The Association of Magazine Media

Friday, June 6, 2014

Mag Bag: This Week in Magazine Media
Time Inc. bought Cozi and Real Simple's Charlie Kammerer will oversee ad sales and marketing for it, Rolling Stone Country launched, WSJ. magazine will launch Latin American editions.
More on Time Inc. CEO to Ring Opening Bell at NY Stock Exchange
Time Inc. CEO Joe Ripp is going to ring the opening bell of the New York Stock Exchange on Monday — the first official day of trading for the new publicly traded publishing company.
MLB, Target and Time Inc.'s People Magazine Announce the 90 Finalists in the "All-Star Teachers" Program
Winners will be included in All-Star Week activities and recognized during the pre-game ceremony of the 2014 MLB All-Star Game on FOX. One winner will be featured in PEOPLE during the week of the MLB All-Star Game.
TIME Magazine Teams Up with Quora
TIME magazine has announced a new partnership with Quora. The question-and-answer site has been beefing up its media partnerships in an effort to reach a wider audience, including both legacy media brands (like NPR and the BBC), and digital-native brands (like BuzzFeed and The Huffington Post.)
The New Yorker Wins Two Mirror Awards
Two New Yorker writers won Mirror Awards today for their media coverage, while the Washington Post's Erik Wemple implored media executives to be as open with media reporters as they expect sources to be with their own journalists.
How Ariel Foxman Became Editor-in-Chief of InStyle
The publishing wunderkind tells Fashionista's Laura Indvik how he broke into the magazine business and made his way to the top -despite some setbacks along the way.
Meet the Publishers Who Ask Their Reporters to Write Native Ads
Media consultant Peter Kreisky argues that if publishers want to make native a viable format for the future, publishers have to resist the urge to play with the editorial-ad balance.
5 Things We Learned at the Digiday Publishing Summit in Barcelona
Hearst Magazines, Forbes, BuzzFeed, The Huffington Post, The New York Times and others are on hand to share case studies from their recent experiments embracing digital.
The Newsstands: America’s Canvas
Professor Husni writes: "Americans depend on newsstands. While that might seem like a ridiculous statement considering the number of establishments that are threatening to close or already have; it’s nonetheless true. Nowhere is the social impact of magazines developed and realized more thoroughly than on the newsstands."
ASME Intern Blog: Embarking on a Dream
Christina Jedra, intern at Parents (Chelsea Stone intern at Reader's Digest editing) writes of her impressions of the program's orientation and speakers.
A Little Essence Magazine Eye Candy: The Cast of Think Like a Man Too Nabs the Cover
TIME Magazine Cover Asks "Was He Worth It?"
National Journal Internal Memo Announces 50% Increase in Readership, 6 New Hires
Advantage Business Media Shutters Digital Media Industry Website eMediaVitals.com
Barnes & Noble Announces NOOK Tablet Partnership with Samsung
After Six Years of Silence, a Women's Magazine Makes a Comeback in Iran
Robb Report Magazine on the Block
Why Travel Savvy Magazine’s Plug Was Pulled
More on Allison Hoffman and Josh Eidelson Joining Bloomberg Businessweek's D.C. Politics and Policy Team
More on Dashiell Bennett Named Editor of The Wire
Recent People Moves at Hearst Magazines Digital Media, National Geographic, The Daily Beast, Bloomberg Media, Domino, Forbes, Atlantic Media, American Media, Fortune, and Others...
Nowak: The Things Magazine Publishers Can Learn from Game Developers (and Porn)
Apptitude Media Relaunches New iPad Edition of Photography Magazine Image
Hachette Lays Off Nearly 3% of U.S. Workforce
Google Penalizing Brands When Smartphone Clicks Don't Deliver the Goods
More on Procter's Programmatic Gamble
Back to the Future: Marketing in 2025
Disrupting The Existing Cross-Media Measurement Paradigm Is the Way Forward
Forget Funnels and Embrace Journey-Centric Marketing
Hispanic Gen Xers Lead in Daily Tablet Usage
The Art and Craft of Mobile Push
A Profile of the Cross-Device User
Brent Poer, president of LiquidThread North America, is a powerful marketer of many strong opinions and lots of boldface clients, including world class marketers P&G, Walmart and American Honda Motor Company. Come hear this top advertiser and creative force reveal how to make the tablet a better experience for advertisers and consumers. MPA CHEW ON THIS bring-your-lunch series, NYC, Thursday, June 26.
Be a part of the only magazine media industry event that brings together all retail supply chain partners. June 9-11, The Ritz Carlton, Tysons Corner, VA.
Speakers include MPA’s Mary G. Berner, Hearst’s Michael Clinton, All You’s Nina Willdorf and Deborah Curtis, The Atlantic’s Corby Kummer and Jay Lauf, Glamour’s Cindi Leive and Bon Appetit’s Adam Rapaport—plus Richard B. Stolley, the founding editor of PEOPLE, and Dorothy Kalins, the founding editor of Metropolitan Home and Saveur.
Powering Consumer Learning

Thought Industries provides an online learning platform for publishers, brands and experts. Deliver powerful learning experiences to your consumer audiences.  Transform and monetize your content today. Visit www.thoughtindustries.com to learn more.

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