MPA – The Association of Magazine Media (formerly Magazine Publishers of America) - 2007 Retail Conference

2007 Retail Conference - Podcasts and Presentations

March 4, 2007

Photo Gallery | Presentations and Podcasts | Program Highights | Exhibitors

Presentations & Podcasts

Partnering and Customer Orientation Are Keys to Success

Jerry Lynch,
Retail Conference Chairman and President, International Periodical Distributors Association (IPDA)

Global Health and Wellness Economy Presents Major Opportunities for Magazines

David T. McConnell,
President and CEO, General Merchandise Distributors Council (GMDC)

Research Feeds Weight Watchers Connection with Consumers

Nancy Gagliardi,
Editorial Director, Weight Watchers Publishing Group

Category Management: Creating a Winning Environment

Lee Nichols,
President and CEO, Dechert-Hampe & Company

Connecting with Hispanic Magazine Readers

Wayne Eadie,
SVP of Research, Magazine Publishers of America

Knowing Magazines' Role: Category Management in Practice

Tim Humanik,
VP, Category Management, Comag Marketing Group William A. Romollino III,
VP, Customer Development, Time Warner Retail Sales & Marketing

The Sales Power of Publicity

Lisa MacDonald,
Retail Brand Manager, The Readers Digest Association, Inc.
Jocelyn Schmidt,
VP, Director of Sales, Random House Adult Mass Merchandise

Best Practice Awards
Category Management/Mainline Merchandising: Safeway Inc.

Judy Russell, Category Director, Safeway; Stephen Leach, VP, Retail Marketing, Comag Marketing Group
Gary Sundgren, Category Manager, Safeway

Best Practice Awards
Book Retailer: Kroger

George Fisher, Vice-President, Director Mass Merchandise, Random House, Inc.
Matt Sander, Marketing Manager, Kroger

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