February 12, 2021

The New Editor in Chief of 'Cook's Country' Wants to Tell Unheard Stories Through Food
Toni Tipton-Martin, the new editor-in-chief of the America’s Test Kitchen brand, says: “ Recipes don’t create themselves, and there’s not an original recipe left in this society—we’re always adapting and evolving dishes...My goal is to reintroduce America to its origins as a melting pot, and to focus on melting pot cuisine, so that every voice can be heard.” WTTW

‘National Geographic’ Editor-in-Chief Answers Her Most-Asked Questions
Susan Goldberg has been editor-in-chief at ‘National Geographic” for seven years. She is the tenth editor, and first woman, of the yellow-bordered magazine that ispublished in 35 languages and is one of the most widely read magazines of all time. PetaPixel

WNYC, 'The Atlantic' Debut 'The Experiment' Podcast
WNYC Studios and ‘The Atlantic’ have partnered on the “The Experiment: Stories from an Unfinished Country” podcast to explore the American experience. MediaPost

Hearst Releases First Diversity & Inclusion Overview
A note from Steve Swartz, Hearst President and CEO, announced Hearst’s first Diversity and Inclusion Overview which will be an annual publication, and features the theme “RISE: Reinforcing Inclusion, Supporting Equity.” Hearst also announced the launch of its Supplier Diversity Program. HearstSF Chronicle

Digiday: Three Questions with Trusted Media Brands CMO Michelle Korchinski-Ogden
Trusted Media Brands’ Korchinski-Ogden: “There has been an incredible rise in home cooking, DIY and the consumption of both intent-driven and uplifting content over the last 10 months. Our strategy is to increase engagement with our brands by continuing to deliver relevant content to consumers when they want it and in the format they prefer.” Digiday

How Travel Magazines Are Filling Their Pages Almost One Year Into the Pandemic
Insights from ‘Afar’ and ‘Condé Nast Traveler’ on shifting their strategy to news coverage and addressing traveler anxiety. WWD

Vox Media Earns Perfect Score on Human Rights Campaign’s Corporate Equality Index
Vox announced its third 100% rating on the HRC’s Corporate Equality Index (CEI), benchmarking corporate policies and practices related to workplace equality. Vox

Meredith Reports Digital Advertising Revenues Surpass Magazine Revenues
This marks the first time that digital ad revenue has surpassed magazine advertising, “a historic accomplishment and a critical piece of our long-term strategy,” states CEO Tom Harty. WWD,MediaPost

With America Still on Lockdown, Publishers Lean Into New Advertising Sources
After the closing of stores impacted the sampling that many beauty brands relied on, ‘Marie Claire’ launched a samples program in partnership with the brands. In January ‘Texas Monthly’ relaunched its custom publishing division to attract more national advertisers. Digiday

'Vogue' Dedicates March Issue To Creativity, All Global Editions Participate
Condé Nast's Vogue will devote its March issue to the theme of “creativity” in celebration of artistic spirit. This is the second shared theme following September’s “hope” issue. Fashion Week DailyMediaPost

‘Who Killed Tulum?’ TV Series From Amazon, Annapurna, ‘New York’ Magazine, Vox 
Amazon Studios is developing a TV series adaption of the ‘New York’ article “Who Killed Tulum” in partnership with Annapurna, ‘New York’ magazine and Vox Media Studios.

'People Royals' Magazine To Reign Quarterly
The publication  will add a quarterly ‘People Royals’ dedicated to the “majesty, glamour and inspiration” of the Royal Family, set to debut with 100 pages. MediaPostYahoo News

Condé Nast to Open Allure Concept Store in New York City
Condé Nast has disclosed it will launch an experiential retail concept by ‘Allure’, offering shoppers a specially curated and hand-picked selection of featured brands. What’s New in PublishingCondé Nast

How Publishers Can Prep For The Shift To First-Party Data
Column: In order to face the challenges, four strategies for publishers to collect more first-party data and gain a better understanding of their web visitors. MediaPost