Paying attention could feel exhausting in 2018... But, as the list of New York’s most-read stories from the past 12 months illustrates, people still found time for diversions.
Report: Apple's News and Magazine Subscription Service to Launch in Early 2019
Instead of trying to mimic what a magazine looks like in print, as it does today, Apple is making the content look more like typical online news articles.
Commentary on Print Marketing
There is a growing school of thought that the speed at which marketers abandoned print was far too short-sighted. Now, marketers are combining print and digital to deliver campaigns that create a genuine connection and reach people where and how they want to be reached.
Magazine Media Member Spotlight: Kiplinger's Your Money’s Worth
Sarah Stevens, Vice President, Content, Kiplinger: "We are always looking for ways to expand the Kiplinger brand and provide different avenues for consumers to reach our trusted personal finance and investing information. A podcast is a natural next step into the digital world."
In France, School Lessons Ask: Which Twitter Post Should You Trust?
The class was part of a novel experiment by a government to work with journalists and educators to combat the spread of online misinformation.
MPA Wins FIPP Insight Awards
The Magazine Media. Better. Believe it. campaign won the Gold Marketing Award. The MPA Social Media Engagement Factor won the Silver Multi-Platform Insight Award.