The Association of Magazine Media

Friday, April 27, 2018

Teen Vogue Event Focuses on Midterm Election Issues
The three-day event will be hosted in New York at The New School, with the theme #TurnUp. It will feature everyone from young gun control activists from Ferguson, Sandy Hook and Chicago to Rosario Dawson, actress and cofounder of Voto Latino and Dolores Huerta, of the Dolores Huerta Foundation.
A Peek Behind Maxim’s $1-a-Vote Cover Model Contest
The American Society of Magazine Editors CEO Sid Holt said, “The only editorial concern here is transparency. Is it clear to readers how the contest is conducted and how the cover is chosen? Sure, somebody could buy the vote, but that should be pretty clear to anyone who takes the time to participate.”
March 2018 Magazine Media 360° Data Is Here!
The March Magazine Media 360° Brand Audience Report shows that Total Audience held steady at +1.4% versus March a year ago for the 119 magazine brands in the analysis. To review the March 2018 Brand Audience Report, please [click here]. http://www.magazine.org/magazine-media-360/brand-audience-report The Print+Digital audience (-1.7%) remains stable since GfK MRI Fall 2017 was released. We continue to see audiences migrate from the Web (Desktop/Laptop) platform (-8.9%) to Mobile Web. To review the March 2018 Brand Audience Report infographics (which include the Top Ten list, please [click here] http://www.magazine.org/magazine-media-360/top-ten-lists
More on Hearst Magazines Buys Minority Stake in Gear Patrol
Gear Patrol, which launched in 2007, reaches over 2 million readers monthly. The brand has a website, biannual print publication, advertising, branded content and events.
MPA Magazine Media Spotlight: Mother's Day Gifts under $50
Good Housekeeping's Lori Bergamotto makes a guest appearance on The Today Show with many innovative and memorable ideas to honor mom this year.
New York Times Magazine Takes Readers Behind the Scenes with New Video Series
Created with brand partner Dropbox, the minute-long video features editor-in-chief Jake Silverstein and design director Gail Bichler discussing the cover's creation by showing examples of images first suggested and revealing the final cover illustration.
Latina Media Continues to Show Signs of Financial Stress
This week, the Latina.com site went dark — the latest sign of financial stress for a company that is once again a month behind in paying staffers and many months behind paying freelancers.
Amazon Prime Is About to Get More Expensive
E-commerce giant is bumping the service from $99 to $119 a year: New customers will see the price hike on May 11, while current customers will see their rate increase on June 16.
Ad Prices Soar As Demand Outpaces Facebook Supply
"The headline in Facebook’s first-quarter earnings results continues to be its surging ad demand -- which despite consumer and regulatory concerns about its use of data expanded unabated, jumping a whopping 50% year-over-year."

NEW YORK, NY – April 11, 2018 – Independent publishing executives will convene for the Annual IMAG Conference hosted by MPA – The Association of Magazine Media at the Taj Hotel in Boston on June 13-14. The event is chaired by Elizabeth Bramson-Boudreau, CEO and publisher, MIT Technology Review; David Nussbaum, CEO and chairman of the board, America’s Test Kitchen; and Jamie Trowbridge, president and CEO, Yankee Publishing.

All the research facts, charts, and data are ready to use in your presentations.
June 13 - 14, 2018
Taj Hotel