HEARST MAGAZINES ANNOUNCES EDITORIAL EXCELLENCE AWARD WINNERS
Harper’s BAZAAR Collects Four Top Awards
NEW YORK, June 13, 2019
—Hearst Magazines announced the winners of this year’s Editorial Excellence Awards at a luncheon ceremony today at Hearst Tower. The award categories were reimagined to reflect the range of content created by the editorial teams, including original reporting, in-depth feature writing, ambitious video, trusted service journalism and compelling photography. The 14 winners span multiple U.S. print and digital brands, with Harper’s BAZAAR
receiving four awards, making it the biggest winner of the day. The full list of honorees can be found on Hearst.com
“The Editorial Excellence Awards honor our teams’ extraordinary creative and journalistic efforts,” Hearst Magazines President Troy Young said. “I’m inspired by the compelling stories they tell every day, and these awards are a celebration of their talent and a showcase for their incredible accomplishments.”
More than 140 entries were submitted and narrowed down to 43 finalists by a panel of judges composed of Hearst Magazines editors-in-chief, executive editors, creative directors, design directors and digital directors. Judges could not vote in categories in which their titles were entered. A committee of senior executives chose 12 of the winners, and an additional two were selected by their Hearst Magazines peers as the inaugural People’s Choice Awards winners.
“Choosing the winners was not an easy task,” Hearst Magazines Chief Content Officer Kate Lewis said. “Every entry was special and engaging; the award winners took unique approaches to a wide range of topics that resonate with our audiences and really raised the bar for all of us.”
WINNER: Esquire.com (Chardon, Ohio)
With deep empathy and deft, thoughtful prose, Libby Copeland conveys a rich sense of place with vividly-drawn characters in “Chardon, Ohio: A Look at a Small Town Years After a School Shooting.”
Finalists: Cosmopolitan (Misogyny in Medicine); Marie Claire (Women & Addiction Series)
WINNER: Women’s Health (Black Women and Infertility Digital Package)
The best service journalism is both ambitious and surprising, and with “Black Women and Infertility,” Women’s Health proves that truth once again. Anchored by a survey that helped editors dig deeper, the package soberly defines a problem, includes moving personal narratives and provides useful information and support.
Finalists: Airbnb Magazine (Insider's Guide to Buenos Aires - April/May 2019); O, The Oprah Magazine (Size Wise - September 2018)
WINNER: Airbnb Magazine (Winter 2018, February/March 2019, April/May 2019)
From wraparound cover illustrations and custom work by local artists to sweeping photos that transport readers to locales near and far, Airbnb Magazine’s smart mix of illustration and photography is fresh and modern, enhancing storytelling and offering playful bits of delight in its carefully crafted detail.
Finalists: Bicycling (July 2018, Issue 1 2019, Issue 2 2019); ELLE (February 2019, March 2019, April 2019)
TownandCountryMag.com has developed a visual vocabulary that is true to its brand roots, but tailor-made for digital. Its online hit “The British Royal Family Tree” exemplifies just that. A comprehensive “who’s who” of Queen Elizabeth’s family, the feature combines historic imagery and a 21st century perspective into a fun, fully immersive experience.
Finalists: Cosmopolitan.com, HarpersBAZAAR.com
WINNER: Seventeen (Fight for Gun Reform)
Within 24 hours of the Parkland, Florida, school shooting, Seventeenpublished a special Snapchat edition. The brand extended that focus to the “March for Our Lives” in Washington, D.C., with an Instagram video booth that amplified activist voices and helped raise money for gun reform. On social, Seventeen has created a meaningful space for teens to take action and be heard.
Finalists: Cosmopolitan (Cover Break Strategy); Men's Health (Eb & Swole)
SURPRISE & DELIGHT:
WINNER: HarpersBAZAAR.com (Get Dressed With Me)
The team at HarpersBAZAAR.com has discovered (and perfected!) a winning concept with its “Get Dressed With Me” series on Instagram Stories, which combines delightful personalities and surprising utility in an intimate setting.
Finalists: Delish (The Kult of KitchenAid); OprahMag.com (Qai Qai Interview & Instagram Takeover)
OWN YOUR NICHE:
WINNER: O, The Oprah Magazine (Books)
Perhaps no single person has had a greater influence on our love of reading than Oprah Winfrey, and O, The Oprah Magazine is stoking that love every day. From cruises with Oprah’s favorite authors, to an interview with Michelle Obama at Hearst Tower to celebrate her memoir, to exclusive excerpts and Oprah’s Book Club, O Mag consistently delivers fascinating, reliable content about books and reading.
Finalists: Marie Claire (Power); TownandCountryMag.com (Royals)
WINNER: Seventeen (Gun Violence Coverage)
When the Parkland shootings occurred, Seventeen was a first responder of its own kind, using myriad channels to connect to its audience and help them connect with each other. When faced with the sensitive and timely topic of gun violence, Seventeen showed how to be thoughtful and authentic, even in the most difficult of times.
Finalists: Cosmopolitan (The Sex Ed Crisis); ELLE (A Woman's Place Is in the House)
WINNER: Popular Mechanics (The Heroes of Science Who Are Unlocking The Brain)
Jacqueline Detwiler talked to the superstars of modern neuroscience for “The Incredibles” and the result is a moving dispatch from the front lines of medicine that centers on the human stories that make innovations worthwhile.
Finalists: Esquire (Devin Nunes’s Family Farm Is Hiding a Politically Explosive Secret); GoodHousekeeping.com (“At 54, I Don't Feel as Hopeful”: The Untold Story of Suicide in the U.S.)
WINNER: Men’s Health (The Bulletproof Coffee Founder Has Spent $1 Million in His Quest to Live to 180)
Men’s Health sent writer Rachel Monroe to a remote British Columbia compound to meet Dave Asprey, founder of a multimillion-dollar wellness brand, who was acting as his own stem cell guinea pig. The profile explores why Americans are so eager to buy into wellness brands like Asprey’s, whether any of them actually work and if it even matters if they do.
Finalists: CountryLiving.com (Lindsey Weidhorn Is the Woman Behind All Your Favorite HGTV Shows); Town & Country (Beto O'Rourke - September 2018)
WINNER: Harper’s BAZAAR (Running With Wolves)
The photography in Harper’s BAZAAR never fails to take risks and turn heads. Case in point: the October 2018 issue—every feature image was shot by a female photographer and published free of retouching. Photographer Camilla Akrans captured Zoë Kravitz running with wolves.
Finalists: Airbnb Magazine (12 Days in Morocco - Summer 2018); Food Network Magazine (The Complete Guide to Layer Cakes - September 2018)
BEST VIDEO SERIES:
WINNER: ELLE.com (Song Association)
ELLE.com “Song Association” is a highly engaging, interactive series that offers a celebrity experience like no other. Since its 2018 debut, ELLE.com has produced nearly 40 episodes, with stars like Ariana Grande, Kelly Rowland and Meghan Trainor drawing in nearly 50 million views.
Finalists: RoadandTrack.com (Three Lap Reviews); Seventeen (Bestie Picks Bae)
BEST VIDEO (PEOPLE’S CHOICE):
WINNER: HarpersBAZAAR.com (The Real Crazy Rich Asians)
In its first docu-style fashion feature, HarpersBAZAAR.com brought four real “Crazy Rich Asians” to life during Haute Couture in Paris, with the book’s author, Kevin Kwan, serving as narrator. It’s BAZAAR’s highest performing video to date, with over 6 million views.
Finalists: Delish (Can This Delish Editor Eat Her Way Through All of Disneyland?); Popular Mechanics (Delivering Supplies to Hurricane Florence Victims); Seventeen(Shopping for My First Bra)
COVER OF THE YEAR (PEOPLE’S CHOICE):
WINNER: Harper’s BAZAAR (March 2019)
Harper's BAZAAR’s March 2019 cover featuring Cardi B is simple, striking and elegant—the perfect representation of the brand, which is always high fashion and never boring. The nighttime shoot with a fire-breathing Cardi B, resulted in a newsworthy cover that literally bursts to life online with burning animation.
Finalists: Airbnb Magazine (Winter 2018); HGTV Magazine (September 2018)
About Hearst Magazines
Hearst Magazines is a unit of Hearst, a leading global, diversified media, information and services company with more than 360 businesses. Hearst Magazines is one of the world’s largest publishers of magazine media across all platforms, with print and digital assets reaching a combined audience of 146 million readers and site visitors each month, including over 73 percent of all women and more than three-quarters of millennial women in the country. The company publishes more than 300 editions and 240 websites around the world, with more than 25 titles in the U.S. The division also operates iCrossing, a global, full-service digital marketing agency, and CDS Global, a business process provider. Hearst Magazines holds a majority stake in KUBRA, a customer experience management solutions company, and is a partner in the publishing services company PubWorX.