The magazine GQ has been known for decades as the sartorial handbook for guys. And the man behind much of the glossy’s rich history is Jim Moore. As GQ’s creative director at large, he’s spent 40 years curating the look of American men — from fitted suits to couture sneakers.
Hagerty Partners with MotorTrend
The deal includes distributing MotorTrend automotive entertainment programming to members of Hagerty Drivers Club, the car lover’s club offering car insurance. MotorTrend Studios will also develop a Hagerty-branded video series slated for the second quarter of 2020.
Why OUT Magazine Is Focusing Attention on the Deaths of Transgender Women of Color
NPR's Audie Cornish talks with Raquel Willis, executive editor for Out Magazine, about the magazine's Trans Obituaries Project, which memorializes trans women of color killed this year.
Sports Illustrated Debuts Vertical Covering High-School Athletes, College Recruiting
“Recruiting is the lifeblood of college athletics,” stated co-editor in chief Ryan Hunt. “Comprehensive coverage of the next wave of football and basketball stars was one of the biggest things missing at Sports Illustrated, and we’re excited to begin to thoroughly build that out with John.”
Greta Thunberg is Time’s 2019 Person of the Year
She’s the youngest-ever recipient of the honor. Greta Thunberg, the 16-year-old Swedish activist, has been named Time 2019 Person of the Year for her work leading a youth movement to raise awareness of global warming.
Bloomberg Media to Acquire CityLab from The Atlantic
“We see tremendous value in investing in premium, targeted content to build deeper connections with our business audience,” said Justin B. Smith, Chief Executive Officer of Bloomberg Media. “CityLab is a leading destination for smart reads on urban solutions, a critical topic of the new economy. We believe this acquisition will strengthen our portfolio of content verticals across our platforms, while providing more opportunities for advertisers to connect to our readers.”
Fortune Is Rolling out a Three-Tier Membership Program
In January 2020, Fortune will finally launch a paywall it has wanted to build for more than two years. That paywall will provide the foundation for a tiered membership program that will allow Fortune to further diversify away from advertising, sponsorship and events revenues.
Digital Publishers Need a Revenue Revolution
Kerel Cooper writes : As publishers adapt and build for the future, they should keep in mind the following best practices...
YouTube Will Ban Videos That “Maliciously Insult” People Based on Race, Gender, or Sexual Orientation
The change comes after controversy around a right-wing comedian’s anti-gay slurs aimed at a gay Latino journalist.
Publishers: It's Not All About Google
Dominick Miserandino, CEO at mid-size publisher The Inquisitr, said the road to publishing is rocky, but diversifying the origin of the traffic to the site changes everything. Since taking this strategy and not worrying that the majority of the site’s traffic comes from Google, the company has managed to increase revenue by 60% year-over-year and growth by 40% YoY.
Consumer Robots Moving to Subscription Models
Chuck Martin writes "Consumer robots haven’t been overly successful to date, but that may be about to change. Although very well-funded robots like Jibo, Kuri and Anki pretty much flamed out, new business models on the horizon may provide hope for the field. In 2020, robot makers are going to look to subscription models, according to the annual top tech trends report for the next year by Juniper Research. “Consumer robotics’ biggest failing has been that it does not generate repeat revenues; it has traditionally operated on a highly transactional model,” states the report."
MPA Releases 5-Year Study Showing Magazine Media Has Reached 2 Billion Total Audience and Is More Engaging Than Non-Magazine Brands
Study shows magazine media has reached 2 billion total audience and is more engaging to consumers online than non-magazine brands: “Magazine brands have evolved into true multi-media platforms that grab and hold the attention of audiences,” said Linda Thomas Brooks, President and CEO of MPA – The Association of Magazine Media. “The Magazine Media 360° reports demonstrate that regardless of format or platform, consumers are passionate about magazine media and continue to trust and deeply interact with the professionally researched, written, edited and curated content.”
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