The Association of Magazine Media


(New York, N.Y. – August 3, 2016)—The New Yorker’s Web site,, posted a record month in July with 19.9 million unique visitors, up 36 per cent compared to the same month a year ago. Year to date, readership to is up 22 per cent.

On-site video views for the month grew 35 per cent compared to July 2015. Year to date, video views are up 112 per cent, driven by New Yorker series “Comma Queen,” “The Cartoon Lounge,” and “Shorts & Murmurs,” plus award-winning short films and original productions.

The New Yorker’s political reporting contributed to many of the month’s most popular stories, leading with Jane Mayer’s exclusive interview with Tony Schwartz, the ghostwriter of Donald Trump’s bestselling “The Art of the Deal,” who spoke out for the first time in nearly three decades to express his fear of a Trump Presidency. also featured extensive on-the-ground coverage from the Republican and Democratic conventions with dispatches from John Cassidy, Jelani Cobb, Amy Davidson, Jill Lepore, Ryan Lizza, Jane Mayer, Evan Osnos, and Benjamin Wallace-Wells.

(Source: Omniture)

About The New Yorker

The New Yorker is a multi-platform media enterprise, spanning print, digital, audio, and video content, and live events. With more than a million subscribers to the weekly magazine and more than sixteen million readers every month on, The New Yorker delivers unparalleled reporting and commentary on politics, foreign affairs, business, technology, popular culture, and the arts, along with humor, fiction, poetry, and cartoons. Reaching beyond print, the Web, digital editions, and apps, you can find The New Yorker’s writers, editors, and artists on the radio on “The New Yorker Radio Hour,” on TV via Amazon’s “The New Yorker Presents,” and at marquee events like the New Yorker Festival. The creativity, influence, and impact that have characterized The New Yorker since its founding, in 1925, are today amplified far beyond its pages.


Natalie Raabe
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Wednesday, August 3, 2016