The Association of Magazine Media

Tuesday, October 24, 2017

How Conde Nast Is Making Feature Films and TV Pay Off
CNE overall is on track to be profitable this year, said Dawn Ostroff, president of Condé Nast Entertainment. Its digital division, where CNE functions as both a producer and distributor of video, has been profitable since last year. Digital still accounts for a majority of CNE’s revenues, but that’s expected to change in the next five years as the feature film and TV business picks up, Ostroff said.
TIME Announces New Editorial Leadership Team
"Like everyone else in our business, we continue to move and evolve rapidly. So today I am announcing new roles for many of our top editors, with four major goals in mind: producing more high-impact multi-platform enterprise journalism; continuing to grow our digital audience; publishing a world-class, agenda-setting magazine; and building out new extensions of our brand in events, video and elsewhere." writes TIME Editor Edward Felsenthal.
Magazine Media Spotlight: Celebrating 150 Years of Harper's BAZAAR
Editor in chief Glenda Bailey shares a look inside the pages of the Harper's BAZAAR November issue, commemorating a year-long celebration of the magazine's 150th anniversary.
Marie Claire’s "Power Trip" Proves Just That with Taraji Henson, Ellen Pao and Priyanka Chopra
Ann Fulenwider said, the point of the whirlwind trip was, simply, to have fun. When being a female leader can be isolating, she wanted to offer a place without the pressure of (totally) solving the world’s problems. Call it, perhaps, facilitating a level playing field, literally: Dinner was in the middle of the San Francisco Giants baseball field, where a bunch of (flats-clad) Power-Trippers were relieved to sit back, eat chicken and talk shop.
RSVP for The 25th Advertising Hall of Achievement
The Advertising Hall of Achievement, a bicoastal event, has long been the gold standard in recognizing top advertising thought leaders age 40 and younger. The impressive alumni network includes 167 members with expertise spanning the entire spectrum of the advertising industry including clients, agencies, media and tech. The event is attended by over 600 C-suite and senior level advertising and business leaders.
Brand Power: Unlocking New Revenue Streams
Magazine media brands have become broader and more important to the audiences they serve. Brand extensions have transformed publisher business models in ways that could not have been imagined 5 years ago. Build your direct consumer revenue with actionable ideas from magazine media innovators.
Call for Entries for the 2018 Kelly Awards Now Open
MPA is now accepting entries for the 2018 Kelly Awards, honoring the creative spirit of excellence and innovation in the art of advertising in magazine media. The Kelly Awards are given to agency creative teams, advertising clients and magazine media publishers whose campaigns demonstrate both creative excellence and effectiveness in meeting campaign objectives.
Men's Health Mixes Business with Adventure
Men’s Health has been developing creative content packages for sponsors for several years. One that immediately comes to mind is its Ultimate Guy Search. That program is now in its fourth year, and continues to be a tentpole franchise for the magazine. But that’s not all the brand is up to lately...
Epicurious, Alexa Team Up to Bring Voice-Activated Cooking Tips to the Kitchen
Greg Dool reports "Beginning today, with a simple download on the Alexa smartphone companion app, users of Amazon’s personal assistant can access cooking and preparation tips curated by the teams at Condé Nast’s Food Innovation Group and its Co/Lab digital partnerships group on nearly 50 commonly used food items."
Good Housekeeping's Lori Bergamotto Shares Last-Minute DIY Halloween Costumes for the Entire Family
Hoda Kotb and Jenna Bush Hager are joined by Lori Bergamotto, Good Housekeeping style director, who shares creative DIY Halloween costumes that you can pull together at the last minute.
Here’s Esquire’s List of the Best New Restaurants in America
Start booking reservations: Esquire has published its story about the country’s best new restaurants. Food & drinks editor editor Jeff Gordinier’s ranking of 18 places is heavier on New York than other lists put out this year, with the Grill and the Pool, Flora Bar, Olmsted, Chumley’s, and Atla all making the cut.
The World’s Only Wedding Magazine for Lesbian Brides Is Here and It’s Beautiful
The magazine is dedicated to celebrating women in love, complete with real stories. ‘Although Australia does not yet have marriage equality, we know that women who are in same-sex relationships are choosing to celebrate their love and make a lasting commitment to one another, and that deserves celebrating,’ they say on their site.
Why The Athletic Wants to Pillage Newspapers
The Athletic is a subscription sports website and app featuring pages of local articles that roughly replicate newspaper sports sections. It launched in Chicago in January 2016 and has expanded to full coverage in seven cities, hockey coverage in eight more, national college basketball and football sites, and plans for more. Subscribers get access to all of it.
ASME NEXT Talks With Jay Fielden
Join ASME NEXT for a conversation with Esquire's editor in chief Jay Fielden, followed by an evening of networking.
AMMC 2018 Early Registration Roundup Web
All the research facts, charts, and data are ready to use in your presentations.
“The MPA’s IMAG community prides itself on sharing and learning from one another,” said Andy Clurman, President and CEO of Active Interest Media and Chair of the IMAG Financial Benchmarking Study. “As a board, we thought a benchmarking study would be the ideal way to provide member companies with key metrics to better understand how their performance compares to similar companies.” The survey was conducted in the last quarter of 2016 by Mazars USA, a global accounting firm. Only open to members of the IMAG community, participants received two sets of detailed results: one for all respondents and one broken down by revenue tier.
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