The Association of Magazine Media

Wednesday, October 29, 2014

Meredith’s Stephen M. Lacy Named Chairman of the Board of Directors of MPA -The Association of Magazine Media
Stephen M. Lacy, Chairman and Chief Executive Officer of the Meredith Corporation has been named Chairman of the Board of Directors of MPA-The Association of Magazine Media. The announcement was made today by Mary G. Berner, President and CEO of the trade organization.
The DMA Names Hearst Magazines Among the 2014 Marketers of the Year
DMA President Jane Berzan: “These marketing pioneers embody everything that Marketer of the Year stands for -thought leadership, constant innovation, and strong commitment to corporate and environmental responsibility. They serve as an inspiration for the entire data-driven marketing industry.”
Kate Dimmock, Fashion Director of People StyleWatch, Mentors at Amazon Fashion Studio Sessions
Dimmock's men's team went on to win the competition: Awarding over $100,000 in prizing and the chance to be featured on-site, Amazon Fashion challenged rising stars from New York City’s top fashion and design schools to create their best Fall 2014 editorial campaign.
How Harvard Business Review Beats Bigger Rivals on Social Media
In September, Harvard Business Review, with 1.3 million multiplatform monthly uniques, according to comScore, got 405 shares per story on Facebook. The next biggest was Business Insider (30 million monthly uniques), with 147 shares per story. On Twitter, Harvard Business Review got an even greater 724 tweets per story that month.
Bon Appetit's Adam Rapoport Explains Why Data Tastes So Good
In June, Bon Appetit magazine and IBM created an unlikely alliance: The Conde Nast publication tapped the IBM supercomputer Watson to inform a web-based cooking app called Chef Watson. The app combines the computer's information on food with Bon Appetit's more than 9,000 recipes to kick out a new recipe each time someone uses it.
Julianne Moore in More Magazine
Julianne Moore reveals she joined "The Hunger Games" for her kids, and calls co-star Philip Seymour Hoffman’s death "terrible (and) ridiculous."
Daphne Oz in Fitness Magazine and on Cover
In the November/December issue of Fitness magazine, the new mom to Philomena Bijou admits what surprised her most about motherhood was her body after baby.
Cubes: Take a VIP Tour of New York Magazine
Nestled next to the entrance to the Holland Tunnel, the writers, artists, photographers and digital types inhabiting the sunlit space sit surrounded by the vigilant ghosts of covers past.
MPA Members Rank Among the 11 Best Publisher Error Pages
Everyone loves a good 404 page: Bloomberg, Complex, The New Yorker, Cosmopolitan, and Forbes rank among the most clever.
Magazine Media 360° September 2014 Data Now Available
Magazine Media 360° is a newly created industry metric that captures demand for magazine media content by measuring audiences across multiple platforms and formats (including print/digital editions, websites and video) to provide a comprehensive and accurate picture of magazine media vitality. Magazine Media 360° uses data from leading third-party providers and from the reader universe. This is the first time ever by any media to measure and communicate cross-platform consumer demand by brand.
Latency, Bandwidth, Distribution, and Discovery for Digital Magazines
The Atlantic Partners with PBS NewsHour
Mitra Kalita Is Quartz’ Executive Editor-at-Large
Grantland’s Emily Yoshida is Headed to The Verge
Freelancers Caught in the Middle of Sister2Sister Bankruptcy Filing
Today in Media History: The Internet Began with a Crash on October 29, 1969
Advertisers Push to Ensure Ads Are Viewable
Real-Time Marketing Is Now Right-Time Marketing
Study: Twitter Marketing Drives $716 Million in Car Sales
Gender and Age Impact Mobile Path to Purchase
The Myth of Millennials’ Fast-Casual Migration
Mobile Video Advertising Still the Hot Ticket
Find Out How the Audience Mix Is Evolving in the Latest 360° Data
Discover how new technologies, data and insights can be used to grow and increase the true value of your readers at MPA’s Audience 2.0 Symposium. Register today! November 13, Hearst Tower, NYC.
Find out how magazine media's top executives are preparing for What's Next at the 2015 American Magazine Media 360°Conference, our industry's most important meeting. February 2-3, 2015, NYC.
The law is changing as fast as your job description. ASME's annual Legal Briefing for Magazine Editors will bring you up to speed on the latest legal developments. In a fast-paced and interactive day-long program, learn what you need to know to keep your magazine out of court.
The law is changing as fast as your job description. ASME's annual Legal Briefing for Magazine Editors will bring you up to speed on the latest legal developments. In a fast-paced and interactive day-long program, learn what you need to know to keep your magazine out of court.
The ASME Best Cover Contest 2015 Call for Entries is now available for download. The Best Cover Contest honors magazines published between January 1, 2014, and December 31, 2014.
 
 
Forbes reports: Marvel now has its pipeline full through 2019. At a fan event in Hollywood, the Disney-owned studio unveiled the third phase of the Marvel universe which will include two Avengers movies, Dr. Strange and The Inhumans. Marvel’s films have already earned $7 billion at the global box office.