The Association of Magazine Media

Thursday, November 30, 2017

2018 Publishing and Advertising Predictions
This year has seen some seismic shifts in the publishing and advertising industries as major issues such as transparency and brand safety have taken center stage. Next year is shaping up to be no different, as the industry looks ahead to key issues which will dominate the news agenda over the next 12 months and beyond.
WIRED to Erect Paywall in 2018
Also coming in 2018 for Wired? A store at Newark International Airport’s Terminal B. Condé Nast previously announced it has partnered with airport retail developer Pacific Gateway to sell the latest gear and gadgets.
Paid Content: The Old New Thing
Publishers are revisiting paid content models, but will they have better luck making it work this time? Caysey Welton writes "a paid model can actually bolster advertising because it’s proof the brand has a quantifiably loyal audience that advertisers will want to buy against, which is not unlike the foundation of what has sold B2B advertising for years. I couldn’t agree more with this premise."
Publishers Chase Experiential Budgets with Holiday Pop-up Shops
Domino will open up a 3,000-square-foot pop-up shop in SoHo with Home Depot where people can attend free workshops and buy products chosen by Domino editors.
MPA Biennial Research Symposium: See Full Agenda and Register
Don’t’ miss MPA’s half-day event featuring key research from the prestigious PDRF conference in Madrid - free for MPA/ASME members. Sessions will cover how to build multiplatform audience measurement systems, model audiences and audience buying strategies, and examine viewability and ad fraud challenges. December 6, NYC.
AdWeek 50: Condé Nast's Pamela Drucker Mann and Hearst Magazines Digital Media's Troy Young
For these movers and shakers, the future arrives every day, as they traverse the fast-morphing business landscape to deliver more customers, increase revenue, improve the user experience—and make their CEO bosses look good.—Welcome to the Adweek 50.
Meredith’s Time Inc. Buy Helps Lift U.S. Media Lending to 11-Year High
U.S. media group Meredith Corp’s planned purchase of Time Inc is the latest in a run of mergers that have boosted media lending to the highest point in more than a decade as the sector regroups to fight online content providers.
S.I. Newhouse Jr. Remembered As Patron of Magazines and the Arts
The chairman emeritus of Condé Nast, who died on Oct. 1, was remembered by colleagues, family and friends.
Darling Magazine Lands Barnes & Noble Distribution Deal
Women-focused quarterly magazine Darling has partnered with Barnes & Noble to have its winter issue sold at all 623 stores across the country this holiday season. Select locations will offer a “Hello Darling” tote bag with every Darling magazine purchase.
Bigger Budgets, Fewer Shows: Facebook’s Deals for Watch Are Changing
Facebook is spending more on individual shows for its Watch video-viewing section as the company scales back the total number of deals it signs with content partners. In doing so, the company is also looking for longer periods of exclusivity for the programs it funds.
BuzzFeed to Cut Staff As It Reorganizes Its Business Side
BuzzFeed announced on Wednesday that it plans to layoff roughly 100 employees in the U.S. The cuts will be focused on BuzzFeed's sales and marketing side, with some layoffs hitting staffers in the U.K.'s news and business teams.
More on Zendaya Covers InStyle’s January 2018 Issue
Exclusively from InStyle's January cover story; Zendaya says she feels empowered by her "Sisterhood" in Hollywood in light Of constant sexual assault allegations, and the young star discusses her gender-neutral fashion Line.
2018 Kelly Awards: Entry Deadline Extended to December 4
Take the stage at the American Magazine Media Conference, where Kelly Award winners will be announced on February 6. The Kelly Awards are given to agency creative teams, advertising clients and magazine media publishers whose campaigns demonstrate both creative excellence and effectiveness in meeting campaign objectives. For more information and to enter, click here.
Ellies 2018 Call for Entries Posted
The Ellie Awards 2018 Call for Entries is now posted at ellieawards.org. The deadline for entry for content published before November 1, 2017, is Tuesday, November 14, 2017. The deadline for entry for content published on or after November 1, 2017, is Tuesday, December 12, 2017. More than 100 finalists and winners will be honored at the Ellie Awards Annual Gala, hosted by ASME, at noon on Tuesday, March 13, 2018, at Cipriani Wall Street in New York. For more information about the Ellie Awards, visit ellieawards.org or email info@ellieawards.org.
ASME Best Cover Contest 2018
The ASME Best Cover Contest 2018 Call for Entries is now posted at asmebestcovercontest.org. For more information, email asme@magazine.org.
All the research facts, charts, and data are ready to use in your presentations.
December 06, 2017
Hearst Tower
February 06, 2018
Conrad New York
Contact Alison Heisler, aheisler@magazine.org or 212-872-3740, for details and custom opportunities.
June 13, 2018
Taj Hotel
February 06, 2018
Conrad New York