MPA

Magazine Publishers of America

 
  •  
  •  

Sales Edge is a free weekly enewsletter for MPA members featuring the latest news, research and information to help you sell magazine advertising. Give yourself an edge in sales calls and check out these timely articles every Monday in your inbox.
Click here to register.

To sort issues of Sales Edge by topic, select a category.

Members Only Content March 8, 2010
  Hammer Home Results with Magazines
 
Members Only Content February 22, 2010
  Questioning magazine effectiveness? Here’s why you shouldn’t
 
Members Only Content February 8, 2010
  Think Mobile, Think Magazines
 
Members Only Content January 25, 2010
  Looking to connect with more consumers?
 
Members Only Content January 11, 2010
  Why Buy Magazine Web sites?
 
Members Only Content December 14, 2009
  Affluents Increase Usage of Magazines, Web
 
Members Only Content December 7, 2009
  Bull’s-eye: Magazines Hit Purchase Intenders
Magazines Prove Better Value than Primetime TV
 
Members Only Content November 30, 2009
  Use Magazine Resources To Parlay Better Results
 
Members Only Content November 16, 2009
  Bust Media Myths by Showcasing Magazines
 
Members Only Content November 9, 2009
  Magazines Prove Their Worth—Category after Category
Better Data Allow Magazines to Shine in Modeling Process