,253.58	1,422.13	-11.9
REDBOOK	150,442,526	160,026,092	-6.0	1,058.35	1,162.28	-8.9
REMEDY	36,796,290	32,832,245	12.1	247.75	258.51	-4.2
RENOVATION STYLE	11,180,665	7,451,961	50.0	130.46	90.99	43.4
RIDE BMX	3,590,743	3,528,484	1.8	382.52	396.83	-3.6
ROAD & TRACK	91,016,756	95,539,930	-4.7	783.24	861.98	-9.1
ROBB REPORT	29,585,094	29,042,250	1.9	1,046.87	1,109.57	-5.7
ROLLING STONE	125,205,510	140,888,731	-11.1	779.76	953.99	-18.3
RUNNERS WORLD	54,624,331	52,791,890	3.5	526.18	537.98	-2.2
SAILING WORLD	4,979,119	4,776,411	4.2	369.66	370.05	-0.1
SALT WATER SPORTSMAN	16,134,923	20,435,705	-21.0	484.46	650.62	-25.5
SATURDAY EVENING POST	2,388,755	3,569,610	-33.1	171.42	254.70	-32.7
SAVEUR	8,678,312	8,812,957	-1.5	216.26	204.10	6.0
SCHOLASTIC PARENT & CHILD	34,668,914	20,668,059	67.7	362.62	246.12	47.3
SCIENTIFIC AMERICAN	22,116,558	24,766,834	-10.7	306.87	364.16	-15.7
SELF	144,903,293	134,045,467	8.1	967.69	972.02	-0.4
SER PADRES	13,016,237	5,846,196	122.6	181.59	117.29	54.8
SEVENTEEN	74,387,546	77,393,149	-3.9	608.49	672.19	-9.5
SHAPE MAGAZINE	164,642,005	163,661,075	0.6	1,104.72	1,169.94	-5.6
SIEMPRE MUJER	9,421,072	8,808,296	7.0	229.49	241.69	-5.0
SIERRA	0	3,965,340	-	0.00	96.75	-
SKI	10,467,113	13,156,743	-20.4	198.49	221.49	-10.4
SKIING	6,284,528	7,838,922	-19.8	144.52	148.28	-2.5
SKY MAGAZINE	36,382,068	34,711,499	4.8	720.26	684.60	5.2
SMARTMONEY	30,186,874	39,098,523	-22.8	358.98	483.44	-25.7
SMITHSONIAN	51,547,954	51,893,712	-0.7	377.43	395.62	-4.6
SOAP OPERA DIGEST	12,938,877	17,086,689	-24.3	596.67	829.93	-28.1
SOUND & VISION	14,467,628	16,431,193	-12.0	305.77	365.36	-16.3
SOUTHERN ACCENTS	27,980,970	23,091,128	21.2	458.72	417.31	9.9
SOUTHERN LIVING	143,695,778	154,756,783	-7.1	875.08	986.87	-11.3
SOUTHWEST AIRLINES SPIRIT	37,553,588	40,582,744	-7.5	1,027.20	1,195.97	-14.1
SPECTRUM	4,918,300	5,200,710	-5.4	233.96	251.00	-6.8
SPIN	26,815,290	23,804,313	12.6	491.59	455.54	7.9
SPORT FISHING	11,112,733	12,296,262	-9.6	546.69	625.88	-12.7
SPORTING NEWS	23,288,128	29,920,210	-22.2	370.30	518.11	-28.5
SPORTS ILLUSTRATED	472,355,168	493,138,668	-4.2	1,395.67	1,516.05	-7.9
SPORTS ILLUSTRATED KIDS	10,536,600	13,479,113	-21.8	123.23	163.94	-24.8
STAR	131,811,328	147,353,073	-10.5	914.26	935.49	-2.3
STUFF	0	49,958,551	-	0.00	449.99	-
SUNSET	56,756,757	70,060,095	-19.0	567.91	742.43	-23.5
TECHNOLOGY REVIEW	2,784,357	2,333,702	19.3	124.38	107.77	15.4
TEEN VOGUE	80,965,604	77,428,245	4.6	814.73	856.09	-4.8
TENNIS	21,265,947	25,641,999	-17.1	414.08	469.48	-11.8
TEXAS MONTHLY	51,869,019	59,250,405	-12.5	1,353.08	1,565.95	-13.6
THE WEEK	19,760,226	18,452,478	7.1	381.62	400.03	-4.6
THIS OLD HOUSE	34,712,119	37,878,671	-8.4	422.11	484.37	-12.9
TIME	313,886,163	366,097,974	-14.3	1,179.46	1,459.74	-19.2
TIME OUT NEW YORK	37,560,340	39,227,802	-4.3	2,047.02	2,194.63	-6.7
TOWN & COUNTRY	106,342,959	88,310,091	20.4	1,067.54	1,091.32	-2.2
TRADITIONAL HOME	62,173,506	70,973,235	-12.4	436.39	527.11	-17.2
TRANSWORLD MOTOCROSS	10,471,701	11,107,264	-5.7	876.70	957.33	-8.4
TRANSWORLD SKATEBOARDING	25,502,372	23,015,492	10.8	1,211.21	1,141.30	6.1
TRANSWORLD SNOWBOARDING	13,793,471	8,914,979	54.7	788.20	831.91	-5.3
TRANSWORLD SURF	10,591,530	9,387,823	12.8	1,012.73	938.44	7.9
TRAVEL + LEISURE GOLF	27,937,001	26,369,645	5.9	352.60	348.29	1.2
TRAVEL+LEISURE	106,426,039	108,776,791	-2.2	1,046.10	1,100.93	-5.0
TV GUIDE	154,793,878	151,116,328	2.4	755.63	812.27	-7.0
TWIST	2,635,592	2,414,038	9.2	170.71	166.02	2.8
U S NEWS & WORLD REPORT	138,200,378	194,615,435	-29.0	848.65	1,181.89	-28.2
US AIRWAYS MAGAZINE	24,690,643	29,656,514	-16.7	871.51	1,096.62	-20.5
US WEEKLY	236,212,573	225,999,484	4.5	1,373.02	1,419.25	-3.3
VANITY FAIR	187,969,921	201,192,475	-6.6	1,297.09	1,470.48	-11.8
VERANDA	36,647,590	33,139,681	10.6	672.61	644.01	4.4
VIBE	56,703,353	65,941,836	-14.0	578.99	701.71	-17.5
VIBE VIXEN	0	9,806,130	-	0.00	208.74	-
VOGUE	301,067,656	300,644,756	0.1	2,204.44	2,293.19	-3.9
W	120,338,752	122,976,501	-2.1	1,430.56	1,543.09	-7.3
WEIGHT WATCHERS	31,089,256	30,829,330	0.8	463.99	482.39	-3.8
WIRED	59,425,701	57,958,063	2.5	765.68	806.66	-5.1
WOMAN'S DAY	281,788,728	283,294,291	-0.5	1,135.79	1,201.60	-5.5
WOMANS WORLD	23,708,020	21,656,990	9.5	269.94	271.96	-0.7
WOMEN'S HEALTH	58,709,640	33,955,632	72.9	536.95	454.78	18.1
WONDERTIME	15,233,312	10,136,830	50.3	345.74	303.15	14.0
WOOD	14,102,175	14,837,798	-5.0	160.57	182.46	-12.0
WORKING MOTHER	22,957,038	19,032,921	20.6	344.95	301.50	14.4
YACHTING	46,332,535	51,974,638	-10.9	1,403.62	1,662.97	-15.6
YANKEE	7,950,336	6,497,170	22.4	420.38	388.21	8.3
MAGAZINES TOTALS	17,073,094,044	18,013,652,853	-5.2	159,798.29	176,561.45	-9.5

american profile	175,649,461	165,717,948	6.0	429.76	456.40	-5.8
life magazine	0	37,236,406	-	0.00	98.84	-
los angeles times mag	14,514,500	17,297,318	-16.1	306.82	357.05	-14.1
new york times magazine	285,017,997	298,803,583	-4.6	2,431.95	2,660.38	-8.6
parade	468,997,299	478,324,374	-1.9	503.32	537.70	-6.4
relish	85,091,394	55,427,059	53.5	151.00	137.37	9.9
usa weekend	350,624,172	361,941,417	-3.1	503.85	536.44	-6.1
SUNDAY MAGAZINES TOTALS	1,379,894,823	1,414,748,105	-2.5	4,326.70	4,784.18	-9.6

OVERALL TOTALS	18,452,988,859	19,428,400,960	-5.0	164,124.99	181,345.63	-9.5
*Data as of October 8th, 2008

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