The Association of Magazine Media

Friday, September 8, 2017

'The Advocate,' 'Out' Are Sold To 'High Times' Owner
A new niche publishing empire is forming as Oreva Capital, fresh from the acquisition of marijuana enthusiast title High Times, snaps up more special-interest publications. This time, it ventured into the LGBT category, with the purchase of Here Publishing, owner of iconic gay magazines The Advocate and Out.
Graydon Carter’s Varied Interests and Influence
Graydon Carter’s 25-year tenure at Vanity Fair, which he announced on Thursday would come to a close in December, established him as a ringmaster of Hollywood and Manhattan society. But his influence went beyond a monthly magazine and into the realms of literature, politics, and pop culture.
Fashion Leaders from Harper’s Bazaar are Teaching Young Designers How to Sell their Collections
Harper’s Bazaar worked with FIT and Infor, a cloud solutions company and design agency that works with fashion brands, to host a student design competition that judged participants on both their craftsmanship and their ability to sell a collection.
Architectural Digest India Celebrates Craftsmanship with Fabric Covers
The Indian edition of the magazine is celebrating the nation’s artisans with handcrafted covers for its latest issue.
Bob Garfield on the Media, Cannes, Trump and Being Ruggedly Jewish (Not Necessarily in That Order)
In an interview with Judann Pollack, Garfield discusses his current gig as host of "On the Media," his one-man traveling show and his more than 20 years spent at Ad Age.
The Hollywood Foreign Press Association’s Party with InStyle Rules the Social Circuit at the Toronto Film Festival
As a slew of Oscar hopefuls and certified A-listers head to the Toronto Film Festival, the red carpets and Hollywood social circuit is along for the ride. For the next week, Drake’s hometown will earn its nickname, “Hollywood North.”
How We Created TIME Magazine's First iPhone Portfolio
The iPhone has become so ubiquitous in our culture, so essential to the way we are communicating, that our subjects, I think, were at first surprised that something so basic was being used for something as singular as a portrait for TIME.
Royals 2017: W's October Covers Are All About Mavericks and Risk Takers
In this issue we decided to celebrate women and men who dare to challenge stereotypes and conventions by choosing exactly who they want to be. We admire the 25 people we selected for this year’s New Royals portfolio for their talent and commitment, regardless of their gender, race, or age.
How to Stop Ad Fraud, Fake News & Ad Blocking From Tanking Publisher Revenue
Scott O'Neill: Tackling ad blocking and fake news are long-term battles. The objective isn’t just about ensuring advertising respects users while valuing your content; it’s about systematically demonstrating your ethics as a publisher.
‘It’s a Stepping Stone’: What Increased Measurement Opportunities Mean for Podcasting
After spending years making do without measurement, the podcast space is suddenly swimming in it. In June, the medium’s largest platform, Apple, announced it would begin giving creators consumption metrics.
Two-Thirds of Americans Get Some News on Social Media
For the first time in the Center’s surveys, more than half (55%) of Americans ages 50 or older report getting news on social media sites. That is 10 percentage points higher than the 45% who said so in 2016.
Magazine Media 360° July 2017 Brand Audience Report Data Is Here!
Today, MPA – The Association of Magazine Media released the Magazine Media 360° Brand Audience Report for July 2017, covering 127 magazine brands across 30 companies. As reflected in the increase in Total Audience, consumer demand for magazine media’s quality content remains strong. When MPA looks at results by platform, we continue to see growth in Print+Digital as well as significant investments paying off in substantially increased audiences for Video.
Social Media Strategies to Maximize Revenue: Dinner + Conversation
Join MPA and SocialFlow on September 12 for a lively discussion with your peers. Over cocktails and dinner, you’ll discuss how social media channels can drive user engagement for advertisers, offset costs and strengthen your relationships with marketers and agencies. Learn more and RSVP today, seating limited. NYC.
#MagMedia Spotlight: Julianne Moore Has The Best Response To Aging
The 56-year-old actress recently sat down with InStyle and confessed that she has no plans to turn back the clock when it comes to outward appearance. Instead, she makes a conscious effort to embrace who she is every day both on and off set.
ASME NEXT Happy Hour + Headshots
Have your professional headshots taken during happy hour at the ASME NEXT office on Tuesday, September 19, between 6:30 and 8:30pm. Limited appointments available, so reserve your spot now.
ASME Seminar: Legal Briefing for Magazine Editors 2017
Join us for ASME's 2017 Legal Briefing for Magazine Editors to learn about the latest legal developments affecting your brand. In a fast-paced and interactive day-long program, we'll discuss what you need to know to keep your magazine—and writers, photographers, bloggers and promotion and marketing staffs—out of court and on top of the competition.
ASME NEXT Talks with Pamela Colloff
Join ASME NEXT for a conversation with National Magazine Award-winning journalist Pamela Colloff, followed by an evening of networking.
ASME NEXT Seminar: Speed Interviewing and Résumé Critique
Join us on September 14 for an ASME NEXT Seminar for early-career editors. You'll meet one-on-one with top hiring managers and editors for a mock interview and on-the-spot résumé feedback.
How Russian Trolls Can Slip Ads Past Facebook
Garage Magazine Names Vogue’s Mark Guiducci as Editor in Chief
Modern Digital Editions for Publishers & Marketers
All the research facts, charts, and data are ready to use in your presentations.
“The MPA’s IMAG community prides itself on sharing and learning from one another,” said Andy Clurman, President and CEO of Active Interest Media and Chair of the IMAG Financial Benchmarking Study. “As a board, we thought a benchmarking study would be the ideal way to provide member companies with key metrics to better understand how their performance compares to similar companies.” The survey was conducted in the last quarter of 2016 by Mazars USA, a global accounting firm. Only open to members of the IMAG community, participants received two sets of detailed results: one for all respondents and one broken down by revenue tier.
September 14, 2017
ASME NEXT
Join us on September 14 for an ASME NEXT Seminar for early-career editors. You'll meet one-on-one with top hiring managers and editors for a mock interview and on-the-spot résumé feedback.
September 28, 2017
Carroll Place
Join ASME NEXT for a conversation with National Magazine Award-winning journalist Pamela Colloff, followed by an evening of networking. ASME Next is affiliated with the American Society of Magazine Editors and is the leading organization for early-career print and digital journalists.
November 14, 2017
Hearst Tower
Modern Digital Editions for Publishers & Marketers