Friday, April 15, 2016
MPA Announces Finalists for Inaugural “Imagination Awards”
Aiming to recognize the most innovative and successful teams and projects among the "independent" segment of MPA members, a panel of 25 industry experts—from Men's Health's Ronan Gardiner to AFAR Media's Julia Cosgrove, to name a pair—selected finalists across six categories: audience, content, digital, events, leadership, and revenue.
Oxford American’s Eliza Borné Wins Yale Publishing Course Scholarship
The American Society of Magazine Editors is pleased to announce that Eliza Borné, Editor of Oxford American, is the recipient of the 2016 ASME Scholarship to the Yale Publishing Course (YPC) “Leadership Strategies in Magazine Media” program, which will take place July 24-29, 2016, at Yale University.
The Economist’s Paul Rossi on the Need for Balanced Revenue Models for Media
The Economist has stuck to its knitting and remained focused on a subscription model, aided by advertising. That’s appearing a prescient bet, as ad-dependent publishers that bet on giant audiences are now facing challenges. Paul Rossi, president of The Economist Group, joins the Digiday Podcast to discuss why direct reader revenue is critical.
People and Believe Entertainment Group Launch "Social Currency"
People Productions and New York City-based digital entertainment studio Believe Entertainment Group (The LeBrons with LeBron James, In the Booth with DJ/producer Tiësto, Money Where Your Mouth Is with Jay Mohr) have partnered to produce an original video series, Social Currency, featuring 10 celebrities from social media.
John Kell: This May be the Only Magazine Publisher Actually Thriving in 2016
Fortune's John Kell writes "Much has been made about the decline of print. Magazine and newspaper revenues have slipped for years as online news sites and social media networks grasp the attention of readers. But one magazine publisher aimed at youths has been quietly flourishing: Scholastic."
The 30 Hottest Magazine Launches of the Past 30 Years
Professor Husni writes: "You can’t have the 30 Hottest Magazine Launches of the Past 30 Years without calling out the current Hottest Publisher, Editor and Designer(s) who have put their respective magazine(s) through its paces to land it in this most elite of groups. Announcements of the winners were made at the min 30 Event on April 14 at the Grand Hyatt in New York."
Taylor Swift Covers Vogue
Swift brought Wall Street Journal columnist Jason Gay along to her best friend’s wedding. Swift was serving as, according to Vogue, “the best maid of honor ever.” Sorry everyone, ever.
Michael Hainey Joins Hearst Magazines
Hearst Magazines has named Michael Hainey executive director of editorial for Esquire and editor at large for Town & Country.
Nylon Names Jamie Elden President, CRO
Nylon has named Jamie Elden president and chief revenue officer. Elden comes to Nylon from Media General subsidiary Federated Media, where he served as CRO and head of entertainment.
People Moves in Magazine Media: minOnline Reports
Playboy has a new CFO; The New Yorker named an associate director of audience development; Time Inc.'c TheDrive.com has a new writer from Jalopnik; Esquire editor Jay Fielden has hired several notable writers and contributors; There's a new deputy editor at Allure; TEN: The Enthusiast Network has announced the appointment of a new management team to lead the strategy and execution of Dew Tour; -and Travel + Leisure has a new publisher.
Ellen DeGeneres, Caitlyn Jenner Land on OUT Magazine's 2016 Power List
Over the last decade, Out magazine has honored the most influential people in America’s LGBT community with spots on its annual Power List. For its 10th edition, released Thursday, the publication picked from television personalities, politicians, activists, and business moguls, including everyone from TV frequenters Ellen DeGeneres and Caitlyn Jenner to Apple CEO Tim Cook.
More on Metropolitan Home Magazine Reinvents Itself for Millennials
Hearst Magazines created a spring/summer pilot issue that became available this week in 14 cities nationwide at places such as Whole Foods and Barnes & Noble; issues are being sent to 45,000 selected consumers between the ages of 28 and 40 from Hearst databases.
Cover Battle: Cosmopolitan or W
What's Causing Vice's Huge Fluctuations in Web Traffic? It Rebounded in March After a Steep Drop in February
Newsonomics: With New Roadblocks for Digital News Sites, What Happens Next?
Newspaper Kingpins Launch Marketing Consortium
As Bots Invade Messenger, Brands Still Prefer Human Touch on Twitter
New York Times to Invest $50m on Global Digital Expansion
May 11 - 13, 2016
InterContinental Mark Hopkins San Francisco
Join us in San Francisco for the 12th Annual IMAG Conference, bringing together independent magazine media executives from around the country. Peer-to-peer networking coupled with peerless intelligence on issues central to enthusiast brands make this meeting essential for all indie leaders, including c-suite, editorial, digital, revenue, development and more.