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TIME INC.’S SOUTHERN LIVING LAUNCHES DRESS COLLABORATION WITH REESE WITHERSPOON’S DRAPER JAMES

Reese Witherspoon Appears on the SOUTHERN LIVING September Cover in Magnolia Print Dress

NEW YORK, NY – August 23, 2017—Time Inc.’s SOUTHERN LIVING, the South’s authority on food, fashion, home and culture, and Draper James, the Southern-inspired lifestyle brand founded by Reese Witherspoon, will launch an exclusive dress collaboration. Witherspoon wears the dress on the September 2017 cover of SOUTHERN LIVING on newsstands August 25, 2017.

“Even as Reese has become one of the biggest stars in Hollywood, she’s never forgotten her Southern roots, and that’s just one of the reasons we love her,” said SOUTHERN LIVING Editor in Chief Sid Evans. “Partnering with Reese and Draper James on an exclusive magnolia dress designed just for SOUTHERN LIVING made for a fun collaboration and a really special cover.”

The iconic magnolia print is one of the original designs from Draper James, in a flattering knit with a fit-and-flare silhouette, updated colorway for fall, peplum sleeves and a grosgrain waistband.

Reese Witherspoon, Founder and Creative Director of Draper James, shared her inclination to collaborate. “Growing up in the South, everyone is familiar with SOUTHERN LIVING and loves reading along. I was so excited to wear the exclusive Draper James dress on the September cover. I hope women everywhere love it as much as I do!”

The SOUTHERN LIVING Draper James dress will be available on August 23, online at draperjames.com and in store. The limited edition dress retails for $195.

 

ABOUT SOUTHERNLIVING:

Southern Living celebrates the essence of life in the South, covering the best in Southern food, home, garden, and travel. Reaching more than 23 million people each month, Southern Living connects consumers to the region's rich culture through a variety of print, digital, mobile, tablet and event platforms. Headquartered in Birmingham, AL, the rapidly expanding Southern Living brand is part of Time Inc., one of the largest media companies in the world.

 

About Draper James: Draper James is a Southern-inspired lifestyle brand that embodies the personal style and sensibility of its Founder and Creative Director, Reese Witherspoon. Reese named the brand after her grandparents who taught her everything she knows about gracious Southern living. Draper James brings contemporary, yet timeless Southern style to your wardrobe and home, no matter where you live. The website launched a direct-to- consumer business in May 2015 followed by its first brick-and-mortar stores in Nashville and Dallas (2015 and 2016 respectively). Designed in- house, the collection consists of ready-to-wear, accessories, and home décor. For more information, please visit www.draperjames.com or follow us on Instagram, Facebook, Twitter, YouTube and Snapchat.

 

Contact: Ashley Calame, ashley.calame@timeinc.com, 212.522.9150

Date: 
Wednesday, August 23, 2017