The Association of Magazine Media

Inspiration Video - Hyundai, 2010 Finalist



 
Advertiser:Hyundai
Agency:Hyundai Genesis Coupe Launch
Campaign:Goodby, Silverstein & Partners
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View all Hyundai ad executions
RESULTS
Sales of the Coupe have surpassed Hyundai’s goal by nearly 25%; close to 1.2 million virtual visitors to the site have taken the Coupe for a spin online.
 
FULL CREDITS
Jeff Goodby
CO-CHAIRMAN/EXECUTIVE CREATIVE DIRECTOR		Carey Head
EXECUTIVE INTERACTIVE PRODUCER
Jim Elliott, Christopher Toland
CREATIVE DIRECTORS		Alex Burke
SENIOR INTERACTIVE PRODUCER
Karin Onsager-Birch
ASSOCIATE CREATIVE DIRECTOR		Grupo W
WEB PRODUCTION COMPANY
Tod Puckett
EXECUTIVE PRODUCER		Reality Digital
EDIT-YOUR-OWN PRODUCTION COMPANY
CONSUMER-GENERATED CONTENT
Michael Damiani
BROADCAST PRODUCER		Jess Shay
PRINT PRODUCER
Jeff Zwart
DIRECTOR		Liquid VFX
POST-PRODUCTION
Frank Scherma
EXECUTIVE PRODUCER		Stimmung
SOUND DESIGN
Hank Corwin
LOST PLANET/EDITOR		Elastic
TITLE DESIGN/GRAPHICS
Wyeth Koppenhaver, Felipe Lima
ART DIRECTORS		Yo-Yo Ma, Smashing Pumpkins
FINAL MUSIC
Jim Elliott, Gregory Lane
COPYWRITER		 
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