The Association of Magazine Media

Monday, May 22, 2017

TIME’s Intimate Dinner with the President: Michael Scherer Details His One-of-a-Kind Story.
TIME magazine recently spent nearly three hours with President Donald Trump in his private quarters. The story, “Donald Trump After Hours,” which was published in the May 22nd issue of Time, has been widely publicized, not only for its exclusive reporting but because the White House invited three members of the press—D.C. bureau chief Michael Scherer, White House correspondent Zeke J. Miller, and managing editor Nancy Gibbs—into the President’s home for an on-the-record discussion.
InStyle’s Laura Brown Glossing Over Date with Destiny
"In her 60 Minutes profile that screened earlier this year, one magazine editor predicted readers returning to print from phones and tablets and Brown agrees. “What you produce as a magazine editor has to be more special, pretty or more glamorous or more fun or more entertaining. Diana Vreeland (the legendary Vogue editor-in-chief) had this saying that ‘the eye has to travel’. I have this saying that ‘the eye gets really tired’. I don’t want to read a magazine on a tablet, I want to sit there on my couch and open it up.”" Reports Stephen Brook.
Eight Lessons from Cosmopolitan.com on How to Approach Snapchat Discover
Cobus Heyl writes about his conversation with Amy Odell, "One of the lessons for Cosmopolitan following the brand’s wildly successful launch on Snapchat Discover just short of 2.5 years ago was that “you have to dig beyond analytics to find out what [users] are saying about your editions and what they really care about”."
What Condé Nast’s VP of Digital Design and UX Does In Her Downtime
Jameson Doris writes "Born and raised in Columbus, OH, Brooke Ellis has completely rebuilt Condé Nast’s design organization, upgrading the level of talent and work product across the board and, in turn, has earned the trust of her creative peers."
Special Thanks to the Alliance for Audited Media
Thank you to IMAG 2017 sponsor Alliance for Audited Media: powering transparency and collaboration between North America’s leading media professionals. AAM is the industry’s recognized leader in cross-media verification, with unparalleled expertise across all brand platforms, including web, mobile, email and print. More than 4,000 publishers, advertisers, agencies and technology vendors depend on AAM’s data-driven insights, technology certification audits and information services to transact with trust.
Magazine Media Spotlight: Ford CEO Mark Fields Ousted; Announces Jim Hackett As Next CEO Reports Forbes
Ford Motor Chief Executive Mark Fields is leaving the company, and will be replaced by the head of its Ford Smart Mobility LLC subsidiary, James P. Hackett, the company will announce Monday morning, according to a person familiar with the situation. Other executives will assume larger roles, including James Farley, president of Ford’s Europe, Middle East and Africa business, and Joseph Hinrichs, head of Ford North America, people familiar with the changes said.
Rebel Wilson Devastated by Magazine Articles: Lawyer
Wilson is suing Australian publisher Bauer Media for defamation over several articles published in 2015 that the Australian-born actress said led to her film contracts being terminated.
The Essence Festival Will Feature the Legendary Diana Ross
Ross is set to hit the road again, and will be featured at the 23rd annual Essence Festival in New Orleans.
Former Editor Wants Millennial Women to Find Their Inner Lauren Conrad
Ann Shoket, the former editor-in-chief of Seventeen magazine and author of new book, “The Big Life.” “Millennial women say they want to be paid what they’re worth but very few women say they want to make a lot of money,” explains Shoket.
ASME NEXT Magazine Workshop 2017
Register now for this two-day seminar for junior editors on magazine fundamentals. Sessions include: What Makes Magazine Media Work | The Role of the Editor | From Pitch to Print | Line Editing 101 | The Do's and Don'ts of Display Type | The Elements of the Service Package | How to Manage Your Career | The Art of Editing.
MPA Next Public Speaking Workshop
Junior employees: Ignite the presenter in you! Learn how to improve thought organization, reduce use of filler words, effectively use body language and more at this interactive workshop on June 21.
IMAG Thanks GfK for Its Support of IMAG 2017
GfK MRI’s focus on excellence has made it the leading source of top-quality media and consumer research in the U.S. All GfK MRI studies reflect an enduring commitment to delivering reliable and actionable information about the world’s most dynamic consumer market. GfK MRI’s Survey of the American Consumer® is the industry standard for magazine audience ratings in the U.S., and the majority of media and marketing plans in the country rely on it. This very same GfK MRI data provides the rock-solid foundation of our high quality custom research work, providing small, medium and independent magazines of all sizes with just the right solution to help paint compelling portraits of their Magazine Media audiences.
A Special Thank You to AdvantageCS
MPA thanks AdvantageCS for their sponsorship of IMAG 2017. "AdvantageCS is the leader in world-class subscription management, membership management, marketing, sales, and customer relationship software. Our systems deliver the tools publishers and content creators need to build active and loyal subscriber communities."
MPA and IMAG Thank CDS Global
CDS Global is a sponsor of IMAG 2017. CDS Global helps media companies find success across print and digital with multichannel content and audience engagement technology. CDS Global works with you to leverage the power of your brands through data-driven audience engagement; right-time, 1:1 marketing; marketing automation; multichannel subscription support; global consumer acquisition; modern business intelligence; extensive payment solutions; customer care; and more.
IMAG Thanks CMG for Its Support of IMAG 2017
CMG - Comag Marketing Group, provides publishers of many of the world’s leading magazine brands with comprehensive retail sales, circulation marketing and supply chain solutions for the mass market, direct-to-retail, international and specialty market newsstand channels. Through innovative consumer insights and analytics, CMG provides category management guidance to many leading retail chains.
Afghan Magazine, a Sisterhood of Ideas, Hopes to Counter Men’s Sway
...the magazine, Gellara, differs in one crucial respect from most women’s periodicals around the world: It could provoke anger, or worse.
Reddit User Imagines /r/Streetwear as a Physical Magazine
Reddit user and graphic designer Dan Hart-Davies recently produced a conceptual magazine that is a physical manifestation of subreddit ...
How Food Brand Tasty Is a Template for BuzzFeed’s Vertical Expansion
Ten Years of Jezebel: The Website that Changed Women’s Media Forever
Where Have All the Black Digital Publishers Gone?
Former Gawker President Installed As President/Publisher of IAC's The Daily Beast
AdvantageCS, Alliance for Audited Media (AAM), CDS Global, CMG, GfK, LSC Communications, Media Services Group, MediaWorks 360, PIB, PressReader, Procirc/PubWorx, Publishers Press, Quad/Graphics, Relevnt, West Linn, ZergNet, and Zinio.
May 22 - 24, 2017
Marriott Marina del Rey
June 21 - 22, 2017
ASME
Register now for this two-day seminar for junior editors on magazine fundamentals. Sessions include: What Makes Magazine Media Work | The Role of the Editor | From Pitch to Print | Line Editing 101 | The Do's and Don'ts of Display Type | The Elements of the Service Package | How to Manage Your Career | The Art of Editing

Ford Motor Chief Executive Mark Fields is leaving the company, and will be replaced by the head of its Ford Smart Mobility LLC subsidiary, James P. Hackett, the company will announce Monday morning, according to a person familiar with the situation. Other executives will assume larger roles, including James Farley, president of Ford’s Europe, Middle East and Africa business, and Joseph Hinrichs, head of Ford North America, people familiar with the changes said.