The Association of Magazine Media

Monday, July 24, 2017

The Atlantic’s Debut Podcast Is a Place Where Past and Present Meet
“We expect one of the things listeners will hear is a certain amount of variety in format,” says Atlantic executive editor Matt Thompson, who is a co-host along with editor in chief Jeffrey Goldberg and contributing editor Alex Wagner. “Episode two is not going to sound like episode one."
50 Years Ago, Home Design Got Its Groove On
Women’s and decorating magazines of the era balanced the latest trends with the way people really lived. Leafing through archival issues of House Beautiful, the magazine’s editor in chief, Sophie Donelson, said: “The early ’60s were still dreary, but by 1967 color had exploded.”
Bleacher Report Poaches Conde Nast’s Howard Mittman to Lead Sales
Bleacher Report has named veteran Condé Nast publisher Howard Mittman as chief revenue officer and its first chief marketing officer as it seeks to capitalize on its social media growth and move up the food chain by emphasizing higher-quality content.
The Mr. Magazine™ Interview With Horse & Rider Editor, Jennifer Paulson
Horse & Rider Magazine Brings Its Sister Titles Into The Same Stall – Creating A Larger, More Dynamic Stable For Them All
Are Distrust and Business Models Actually Changing Journalism?
It’s a tough time to be a journalist or editor in magazine media—not that it was ever easy. With all this negativity and distrust flying towards news organizations, we talked with writers and editors to see how it has changed the way they do their job.
RIP: New York Real Estate Reporter S. Jhoanna Robledo
Robledo passed away Wednesday at age 46 after a brief battle with cancer. Since 2015, Robledo had been editor in chief of website Brick Underground, but she continued to occasionally contribute to New York magazine, where her real estate reporting career took hold.
The Atlantic is ‘Most Vital When America is Most Fractured.’ Good Thing it Soars Today.
A decade ago, like most traditional publications, the monthly magazine got 85 percent of its revenue from print advertising and circulation. Now the Washington-based magazine is profitable, with more than 80 percent of its revenue coming from digital sources, live events and even a consulting business.
Celmatix Founder Rounds Out Elle Magazine’s 4th Annual ‘Women in Tech’ Power List
Both the print and online layouts for the magazine’s August issue highlighting of tech-industry female superstars, sub-headlined “Star Tech Voyagers,” closes with Piraye Yurttas Beim, founder and CEO of New York biotech company Celmatix.
How Interior Design’s Cindy Allen Spends Her Downtime
Cindy Allen marked 15 years as editor-in-chief of Interior Design magazine in 2016. Since her editorship in 2001, she has established herself as a force in elevating the brand’s importance and exposure.
Movers of the Week: InStyle’s Sam Broekema, Stephanie Trong, and Ali Pew
This week’s Mover column spotlights an InStyle triple threat: Sam Broekema, former accessories director turned market and accessories director; Stephanie Trong, who’s been promoted from fashion features editor to fashion features director; and Ali Pew, who was made style director. The trio writes in!
Comscore’s List of Top 50 Digital Properties for June
Time Inc. came in first of the legacy magazine publishers with 127.3 million unique visitors.
More Big Industry Names, W Alums Set to Join New British Vogue Lineup
Makeup artist Pat McGrath has been named beauty editor at large, while Val Garland, Sam McKnight, Guido Palau and Charlotte Tilbury will all join as contributing beauty editors.
The Second Edition Of The Essence Festival In Durban Is Set To Be Inspiring
The organizers unveiled what guests can expect at this year's event – its third annual outing, set for the end of September – at a stylish breakfast held at the Joint Jazz Café on Durban's South Beach.
The Minute-to-Minute Battle for Consumer Attention | By the Numbers
Surprising stats from around the magazine industry.
Why the Redesign of ESPN’s Cricket Site Centers Around Personalization
ESPN has brought personalization to its cricket-focused title, ESPN Cricinfo, which introduced a new design to its site and app on July 20.
More on 'Girls Trip' at Essence Festival
“Girls Trip” is set at the Essence Festival, a multiday cultural event designed for and by black women. The festival, which promotes sisterhood and solidarity, serves as the perfect setting for the four women to absorb new experiences, meet new people and make new memories.
Why Brands Should Shift Their Focus From Data to Identity
In a connected world, we will all have more data than we know what to do with. It’s time to shift the conversation from data to identity.
How Julia Beizer is Bringing a Product Sensibility to HuffPost
From case studies to inspiring keynotes from industry innovators, the 2017 IMAG Conference offered invaluable insights and practical ideas for enthusiast brands. For a recap from the 2017 annual conference held May 22-24 in Marina del Rey - click here.
The 2017/2018 MPA Magazine Media Factbook features noteworthy research, useful statistics and compelling facts that articulate how magazine media is unique and its effectiveness compared to other media. Members are encouraged to use this information in conversations, brand presentations, and sales and marketing materials. Download your copy today.
“The MPA’s IMAG community prides itself on sharing and learning from one another,” said Andy Clurman, President and CEO of Active Interest Media and Chair of the IMAG Financial Benchmarking Study. “As a board, we thought a benchmarking study would be the ideal way to provide member companies with key metrics to better understand how their performance compares to similar companies.” The survey was conducted in the last quarter of 2016 by Mazars USA, a global accounting firm. Only open to members of the IMAG community, participants received two sets of detailed results: one for all respondents and one broken down by revenue tier.
AdvantageCS, Alliance for Audited Media (AAM), CDS Global, CMG, GfK, LSC Communications, Media Services Group, MediaWorks 360, PIB, PressReader, Procirc/PubWorx, Publishers Press, Quad/Graphics, Relevnt, West Linn, ZergNet, and Zinio.
The Media Future Summit convenes owners and top executives representing the breadth of the media/marketing economy to review the latest news from the revenue front lines and explore all avenues toward ethical, sustainable media-­‐revenue streams and business models.
ASME NEXT introduces new member benefits, including monthly networking events, a new series of educational seminars and invitation-only quarterly visits at the editorial offices of national magazines, all at discounted rates. Every member of ASME NEXT will also be eligible to participate in ASME mentoring programs. For more information, visit asmenext.org.
July 27, 2017
300 West 57th St.
Members-Only Event: ASME NEXT Visits Cosmopolitan Join ASME Next for a tour of the Cosmo editorial offices, followed by a conversation with top editors

Ever since she introduced herself as Awkward Black Girl in the eponymous YouTube show in 2011, Rae has been entertaining us with hilarious raps, heartfelt moments between lovers and friends, and an overall honest depiction of how life builds us up and tears us down. When Insecure premiered in 2016, many people rejoiced.

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