News Corp CEO Robert Thomson Predicts Digital "Reckoning"
News Corp’s global CEO Robert Thomson has slammed the “smugness” of tech giants Google and Facebook during a wide-ranging speech in London.
Facebook Lost 15 Million Users? Marketers Remain Unfazed
Despite reported declines, advertisers say they aren't seeing an impact on campaigns (and that fixating on audience numbers isn't helpful anyway).
MediaRadar Launches AI Solution to Help Publishers Predict RFPs
The new tool delivers high-level and in-depth insights about upcoming RFPs, based on millions of data points, including a brand’s corporate structure, historical behavioral trends, integrated spending analysis and hiring trends.
More on Budweiser Updates Old Ads for International Women's Day
Bud announced it’s becoming a member of #SeeHer, the movement to advance more positive portrayals of women in advertising. According to Bud, currently just 61% of ads positively portray women.
BuzzFeed and the Digital Media Meltdown
We’ve arrived at new media’s latest sky-is-falling moment. As national newspapers push ahead with subscriptions, cable news goes all-in on politics, and the video-streaming wars heat up, venture-backed startups like Vice and Vox have tried to rebrand themselves as something other than digital-centric businesses.
Podcast Listening Exploded in 2018
For the first time, more than 50% of Americans say they have listened to a podcast, according to the 2019 Infinite Dial study, conducted by Edison Research and Triton Digital.
Announcing the 2019 ASME–Yale Publishing Course Scholarship
The American Society of Magazine Editors (ASME) is pleased to announce the sponsorship of a full-tuition scholarship for the 2019 Yale Publishing Course: Leadership Strategies in Print and Digital Media. The course will be held July 21-26, 2019, at the Yale School of Management (SOM) in New Haven, Connecticut. The deadline to apply for the ASME scholarship is April 7, 2019. Only ASME members or editors working for them are eligible to receive this full-tuition scholarship. Complete the online application here.