The Association of Magazine Media

Friday, February 17, 2017

Associate Member Spotlight: FTI Consulting's Ken Harding
This week, Ken Harding Senior Managing Director and Global Publishing Practice Leader for FTI Consulting answers 4 questions with responses that span his thoughts on emerging trends in the industry, on to the many opportunities he sees for MPA member publishers to succeed.
2017 Called the Year of Magazine Media
“For consumers who were pummeled with fake news throughout the election cycle, finding a brand that will provide reliable information is of increasing importance, and many are willing to pay for content that they can trust,” writes Ellen Harvey in Publishing Executive.
Time Inc. Ad Revenue Grows in 2016, Thanks to Digital
Time Inc.'s total ad revenue in 2016 increased 3% -- or $57 million -- to $1.71 billion compared to the previous year, according to its latest earnings report released Thursday.
Premium Publishers (Digital Content Next) Tell P&G's Pritchard They Can Solve His Digital Ad Problems
P&G Chief Brand Officer Marc Pritchard last month told the Interactive Advertising Bureau's Annual Leadership Meeting in Hollywood, Fla., that the marketer would stop paying for any digital media, ad tech services, agencies or others that don't adhere to industry standards for fraud protection, viewability and third-party verification. "The days of giving digital a pass are over," Mr. Pritchard said, asking other marketers to take the same line. "It's time to grow up. It's time for action."
Condé Nast Urges Focus on Quality
Jim Norton, Chief Business Officer/President of Revenue at Condé Nast – which owns titles like The New Yorker, Vanity Fair and Wired – discussed this topic at the 2017 Annual Leadership Meeting held by the Interactive Advertising Bureau (IAB).
Fast Company Rolls out Mobile Video, OTT apps
The apps will be produced in partnership with media technology company Maz, through its TVX platform, which powers over 1,000 apps across mobile, OTT, and the web.
ABC News, People Magazine Team up for Primetime Series
The Wrap reports that ABC News and People are teaming up for a new limited primetime series titled People Icons, premiering Tuesday, March 7 at 10 p.m. ET on ABC. The hour-long weekly program will be hosted by Good Morning America co-anchor Lara Spencer and is inspired by iconic People covers that have made an impact on American culture. Jess Cagle, editorial director for the celebrity, entertainment and style group, is featured throughout the show, with other editors from the brand expected to make appearances during the series.
Women’s Health Brings Snackfessions from Their Special Confessions Issue to TV
Women’s Health Contributor Keri Glassman appears on The Today Show to quiz Kathie Lee and Christie Brinkley on their “Snackfessions” from the March “Confessions” themed issue.
How Platforms Get Publishers to Play the Access Game
"The access game is also a way that platforms, inadvertently or not, worm their way into publishers’ organizations and dictate their strategy." writes Lucia Moses.
Hearst Ventures' Investment 8i Takes Holographic Videos to the Mainstream
8i’s production studio, from the outside, looks like any other Hollywood movie studio. A series of unremarkable brick buildings crowd the Culver City lot. It’s a place where scenes from Gone With the Wind, The Matrix, and countless other movies and TV shows have been filmed, but you wouldn’t know its spectacular history to look at it.
Jann Wenner Struggles to Sell Us Weekly
Keith Kelly: "It’s back to the drawing board for Jann Wenner as he tries to find a new buyer for Us Weekly... Another problem for Wenner is that he still owes $59.1 million on a loan dating back to the days when he converted Us into a weekly and temporarily brought in Walt Disney as a joint venture partner."
Share Your Best Work – Enter by March 1
The Imagination Awards 2017 – honoring the work of independent magazine media brands – will feature 10 awards in 6 categories: Content, Events, Leadership, Audience, Revenue and Audience. Enter today!
Recap of the American Magazine Media Conference 2017
See photos, images and summaries of all the exciting programming from this year's conference, like Chairman and CEO of Meredith Corporation Steve Lacy speaking powerfully about the future of magazine media at many key points across the conference, and Ron Howard and David Remnick kicking off the entire day-long conference that was bursting with exclusive content, special guests, and memorable conversation.
Available Now - Magazine Media 360° Full Year 2016 Data!
“For the first time, MPA has produced a Trend Analysis of Magazine Media 360°Audiences from launch through December 2016,” said Linda Thomas Brooks, president and CEO, MPA—The Association of Magazine Media. “This analysis shows that audiences of the printed and digital editions of magazine brands are not only the largest piece of the total audience pie, but they have unquestionably endured over the past two and a half years.” The Trend Analysis of Magazine Media 360° shows that Mobile Web audiences are rapidly growing as the second largest platform. Video, while also growing by double-digit percentage rates, still remains the smallest platform. The only reported magazine media platform that has declined is Web (Desktop/Laptop) as consumers are spending more time on portable devices than computers.
MPA Magazine Media Spotlight: 13F Moves By Buffett, Soros, Peltz
13F Wrap: Buffett Buys Apple, Airlines; Peltz Targets P&G; Mixed Feelings on Big Banks? Johanna Bennett at Barron's reports.
Media Companies May No Longer Control Distribution, But They Do Control Trust
Dazed Plans Three More Verticals from Instagram Insight
Turkish Cult Satirical Magazine Shut Down Over Moses Cartoon
Photographer Reflects on Challenges of iPhone 7 Cover Shoot
Bloomberg Businessweek Takes a Dig at Elon Musk
Join us in Marina del Rey for the 13th Annual IMAG Conference. The IMAG community is best defined as brands serving enthusiast audiences across many platforms, brought together by their passion for a particular topic or lifestyle. Each year senior executives from independent media brands attend the Annual Conference to explore new opportunities for their companies and brands and share what’s working and what’s not with their business peers. Book your reservation as follows: Online: Marina del Rey Marriott to secure our special rate of $249.00 per night. By Phone: Call 1-310-301-3000 and ask for the IMAG Conference rate at the Marina del Rey Marriott.
Alliance for Audited Media, Boston Consulting Group, CDS Global, FTI Consulting, Chartbeat, CMG, GfK MRI, Google, MediaRadar, min, PIB, Publishers Press, Quad, Social Flow, Texture, Vindicia, West Linn, and Zinio.
May 22 - 24, 2017
Marriott Marina del Rey

13F Wrap: Buffett Buys Apple, Airlines; Peltz Targets P&G; Mixed Feelings on Big Banks? Johanna Bennett at Barron's reports.

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