Wednesday, October 2, 2013
Q&A with Meredith's Steve Lacy
“Our audience wants print,” insists Steve Lacy. The breakdown: “2% digital, 98% still in print,” says Lacy, CEO of the Meredith Corporation, the magazine media company that reaches 100 million women.
Publishers, AOL Partner on Subscription Service
Gathr packages subscriptions to a variety of products and services at a discount. Offerings—there are currently 24 separate options—range from Pandora to Redbox to Norton AntiVirus software, and include annual subscriptions to seven magazines like National Geographic, Maxim and Cosmopolitan (Hearst is the biggest contributor right now with four titles offered.)
Making It in Media: Top Editors Give Career Tips
Notable editors from Scott Stossel of The Atlantic, Jason Pontin of MIT Technology Review, Edward Felsenthal of Time.com, talk about what it takes to build a career.
Crain Communications Says It Will Fold BtoB Magazine into Advertising Age in 2014
The major effect will be the folding of B2B's monthly print edition, with news and features becoming part of the weekly Ad Age. BtoB's digital components will be posted under AdAge.com.
FSS Postage Rates May Raise Issues for Cataloguers, Publications, Printers, and USPS
Last week the Postal Regulatory Commission (PRC) was given 90 days to decide on the U.S. Postal Service's (USPS) request for an 4.3% exigent rate increase, but the PRC stands closed today as part of the federal government shutdown.
AMI Reaches Deal to Reduce Debt
More on: Domino Magazine Revival
Martha Stewart Weddings Promotes One, Hires Two
People Moves at Newsweek, U.S. News & World Report, and Organic Gardening
Britain's Condé Nast Traveller Launches Mandarin London Guide
French Elle Will Not Be Sold
Hollywood Reporter Slapped with Lawsuit by Assistant Editor
Island Life and Times, a New Tablet-Only Magazine
TIME Magazine Has a Solution to Panda Cam Shutdown
Jeff Bezos "Officially" Owns The Washington Post
Spotify Again Shows How It Can Act Like a Giant, Powerful Magazine
How We Read Now Six Highlights from the NEA's Report
"Clicky" Business Insider Doubles Down on Long Form Journalism
Google Rolls Out Metrics Tool, Estimates Conversion Tracking to Improve Bids, Budgets
40% of Social Networks Avoid Brands on Platforms
Facebook Updates App Ads to Boost Interaction
Mergers Worth Billions Put on Hold As FCC Shuts Down
Yes, You Can Be Sued Over a Facebook Post
The MPA Factbook is for the first time available in a digital edition, produced by our member and sponsor Brown Printing Company. Enjoy the 2013/2014 MPA Factbook – filled with facts, stats and insights on magazine media!
October 22 - 23, 2013
Reimagined and reinvented, AM²C 2013 is Magazine Media’s premier conference, convening the top minds from publishing, editorial, technology and advertising, to explore the topics that matter most during these transformational times.
Illustration: David Sandlin
The Elvis Impersonator, the Karate Instructor, a Fridge Full of Severed Heads, and the Plot 2 Kill the President
In GQ, writer Wells Tower revisits that crazy story about the dude in Mississippi who mailed ricin to Obama and then tried to frame some other dude in Mississippi for the crime. As Wells Tower discovered when he traveled to Tupelo and started poking around, the story is a thousand times crazier than we thought.