Domino, Refinery29 Partner with CB2 for In-Store Events
CB2 is a longtime partner for Domino, noted Tracy Cho, Domino's general manager. “We wanted to present a first-time partnership opportunity with R29 that leveraged each of our brand's strengths in terms of programming and promotion that happens to share a mission to bring style into people's lives,” Cho told Publishers Daily.
The UPS Store Buys Cover Wrap for Inc Magazine, Targets Small-Business Owners
This month, 650,000 subscribers will receive magazines wrapped in covers that change Inc. into Ing. (The Ing. is in bold white, with the Inc. below in a faded gray.)
South Bend Mayor Pete Buttigieg Appears on Cover of OUT Magazine's Pride Issue
Buttigieg will appear on issues of the magazine this month alongside actress M.J. Rodriguez and Stonewall Inn activist Sylvia Rivera, while the magazine referred to the Indiana presidential hopeful as "the most viable gay candidate to run for president to date."
Forbes’ Mark Howard: Advertising Is Still a Double Digit Growth Business
“Digital ads are still the workhorse for us,” said Mark Howard, CRO at Forbes. “In 2013, digital surpassed print. Together, digital display, direct-sold, programmatic sold, programmatic guaranteed and our digital Brandvoice offering, is 60% to 65% of the total revenue mix. It’s still a double digital growth business.”
Maxim Turns a Profit but Revenue Is Still Stumbling
Keith Kelly writes "The magazine of beer and babes turned a profit in 2018, its first since Sardar Biglari took over in 2014—But the mag has not turned the corner for good, unfortunately, as numbers filed with the Securities and Exchange Commission earlier this month show revenue is stumbling even as it continues to broaden beyond its print roots."
Life After Print: How 3 Magazines Are Navigating Their New Business Models
While there isn't a one-size-fits-all solution for success after print, these success stories give hope to publishers.
Ebony Magazine's Iconic Test Kitchen Is Moving to New York, then Around the U.S.
According to Chicago architectural critic Lee Bey, this is great news for the iconic space: “First, it preserves a piece of African Americana. Second, it preserves a piece of design history. Third, it's going into a museum exhibit of this type, which proves African Americans deserve a place in the story of American dining.”
IMAG Conference 2019 Recap
...ICYMI: Independent and enthusiast magazine media executives from across the country came together for robust conversation and candid idea sharing at the Annual IMAG Conference in Charleston, SC. This year’s conference was chaired by Donna Kessler, president of Morris Media Network, with a special assist from Samir “Mr. MagazineTM” Husni. The local host was Rebecca Wesson Darwin, co-founder and CEO of Garden & Gun and her team.
Magazine Media 360° March 2019 Brand Audience Report Data Is Here!
The March 2019 Magazine Media 360° Brand Audience Report starts the year with a Total Audience of 1.7 billion which is up 5.2% versus year ago for the 107 magazine brands in the analysis. This is the first report for CY 2019 now that we are newly on a quarterly release frequency.