Magazine Publishers of America - 2004 Retail Conference

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2004 Retail Conference - Presentations

March 21, 2004

Presentations from the Retail Conference 2004
Unless otherwise stated, all presentations are in PowerPoint format. Please be patient as they download.

Download the 2004 Agenda (pdf)

Communicating the Value of Periodicals to Retailers
(pdf format) Part 1 | Part 2 | Part 3
Peter Kreisky, Chairman
The Kreisky Media Consultancy, LLC

What's in Store for Retail Technology
Pete Abell, Senior Partner/Co-Founder
The ePC Group, Ltd.

Overview of the Retail Industry
Dana Telsey, Senior Managing Director and Head of Retail Group
Bear, Stearns & Co., Inc.

Competing in a Value-Driven World
Part 1 | Part 2
Robert J. Frank, Associate Principal
McKinsey & Company

What Magazines Mean to Consumers:
The Northwestern Readership Study (only white paper available)
Abe Peck, Sills Professor of Journalism,
Medill School of Journalism
Northwestern University

Connecting with the Reader
Part 1 | Part 2 | Part 3
Cynthia Leive, Editor-in-Chief
Glamour

Strategic Role of Periodicals in Emerging Trends for Retail (large file-23MB)
Richard Alleger, Vice President
Rodale, Inc.
Todd Garland, Vice President, Marketing
Distribution Services Inc.
David Hall, Director, Book Committee Affairs
IPDA

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