The Association of Magazine Media

RELEVNT LAUNCHES THE FIRST LOCATION-BASED MOBILE NETWORK PERSONALIZED BY YOUR INTERESTS

Discover and connect with great local content creators wherever you live, wherever you go.

PONTE VEDRA, FL – February 8, 2018 – Today, Relevnt launched as the rst location-based mobile
network personalized by your interests. Once you dene your circle of interests on the platform, Relevnt
enables you to discover and connect with locally trusted news sources, lifestyle publishers, enthusiast
communities and independent voices wherever you live, wherever you go.


ENERGIZING THE LOCAL MEDIA ECONOMY
“Local community media and journalism in all of its art forms such as news, lifestyle, culture, sports and
entertainment plays a critical role in a well-informed, civil society. However, due to secular declines in
print media consumption compounded by the mainstream social platforms soaking up most of the ad
dollars, the local community collectivefaces an existential threat”, said Winder Hughes, Founder and CEO.
“Now, in response to the highly fragmented population of localized niche media outlets, Relevnt is
re-energizing these legacy experiences into being a fresh, mobile-rst experience for today’s digital
audiences. It’s like Yelp for local media”, added Hughes.


By aggregating an interconnected network of local content creators and established media brands onto a
new, unied mobile-rst medium, Relevnt empowers them to leverage the network eects of aggregated
local audiences to then attract a broader population of local and national advertisers in ways never
accessible before.


LEADING THE NEXT WAVE IN MOBILE INNOVATION – LOCATION-BASED MEDIA
Relevnt is bringing its vision of location-based topics and conversations into the forefront of the
consumers’ mobile lifestyle. We believe there’s a huge appetite for a powerful open space to gain
knowledge and stay informed fromindependent local voices to be instantly discovered and heard -
without the distractions of social media.


According to a recent article by Steve Smith in Folio Magazine, “Time Spent: What the KPIs Are Telling Us”,
“important next formats will better leverage the unique qualities of mobile, especially the intersection of
location and behavior. Geolocation and predictive AI will likely provide the necessary lter to help push
contextually relevant, highly personalized media to the point of need or want. A user’s real-time location,
situation, personal behavior will be the triggers for serving the right content...media needs to rethink itself
as a persistent companion or as a service that is relevant to specic times and places in someone’s daily life.”
About Relevnt


Relevnt is a location-based mobile network personalized by your interests. Discover great local voices
wherever you live, wherever you go! To get relevant today, download the Relevnt app on Apple App Store
and visit us at www.relevnt.com.

Contact information
Winder Hughes, Founder & CEO
M – 904-612- 4452
winder@relevnt.com

Date: 
Thursday, February 8, 2018