The Association of Magazine Media

Tuesday, September 15, 2015

Condé Nast Looks to Expand Digital Efforts Under New CEO Bob Sauerberg
Condé Nast announced that it is appointing its president, Robert A. Sauerberg Jr., as its chief executive, and naming Charles H. Townsend chairman of Condé Nast.
Two-Thirds of Wired's Revenue Is Digital, and Brand Content Is Why
Wired so far this year has attracted over 15 big brands to Wired Brand Labs, its nine-person branded content unit, including Porsche, Bank of New York, Marriott and the U.S. Army. Mostly recently, Nokia inked a yearlong deal for #maketechhuman, a multiplatform campaign that included a site on Sets Traffic Records has announced some of its own record-setting numbers: The site—which was revamped in March—has already surpassed 170 million unique visitors, more than all of 2014.
Esquire Opens Up Its Archive: 82 Years of Past Issues Online in New Subscription Archive
This week, Esquire is publishing its one thousandth issue. To commemorate the event, people can now pay to read every article and view every iconic photo from all issues on the Web.
Q&A with People StyleWatch's Lisa Arbetter
Lisa Arbetter profiled on the StyleWatch redesign, her career and the new editorial direction, in print and online.
Could You Shoot the Cover for National Geographic?
For the first time ever, editors at the magazine are inviting readers to shoot the December 2015/January 2016 cover photo as part of an assignment, Your Shot National Geographic's photo community. Your Shot regularly asks its 600,000 plus members to 'go on assignment' by contributing photos around a theme, with the editors picking their favorites.
British Vogue and Alexa Chung Team for Documentary Series
InStyle Throws One Heck of a Star-Studded Event at the Toronto Film Festival
How Bloomberg Media Plans to Win in the Crowded Events Business
Read a Bold New Magazine for Interactive Fiction Fans
Inmate Wants $500 for Destroyed Magazine
The Best Product People Come out of the Newsroom: How The Washington Post Adopted a Product Mindset
Big Cuts Coming to L.A. Times, Likely Other Tribune Papers Amid Tumult
The Micropayment Platform Blendle Is Expanding to Germany (Eyes the U.S.)
Instagram Ads Are a Hit Among Brands
AppNexus Filters 65 Percent of Impressions As Fraudulent
Yes, There Is a War on Advertising. Now What?
SocialFlow’s Benchmark Study on Organic Publishing to Social Networks analyzed more than 8 million social posts across 54 languages. These posts reached consumers in every country, generating 5 billion+ clicks and social interactions. This white paper makes three key findings and has specific recommendations to maximize social performance.
Charged with providing a return on investment against your social media activity? Come share challenges and solutions with your peers in a private dinner setting produced by MPA and hosted by SocialFlow. Seating is limited - contact us for more information. September 21, NYC.
Register today for a full-day conference featuring magazine media and technology innovators who are working to harness the promise of the mobile platform– including Christian Baesler, President, Bauer Xcel Media. Hearst Tower Auditorium, NYC. Learn more and register today.
Come join fellow publishers on September 22 to learn about best practices for maximizing returns with programmatic exchanges. The event will be led by Operative programmatic experts Adam Hecht and Kiernan Collins.
October 21 - 22, 2015
Two-day seminar for junior-level editors on print and digital fundamentals. Learn how to pitch and assign • line edit • write display type • work with art and photo • write and edit for the web • maximize the value of social media • manage your career
February 01 - 02, 2016
Grand Hyatt New York
For sponsorship opportunities, contact Alison Heisler at or 212.872.3740.
American Politicians are now eager to disown a failed criminal-justice system that’s left the U.S. with the largest incarcerated population in the world. But they've failed to reckon with history. Fifty years after Daniel Patrick Moynihan’s report “The Negro Family” tragically helped create this system, it's time to reclaim his original intent.