The Association of Magazine Media

Monday, December 10, 2012

Mags Ramp Up Publishing in 2012
Despite higher costs, 2012 saw more print magazine launches than a year earlier, with fewer pubs folding, according to year-end numbers released Monday.
Postal Service Plans to Sell Magazine Subscriptions
The United States Postal Service, at the urging of publishers, is planning to sell magazine subscriptions on its website and to promote them at post offices.
Good Housekeeping Gets a Facelift
Women browsing the magazine racks at the supermarket checkout line are in for a big shock: The iconic Good Housekeeping logo is no more.
Condé Nast, Hearst Eye Hispanic Market
For April, Glamour will polybag the digest-size Glam Belleza Latina, which will have a quarterly frequency. Hearst had already branched out with Cosmopolitan for Latinas in May.
NBCUniversal, Hearst Corp. Close Deal to Rebrand G4 As Esquire Channel
Bon Appétit Hosts Fundraiser for Sandy Relief Efforts
Pocket's Subscriptions: A Better Way for Mobile Mags?
Huffington iPad Magazine: A Powerful Example of Orginal Tablet Publishing
Emmis Updates City/Regional Magazine Apps; British Airways Redesigns Mobile App...
Allrecipes.com Leverages Pinterest to Get Allemails
Condé Nast Unveils Archives of Fashion Photography at Art Basel Miami
In Pursuit of McAfee, Media Are Part of Story
New Wave of Animal Mags: Sheep, Chicken...
See Entertainment Weekly’s Hobbit Collector Covers
Book Review: A Portrait of New Yorker Illustrator Saul Steinberg
New Editor-in-Chief at Source Interlink's Bagger Magazine
JWT Content Strategist: Why Branded Content Is Beating Editorial
A Focus on Digital Makes Burberry Relevant to a New Generation
Reebok Edits and Refines Its Social Media Footprint
White House to Debut on Pinterest with Holiday Social
Facebook and Instagram to Crack Down on Insta-Spam
Amazon Lowers Price of Kindle Fire HD 8.9 by $50 in One-Day Deal
Barnes & Noble Cuts Nook Price from $99 to $79
Browser Wars Flare Again, on Little Screens
Will Adobe's New Cloud Strategy Pay Off?
Want to Really Serve Consumers? Offer Them an Experience
Consumer Spending on Wane
Tomorrow is “MPA Digital: Social Media.” Learn how to drive engagement for your brand and connect in more meaningful ways with your audience.
TONIGHT! Join ASME NEXT at this open-bar event for junior print/web journalists: a holiday party featuring a Q&A with GQ Editor-in-Chief Jim Nelson.
Celebrating magazine media excellence, the 2013 program will honor both print and digital nominees at the National Magazine Awards Annual Dinner on May 2, NYC.
Sponsor Message
December 13, 2012
Time & Life Building
MPA Digital: Social Media is a special half-day conference focusing on how magazine brands can use social media platforms to drive brand awareness, create better engagement with the audience, sell subscriptions, and develop stronger ties with advertisers.
December 12, 2012
The Professor's LOFT
Join ASME NEXT at our next semi-monthly open-bar event for junior-level print and web journalist . . . and hear what a top editor has to say about getting in and moving up in the magazine business. On December 12, we will be speaking with Jim Nelson, Editor in Chief of GQ.

Business Insider: The oversized format of the women's fashion magazine allows the publication more space for its boundary-pushing covers. Advertisers enjoyed the extra real estate, too.