The Association of Magazine Media

FORBES AND PODCASTONE ANNOUNCE DISTRIBUTION, PRODUCTION AND DEVELOPMENT PARTNERSHIP FOR LAUNCH OF “FORBES ON PODCASTONE” NETWORK

--The Network, Unveiled Today, is Expected to Feature Podcasts Focused on Business, Women, Tech, Music, Games, Sports and More--

Los Angeles (August 30, 2016) –  Forbes and PodcastOne, the nation’s leading advertiser-supported podcast network, announced today a partnership to launch the Forbes on PodcastOne network. The deal includes joint efforts in podcast development and production, as well as distribution, promotion, marketing and advertising sales.

The companies plan to collaborate on podcasts in the areas of video gaming, sports, tech, hip-hop and more, initially launching with four programs focused on business, women and tech.

Forbes on PodcastOne, which Forbes will oversee, will feature smart, timely programs that integrate Forbes content and are hosted by Forbes contributors or staff journalists.  For the launch, beginning the first week of October, the roster will comprise The Limit Does Not Exist, Mentoring Moments and Hiding in the Bathroom, podcasts produced by Forbes for its women’s digital network Women@Forbes, launched in April, that have resonated with millennial and entrepreneurial women.  The fourth program is a tech podcast The Premise developed and launched by Forbes several months ago. 

The partnership combines the resources and promotional reach of the two companies, which include 6.8 million Forbes magazine readers in the U.S. and approximately 50 million unique monthly visitors to Forbes.com, as well as PodcastOne’s lineup of 200 programs which saw 1.5 billion downloads in 2015. 

Forbes on PodcastOne programs will be available on Forbes.com, PodcastOne.com, the PodcastOne app and iTunes.

“We’ve had a lot of ‘oh, wow’ moments at PodcastOne,” said PodcastOne Founder and Executive Chairman Norm Pattiz. “None bigger than this. An exclusive podcast partnership with Forbes is a very big deal for our network. The Forbes brand brings with it the history and credibility in not only business, finance and tech, but also sports, women’s issues, entertainment, plus everything and anything that the Forbes and PodcastOne teams will develop together.”

“We built a business model of distributed authorship when we launched our contributor platform on Forbes.com six years ago -  a platform that today has 2,000 contributors publishing their expertise on our site. In staying consistent with our business model, we entered the audio space this April with the launch of limited-run Forbes podcasts as part of our women’s digital network Women@Forbes,” said Lewis D’Vorkin, Forbes Media Chief Product Officer.  “Now we need to be a part of the world of distributed content – and there’s no better partner than the leading podcast network PodcastOne to propel our growth in the audio space and further drive our audience development efforts.”      

Programs available for the launch of Forbes on PodcastOne include: 

  • Hiding in the Bathroom with host Morra Aarons-Mele, founder of Women Online: Successful entrepreneurs share the strategies and tips you won’t learn in business school, as they join Morra to provide wisdom and practical tips for those of us in businesses who want to embrace our introverted selves while playing the game to build strong relationships and achieve success.

  • The Limit Does Not Exist is a podcast for Human Venn Diagrams, hosted by Christina Wallace, entrepreneur, musician, and founder of BridgeUp: STEM, and Cate Scott Campbell, actress, writer, and creator of the critically acclaimed short film How I Do Math and digital series Tutored. Cate and Christina believe that creativity and STEM can and should hang out together, and they’ll guide you along your own multidisciplinary path with entertaining and enlightening stories, discussions, and interviews.

  • Mentoring Moments with host and Forbes contributor Denise Restauri: In this podcast, women you may never meet will become your mentors. Women from multiple generations share their “Wow, you need to know this” stories that propelled their careers, from high points to when good ideas go bad, to moments of sudden insight when you just know you have to risk it all.

  • The Premise: This business leader’s dashboard for what’s next features Forbes writers and editors each week, as they explore technology changes affecting your company, industry or portfolio.

For more information or for advertising and guesting inquiries, please contact info@podcastone.com.

About Forbes Media

Forbes Media is a global media, branding and technology company, with a focus on news and information about business, investing, technology, entrepreneurship, leadership and affluent lifestyles. The company publishes Forbes, Forbes Asia, and Forbes Europe magazines as well as Forbes.com. The Forbes brand today reaches more than 94 million people worldwide with its business message each month through its magazines and 36 licensed local editions around the globe, Forbes.com, TV, conferences, research, social and mobile platforms. Forbes Media’s brand extensions include conferences, real estate, education, financial services, and technology license agreements.

About PodcastOne

PodcastOne, the leader in advertiser-supported podcasts, was founded by Norm Pattiz, founder of radio-giant Westwood One. Featured in the May 2016 issue of Forbes with a four-page piece on PodcastOne, the network currently hosts approximately 200 of today’s most popular podcasts, including Adam Carolla, Shaquille O’Neal, Steve Austin, Heather Dubrow, Shawn and Larry King, Dan Patrick, Breitbart News, Dr. Drew, Penn Jillette, Barstool Sports, Eddie Trunk, Ross Mathews, Ross Tucker, Rich Eisen, Chris Jericho, Jay Mohr, TheCHIVE, WNYC Studio’s Radiolab and Freakonomics, Laura Ingraham, and a whole lot more, at www.PodcastOne.com

 

Date: 
Tuesday, August 30, 2016