Friday, November 20, 2015
Simon Magazine Debuts — With Help from Condé Nast
“This magazine is a significant step in the process which is ongoing. It doesn’t feel like a catalogue, or one long advertisement. It is an elegant, sophisticated piece of editorial.”
Fashion Brands Ramp up Digital Ad Spending, Without Cutting Back in Print
Fashion brands are now spending more on advertising overall, by ramping up digital without sacrificing print spending, according to a study by ad-sales intelligence firm MediaRadar.
Opinion: In Order to Thrive, Publishers Must Master Their Data
The process of harnessing your data to make better business decisions can be broken down into three distinct phases: collecting the data, structuring and presenting the data and, finally, extracting actionable insights from the data.
The New York Times Will Use an Algorithm to Moderate Many of its Comments
Under the new system, the Times will rely on an algorithm to sort through its comments and decide which users’ remarks can be posted without delay.
Crain Expands into Nine Markets
Crain Communications Inc. has launched a series of personalized, digital business publications in nine U.S. cities as part of a plan to expand the Crain brand nationwide.
Quartz Forms Incubator to Find Journalists
“With what it’s calling a ‘talent lab,’ Quartz wants to formalize how it discovers and develops writers, videographers and data journalists from around the world..."
New Research Study: Neuroscience Tells Us How Print Magazine Ads Work | Lunchtime Webinar: December 8
"What Can Neuroscience Tell Us About Why Print Magazine Advertising Works" explains how consumers' brains respond differently to print and digital environments. Hosted by Scott McDonald, Ph.D., President NOMOS Research. Tuesday, December 8, 2015 - 12:00PM-1:00PM ET
The Ellie Awards 2016 Call for Entries is now posted at ellieawards.org. Founded in 1966, the Ellies are one of the most sought-after awards in print and digital journalism—every year nearly 1,800 entries are submitted. More than 100 finalists and winners will be honored at the Annual Ellie Awards Dinner, hosted by ASME, at the Grand Hyatt New York on Monday, February 1, 2016.
In Working Mother: It’s time for women to push back against this stubbornly ubiquitous confidence myth used to explain the hurdles women face in starting or scaling businesses, hitting glass ceilings or walls and moving into C-suite offices.