The Association of Magazine Media

Monday November 2, 2015

Top Ten Lists for September 2015 Magazine Media 360°
Audience from January to September increased 9.3% over the same period last year. See where your brand placed in the September 2015 results across Print + Digital, Mobile Web, and Video!
Mr. Magazine’s 30 Hottest Consumer Magazine Launches of 2015
Professor Husni "Between October 2014 and the end of September 2015 there was a total of 830 new magazine launches – with 215 of those promising frequency. For a print industry that has been written by some as dead or declining, that sounds extremely healthy to me. What about you?"
Joe Ripp Wants Everyone to Believe Time Inc. Is a Media Company for the 21st Century
In the 18 months since the spinoff, and the two years since he began his tenure, Ripp has been moving quickly to launch new businesses and expand old ones.
People Shop Sells to "Passion Points"
People Shop is a new channel on People.com selling lifestyle products and accessories that are curated by the magazine brand’s editors and also inspired by celebrities.
At the Newsstand: Know the Latest Tech Specs Before Holiday Shopping Starts
Wired, Fast Company, Entrepreneur, MacLife, The New Yorker, New York, and TIME are reviewed by New York Post staff this week.
Can’t Finish a New Yorker Story Online? The Magazine Will Now Send You an Email Reminder to Come Back
The New Yorker is experimenting with a way to help readers finish its stories online. Last week, the magazine debuted a new widget on its website that tries to anticipate when a reader is about to close out of a story and pops up asking if the reader wants an emailed reminder to come back to the spot where they were left off.
The Hustle of Publishing Art News in the Postprint Era
For these publications, serving small, often highbrow readerships, it is not possible to follow the prevailing model — gathering audiences of millions, or tens of millions, to be sold for pennies to advertisers or converted to subscribers.
Lonely Planet Launches Print Quarterly Magazine
Travel guidebook publisher Lonely Planet is expanding its media presence with the launch of a new quarterly magazine of the same name, with the first issue set to hit newsstands Nov. 3. The U.S. magazine is the 12th Lonely Planet magazine targeting national markets around the world.
Runner's World Breaks Down How the Race Was Won: New York 2015
A look at how the men’s and women’s races unfolded, via splits and stats.
Ebony Magazine Simplifies Website in Revamp
C Magazine Celebrates Decade with Redesign, Amber Heard Cover
Meredith Chief Strategy Officer Expands Role
IBT Media Adds Carter Dougherty
Atlantic Media Taps Steve Smith As National Journal’s Editor
The Return to Focus: Publishers Wake Up to the Limitations of Growing Too Much Too Soon
Bloomberg Media Expands to Asia As Part of New Focused Path
Former Playgirl EIC Returns to the Sex and Dating Fold
Henry Blodget’s Big Plans for Business Insider
Empire Mag Publishes "Suicide Squad" Covers
Turnabout: New York Times Slows Print Ad Decline As Digital Ad Revenue Swings Negative
Abercrombie & Fitch Campaign Goes Minimal, with Less Sex
Instagram Touts Carousel Ads to Brands
In the Age of comment Spam and conspiracy Nuts, Value of Reader Comments, Reviews Questioned
MPA’s sold out Mobile Matters conference, features an all-star speaker lineup that includes Vice President and General Manager Kimberly Lau of The Atlantic. Lau joined The Atlantic in 2012 to oversee digital strategy and operations. During her tenure, traffic on TheAtlantic.com has grown more than 108% and she’s overseen consolidation and strengthening of the brand’s technical platforms including embracing testing and optimization, mobile, video and a focus on ad viewability. Most recently, Lau lead the effort to test Facebook’s Instant Articles initiative and Apple’s News Application. Before joining The Atlantic, Lau was vice president of business development for Hearst Magazines Digital Media.
The Ellie Awards 2016 Call for Entries is now posted at ellieawards.org. Founded in 1966, the Ellies are one of the most sought-after awards in print and digital journalism—every year nearly 1,800 entries are submitted. More than 100 finalists and winners will be honored at the Annual Ellie Awards Dinner, hosted by ASME, at the Grand Hyatt New York on Monday, February 1, 2016.
November 05, 2015
Hearst Tower
The fastest growing magazine media audience platform today – mobile – is still largely untapped from engagement to monetization by magazine brands. Mobile Matters will bring together leaders in magazine media and the varied technology partners working to harness the promise of the mobile platform.
December 03, 2015
Hearst Tower
November 05, 2015
ASME
The law is changing as fast as your job description. Are you keeping up?
February 01 - 02, 2016
Grand Hyatt New York
For sponsorship opportunities, contact Alison Heisler at aheisler@magazine.org or 212.872.3740.

The first team to get 10 runners across the finish line wins the Mayor’s Cup.