Thursday, May 30, 2013
GfK MRI: Print Magazine Readership Growing, Survey Shows Digital Readership Up More than 80% in Past Year
Print reading audiences are on the rise, according to spring 2013 data released this week by measurement firm GfK MRI. Of the 181 titles surveyed, about 42 percent or 76 titles saw print audience size increase by 5 percent or more from spring 2012 to spring 2013.
Q&A with Entertainment Weekly's Jess Cagle
The Managing Editor of Entertainment Weekly says "The print magazine is still the spine of our brand."
Former Facebook ME Dan Fletcher: "It's a Great Time to Launch a New Publication"
Dan Fletcher, the recently departed managing editor at Facebook, seems to be always ahead of the curve. In 2010, at age 22, Fletcher became the youngest person ever to write a cover story for Time magazine. He also created and launched Time.com's NewsFeed feature and Time's social media feeds.
A Little Insight into Magazines
In March, the President and CEO of The Association of Magazine Media (MPA), Mary Berner, gave some pretty insightful remarks at Swipe 2.0. In fact, she treated the audience to a pop quiz that set the stage for what is turning out to be a growth year for magazines. Let's see if you have the right answers...
Is Quartz the Very Model of a Modern Publisher?
Parade Magazine Tries to Improve Appeal to Digital Readers
Vogue Café Opens in Dubai
A Paula Deen Museum Is in the Works
Outside Names Nick Heil Online Editorial Director
DuJour Founder, CEO Jason Binn and Wife, Haley, Threw Bash at Bridgehampton Tennis and Surf Club
Billionaire Roberto Civita, Brazilian Media Baron, Dies at 76
No Axe-Grinders Need Apply: The Legacy of George Plimpton
Vice Would Have Rather Sent Michael Jordan to North Korea
"The Magazine" Sold to Its Editor
FMA Panel: Content, Consumers and Data
Native Advertising Is Making Media Brands Count for More, Not Less
Hollywood Film Sees Big Results from New Tablet Ads
Mequoda: Three-fourths of Tablet Users Do Not Prefer Digital Magazines to Print Magazines
10 Mary Meeker Apple slides: Next Ten Years Will Be about Wearable Computing and Personal Data
Facebook Verifying Celebrities, Journalists, and Brands
Twitter’s Dick Costolo: We’re a Complement to News Orgs, Not a Replacement
New Methods for Measuring & Improving Audience Engagement
Rules for Content at the Speed of Culture
So Your CEO Says You Need to Be a “Digital First” Publisher?
Using Data for Print-to-Digital Transition
Yes, Indeed, Mobile Users Do Use Print2Web Programs
How iPad Editions Can Blend Print and Web Experiences
Mohen: RTB Is the Most Overhyped Technology Ever
The Myth of the 360-Degree Customer View
At School Newspapers, the Ink Is Drying Up
How the Sharing Economy Is Fast Changing Advertising
Mobile, Social See Biggest Digital Ad Spend Bumps
Don’t miss a night of networking with friends and peers at the historic Academy of Natural Sciences at Drexel University. June 11, Philadelphia.
New Orleans was this year's scene for innovation and inspiration for independent pubs. View photos from the IMAG Conference, which took place this week.
Join fellow junior editors as they welcome the new class of ASME interns and celebrate the beginning of summer at the ASME Next summer bash. (June 6 | NYC)
June 10 - 12, 2013
Loews Philadelphia Hotel
Retail Marketplace 2013 tackles the most important challenges in retail across the supply chain for print magazines -- driving sales, leveraging change, creating new opportunities and connecting with consumers.