The Association of Magazine Media

Tuesday, March 7, 2017

Q&A with Esquire Magazine's Jay Fielden
"...I don’t think that we should let go of certain things that maybe didn’t work so well 15 years ago that could work again, depending on how you do it, how you frame it and what the look and feel of that thing is. And that’s what’s exciting to me. To realize that you can reanimate traditions as long as you’re clever enough to give it new life. And that’s what we spend a lot of our time doing.” Jay Fielden, Editor in chief.
ARF Names New CEO Amid Growing Industry Conflict
The Advertising Research Foundation has named Scott McDonald, a longtime researcher with Conde Nast and Time Inc., to fill its vacant CEO post as the industry's foremost research organization navigates growing conflicts over measurement and media deals.
Longtime Departures Editor Richard Story Leaves Time Inc.
Richard David Story 'departs' Departures after 17 years at the helm.
MPA Magazine Media Spotlight: Runner's World Enters the Subscription Box Space with "Runner's World Box"
The editors of Runner's World will handpick their favorite products featured in the pages of the magazine and on the website and readers can have these items delivered to them on a monthly basis. This move comes at a time when the subscription box business continues to have a strong pulse.
Forbes Rebuilt Its New Mobile Website As a Progressive Web App
The new mobile site is a Progressive Web App, a Google-backed mobile web format that looks and functions a bit more like a native app — but most importantly loads quickly.
Previews: Martha Stewart's Wedding Party
Martha Stewart Weddings Special Projects Editor Anthony Luscia joins CBS 2's Suzanne Le Mignot to discuss the latest trends in wedding fashion, venues and floral design; and Darcy Miller, editor at large for Martha Stewart Weddings and author of Celebrate Everything!, talks all ideas weddings and party planning on Good Day Chicago.
New York Magazine Installs New Publisher/Revenue Chief
“I have long been awed by New York and the company’s digital brands, both as a reader and observer of the industry. The role of journalism is more vital than ever, and there could not be a more exciting time for me to be re-entering the publishing ecosystem. With its unmatched editorial excellence and passionate audience, New York Media is primed to continue growing and maintain their leadership position within the space.” -Avi Zimak.
SocialFlow Releases "Data Continues to Drive Social Performance" White Paper and Announces Webinar
SocialFlow, the industry leading software platform for publishers and media companies, has released their 2016 benchmark report, "Data Continues to Drive Social Performance." This is the third installment in as many years examining social performance by publishers and media companies. This report analyzed a subset of the more than 40 million posts made by SocialFlow clients, which reached more than 600 million unique users and generated more than 1 trillion social impressions across Facebook, Instagram, Twitter, LinkedIn, Google+ and Pinterest. SocialFlow will host a webinar to present the report's findings on Tuesday, March 14, 2017 at 2:00pm EST.
Rising Star: Taylor Baucom Finds Power in Intimate Subjects at Players’ Tribune
The picture editor and multimedia producer’s career path started its course when she was in second grade... “Instead of cheering, I grabbed my purple Kodak 110 and started shooting pictures of the players while they warmed up,” she says. “So I guess you could say that I’ve always wanted to be on the sidelines with a camera in my hands. Of course, today, it’s without the cheerleading uniform.”
Tomorrow Night - Propelling Next-Gen Revenue for Publishers: Dinner + Conversation
Join MPA and Vindicia on March 21st for a lively discussion with your peers on generating revenue through new products that support digital diversification, data strategies and segmentation. RSVP today, seating limited. NYC.
From the 2017 ESSENCE Black Women in Hollywood Awards in Beverly Hills
People & Players Pictured — Vanessa DeLuca, Michelle Ebanks and Time Inc. CEO Rich Batista were at the Essence Black Women in Hollywood and appear in a Photo from the recent gala.
Black Women to Watch in Hollywood in 2017
Essence entertainment director Cori Murray shares thoughts on the up and up in Hollywood.
Dow Jones Tries a Millennial Finance Site: Moneyish
Moneyish grew out of an experiment. MarketWatch, Dow Jones’ Wall St.-focused brand, has long had a personal finance section, as well as a recurring column, Moneyologist, focused on the etiquette of money.
Snap Doused with Cold Water as Shares Plunge 12 Percent Monday
Snapchat is best known for making its users’ messages disappear, but parent company Snap Inc. made some of its stockholders’ gains —on paper— vanish as well, as its shares plummeted 12 percent in Monday trading.
Artist Channels iTunes Terms and Conditions into Graphic Novel
Grazia Australia to Relaunch in Print Format
Amazon and Pinterest Threaten to Shake Up the Search Ad Market
Twitter’s New Order
Sidewire Is Civil, Thoughtful, and Either Exactly Right or Exactly Wrong for This Political Moment
Join us in Marina del Rey for the 13th Annual IMAG Conference. The IMAG community is best defined as brands serving enthusiast audiences across many platforms, brought together by their passion for a particular topic or lifestyle. Each year senior executives from independent media brands attend the Annual Conference to explore new opportunities for their companies and brands and share what’s working and what’s not with their business peers. Book your reservation as follows: Online: Marina del Rey Marriott to secure our special rate of $249.00 per night. By Phone: Call 1-310-301-3000 and ask for the IMAG Conference rate at the Marina del Rey Marriott.
Alliance for Audited Media, Boston Consulting Group, CDS Global, FTI Consulting, Chartbeat, CMG, GfK MRI, Google, MediaRadar, min, PIB, Publishers Press, Quad, Social Flow, Texture, Vindicia, West Linn, and Zinio.
May 22 - 24, 2017
Marriott Marina del Rey

The editors of Runner's World will handpick their favorite products featured in the pages of the magazine and on the website and readers can have these items delivered to them on a monthly basis. This move comes at a time when the subscription box business continues to have a strong pulse.

click me