Tuesday, September 25, 2012
The Economist Sets Digital Rate Base
Claiming a first in magazine world, it will take effect in January and appear on the newsweekly’s Consolidated Media Report.
Entertainment Weekly Ramping Up Fashion Coverage on Website
Up next: a new channel on ew.com that goes behind the scenes of celebrity style in TV shows, movies and on the red carpet.
Nat Geo Shows 30.9 Million Global Audience
National Geographic is the largest magazine thus far to present audited data about its cross-platform brand via ABC's latest Consolidated Media Report.
Upper East Side "Pool Party" Goes for Gold
And the gold medal for most inventive event we've been to so far this year goes to…Darcy Miller Nussbaum, Editorial Director of Martha Stewart Weddings.
Esquire Facebook Fans Feel Like Manly Men
Condé Nast Releases New iPad App, Best of Parade
The Atlantic Tries Native Ads
The Atlantic’s Quartz Is Here at Last but Will It Pay?
Insert in Print Edition of EW Will Have a Live Twitter Feed
IDG Launches TechHive, Moves PCWorld/Macworld to HTML5
Vogue to Open Cafe Outpost in Dubai
The New Yorker, USA TodayDeny J.K. Rowling Quote Approval
Marketers Target Art Fans; Vanity Fair, Cadillac and Others Collab for Mural
Time Out Magazine Goes Free in London
New York Times Style Mag Celebrates 10 Years with Top 10 Models
Times Magazine Editor Hugo Lindgren Goes to School
Sunset Names New Creative Director
Kirby Rodriguez Resurfaces at Hearst's O
People Moves at Brides, Hanley Wood
Publishers, Prep Your Apps: 25% of Apple Devices Now on iOS6
More on Apple's 5 Million iPhone 5s Sales
"Citizen Publishers" Launch Their Own Digital Magazines
Barnes & Noble Launching Nook Video This Fall
Toys 'R' Us Sued Over Kid-Targeted Tablet
Value of a Consumer's Time Online? 43 Cents a Minute
Consumer Confidence Highest in Seven Months
From Wal-Mart to Walgreens, Avoiding the Dangerous "T" in Shopper Marketing
Resend: US Postal Service Begins RFP Review
As consumer expectations for digital content grow more demanding, how can publishers get the best results and effectively maximizing the user experience while minimizing costs? MPA sat down with multiplatform publishing provider YUDU to get their take on how publishers can take their digital strategy to the next level.
Join MPA for an in-depth, half-day workshop covering the principles and practical application of Responsive Design methodology for magazines.
On Sept. 19, the ASME Next group of junior editors hosted an open bar and intimate chat with Adam Moss, Editor-in-Chief of New York.
This afternoon, Adobe Systems and MPA are hosting a free webinar covering basic DPS analytics, Omniture®, account administration tool, subscriptions and entitlement and push notifications.
Don't miss your last chance to sign up for IMAG Boulder on November 14 - an interactive one-day regional conference for independent magazine media.